As the season of Islamic holidays approaches, people are looking for ways to unwind, with coastal tourism being a popular choice.
Cruise Saudi, owned by the Public Investment Fund (PIF), is gearing up to open new maritime routes, making it easier for tourists to explore more of Saudi Arabia.
Cruise Saudi’s Chief Strategy Officer Ghassan Khan revealed plans to develop Jazan port as a new stop for global cruise ships, allowing passengers to explore the Kingdom’s southwest region.
Additionally, the company aims to boost tourism in Madinah, making it easier for visitors to access historical sites.
Cruise Saudi has been instrumental in attracting tourists to Saudi Arabia, aligning with the Kingdom’s Vision 2030 goals.
Khan noted the company’s significant growth, including the development of three strategic ports in collaboration with government and private partners.
In 2023, Cruise Saudi welcomed over 170,500 visitors from 120 countries, and 13 inaugural visits by international cruise companies.
Khan emphasized the growing interest in exploring Saudi Arabia’s history and culture among passengers.
Looking ahead, Cruise Saudi aims to open 10 ports by 2035, expecting to attract 1.3 million visitors through cruise ships, contributing to the Kingdom’s tourism sector growth.
Khan underscored that 77% of the company’s workforce is Saudi, and it aims to create 50,000 tourism-related jobs in the Kingdom by 2035, benefiting the local workforce, particularly youth.
Additionally, the company is collaborating with local universities and government bodies to provide training and skills development for Saudis looking to work in the tourism sector, including maritime tourism.
Cruise Saudi is also working closely with international cruise companies to include the Kingdom in its routes, and it is designing various tours to appeal to visitors of all ages and backgrounds.
