Ballard Partners Seeks to Open Office in Saudi Arabia

Brian Ballard, founder and president of the US Ballard Partners (Photography: Abdul Rahman Al-Salem)
Brian Ballard, founder and president of the US Ballard Partners (Photography: Abdul Rahman Al-Salem)
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Ballard Partners Seeks to Open Office in Saudi Arabia

Brian Ballard, founder and president of the US Ballard Partners (Photography: Abdul Rahman Al-Salem)
Brian Ballard, founder and president of the US Ballard Partners (Photography: Abdul Rahman Al-Salem)

Ballard Partners, the American Government Relations Company,  announced its intention to open its first office in Riyadh. The US company’s move comes after the Saudi Council of Ministers agreed to allow foreigners to practice the legal profession in the Kingdom.

 

Brian Ballard, founder and president of Ballard Partners, said in an interview with Asharq Al-Awsat, shortly before his departure from Riyadh, that he received a great welcome from the government, adding that he was excited about the possibility of opening an office in the country.

 

He revealed that his company has found in Abdullah Al-Meleihi, Chairman of Saudi Excellence Company, a reliable partner through which it will enter the Saudi business environment.

 

Ballard expressed his astonishment at the outcome of the programs launched by Saudi Crown Prince Mohammed bin Salman, through Vision 2030, which he said revitalized the business environment and attracted international investors.

 

Asked about the meetings he held in Riyadh, the president of Ballard Partners said that the purpose of his visit was to explore work opportunities in the country, adding that he discussed with Saudi officials means to best serve the customers by opening the firm’s first office in Saudi Arabia.

 

Ballard noted that he was very impressed by the opportunities offered not only to his company, but also to the clients it represents.

 

Underlining the importance of the Saudi endeavor to attract foreign firms, he indicated that the reforms, which have regulated all aspects of business activities in the Kingdom, were very meaningful and transparent to the point that any company can come and find a suitable environment to launch its business.

 

Ballard stressed that major US firms, accounting firms, as well as companies providing professional services, have a prosperous business future in Saudi Arabia, expecting the coming period to witness more American investments in the country.



China Flags More Policy Measures to Bolster Yuan

 People shop around for prosperity decorations for the upcoming Chinese Lunar New Year, at a New Year Bazaar in Beijing, Monday, Jan. 13, 2025. (AP)
People shop around for prosperity decorations for the upcoming Chinese Lunar New Year, at a New Year Bazaar in Beijing, Monday, Jan. 13, 2025. (AP)
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China Flags More Policy Measures to Bolster Yuan

 People shop around for prosperity decorations for the upcoming Chinese Lunar New Year, at a New Year Bazaar in Beijing, Monday, Jan. 13, 2025. (AP)
People shop around for prosperity decorations for the upcoming Chinese Lunar New Year, at a New Year Bazaar in Beijing, Monday, Jan. 13, 2025. (AP)

China announced more tools to support its weak currency on Monday, unveiling plans to park more dollars in Hong Kong to bolster the yuan and to improve capital flows by allowing companies to borrow more overseas.

A dominant dollar, sliding Chinese bond yields and the threat of higher trade barriers when Donald Trump begins his US presidency next week have left the yuan wallowing around 16-month lows, spurring the central bank into action.

The People's Bank of China (PBOC) has tried other means to arrest the sliding yuan since late last year, including warnings against speculative moves and efforts to shore up yields.

On Monday, authorities warned again against speculating against the yuan. The PBOC raised the limits for offshore borrowings by companies, ostensibly to allow more foreign exchange to flow in.

PBOC Governor Pan Gongsheng meanwhile told the Asia Financial Forum in Hong Kong that the central bank will substantially increase the proportion of China's foreign exchange reserves in Hong Kong, without providing details.

China's foreign reserves stood at around $3.2 trillion at the end of December. Not much is known about where the reserves are invested.

"Today's comments from the PBOC indicate that currency stability remains an important priority for the central bank, despite the market often discussing the possibility of intentional devaluation to offset tariffs," said Lynn Song, chief economist for Greater China at ING.

"Increasing China's foreign reserves will give more ammunition to defend the currency if the market situation eventually necessitates it."

China's onshore yuan traded at 7.3318 per dollar as of 0450 GMT on Monday, not far from a 16-month low of 7.3328 hit on Friday.

It has lost more than 3% to the dollar since the US election in early November, on worries that Trump's threats of fresh trade tariffs will heap more pressure on the struggling Chinese economy.

The central bank has been setting its official midpoint guidance on the firmer side of market projections since mid-November, which analysts say is a sign of unease over the yuan's decline.

Monday's announcements underscore the PBOC's challenges and its juggling act as it seeks to revive economic growth by keeping cash conditions easy, while also trying to douse a runaway bond rally and simultaneously stabilize the currency amid political and economic uncertainty.

It has in recent days unveiled other measures. In efforts to prevent yields from falling too much and to control circulation of yuan offshore, it said it is suspending treasury bond purchases but plans to issue huge amounts of bills in Hong Kong.

Gary Ng, senior economist at Natixis, said while China's onshore market has a much better pool of yuan deposits, Hong Kong plays a "significant role with higher turnover driven by FX swaps and spot transactions."

"This means that Hong Kong can be a venue for supporting the yuan through trading activities and potential investments."

Data on Monday showed China's exports gained momentum in December, with imports also showing recovery, although the export spike at the year-end was in part fueled by factories rushing inventory overseas as they braced for increased trade risks under a Trump presidency.