Putin: Russia to Continue Cooperation with OPEC+

Russian President Vladimir Putin speaking at the Russian Energy Week forum in Moscow on Thursday (EPA)
Russian President Vladimir Putin speaking at the Russian Energy Week forum in Moscow on Thursday (EPA)
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Putin: Russia to Continue Cooperation with OPEC+

Russian President Vladimir Putin speaking at the Russian Energy Week forum in Moscow on Thursday (EPA)
Russian President Vladimir Putin speaking at the Russian Energy Week forum in Moscow on Thursday (EPA)

Russian President Vladimir Putin said on Thursday that his country will continue to develop cooperation with the Organization of the Petroleum Exporting Countries (OPEC) and its allies known as OPEC+, as well as members of the Gas Exporting Countries Forum (GECF).

Putin also said Russia is fulfilling its obligations to supply energy resources to the global market.

The Russian President was speaking at the Russian Energy Week before a panel of top ministers from OPEC+ called the Joint Ministerial Monitoring Committee is scheduled to meet on Oct. 2 to review the market and is not expected to make any changes to policy.

Russian Deputy Prime Minister Alexander Novak told Reuters on Thursday that there were no changes to OPEC+ plans to start phasing out oil production cuts from December.

OPEC+, which groups OPEC members and allies such as Russia, is scheduled to raise output by 180,000 barrels per day in December. Iraq and Kazakhstan have pledged to cut 123,000 bpd in September to compensate for earlier pumping above agreed levels.

OPEC+ sources told Reuters on Thursday that the producer group is set to go ahead with a December oil output increase because its impact will be small should a plan for some members to make larger cuts to compensate for overproduction be delivered in September and later months.

Speaking at the Russian Energy Week, Putin said on Thursday, “Russia is fulfilling its obligations to supply energy resources to the global market. It plays a stabilizing role in it, participating in such authoritative formats as OPEC+, and the GECF.”

He added: “And we will certainly continue this cooperation with our partners.”

Putin praised cooperation with the BRICS group of countries, which Moscow sees as a counterbalance to the West, adding that Russia will continue cooperation with the OPEC+ oil producers.

Putin also acknowledged difficulties in payments for Russian energy exports, for which “friendly” counries, which have not introduced sanctions against Russia, account for 90%.

Russian oil and gas sales account for around a third of total state budget revenues and have been crucial for underpinning country's economy, which faces multiple sanctions from the West over the military conflict with Ukraine.

Meanwhile, Russian Deputy Prime Minister Alexander Novak told reporters on the sidelines of Russian Energy Week that all countries participating in the OPEC+ deal are currently in full compliance with their respective obligations, Russian, according to the Interfax news agency.

He said Russia aims to be producing 540 million tons of oil per year by 2050 in the baseline scenario, but this amount might be adjusted depending on the country's obligations within OPEC+.

“Indeed, 540 million tons is the baseline scenario for which we're aiming [for oil output by 2050], but with a caveat taking into account cooperation with our partners in OPEC+. We have no objective to flood the market if it does not require this. But [it also works] the other way, to give the market additional resources if this is required,” Russian Deputy Energy Minister Pavel Sorokin said.

He said Russia is not worried about potential growth of demand in the period to 2030 or the period to 2050.

“In our view, it's fairly substantial. It's at least 5 million-7 million bpd, meaning about 4.5%-5.5% from current consumption to 2030. Subsequently, we're talking about around 5% additional growth to 2050,” Sorokin said.



Saudi Arabia's Digital Advertising Boom: Addressing Economic Leakage, Boosting Local Content

A digital advertising event recently held in Riyadh (Asharq Al-Awsat)
A digital advertising event recently held in Riyadh (Asharq Al-Awsat)
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Saudi Arabia's Digital Advertising Boom: Addressing Economic Leakage, Boosting Local Content

A digital advertising event recently held in Riyadh (Asharq Al-Awsat)
A digital advertising event recently held in Riyadh (Asharq Al-Awsat)

Saudi Arabia’s digital advertising sector is experiencing rapid growth, but a significant portion of its revenues is leaking to foreign platforms. To maximize the impact on the national economy, experts are calling for strategies to curb this outflow and redirect it to local channels.

The importance of retaining digital ad revenues lies in the substantial size of this market. It is estimated that approximately $1 billion in ad spent is lost annually to foreign platforms, representing a considerable loss to Saudi Arabia’s economy.

Dr. Ebada Al-Abbad, CEO of Marketing and Communications at Tadafuq, a Saudi digital advertising network, told Asharq Al-Awsat that the problem stems from the fact that although advertisers, products, and audiences are often local, the largest share of financial gains goes to foreign platforms. He estimated that 70-80% of the $1.5 billion spent on digital advertising in Saudi Arabia in 2022 went to global platforms such as Google and Facebook. This results in the national economy losing nearly $1 billion annually from this sector alone.

Al-Abbad noted that government agencies in Saudi Arabia also contribute to the outflow. He explained that public sector spending on digital advertising, intended to raise awareness among citizens and residents, frequently ends up on foreign platforms. Government spending makes up about 20-25% of the total digital ad market in the Kingdom, meaning hundreds of millions of riyals leave the country annually, weakening the local digital economy.

Al-Abbad argues that Saudi Arabia needs strong local digital ad networks to keep this revenue within the national economy. These networks would help create jobs, drive innovation, and promote cultural diversity in digital content. Developing local platforms would also enhance Saudi Arabia’s digital sovereignty by ensuring that data remains within the country and is not controlled by foreign entities.

Moreover, local networks would reduce dependence on international platforms, ensuring that the economic benefits of digital advertising remain in the Kingdom, he said, stressing that this would align with Saudi Arabia’s broader Vision 2030 goals, which emphasize building a robust, diversified economy driven by local industries and digital transformation.

Globally, the digital advertising sector is growing rapidly. In 2022, worldwide spending on digital ads reached $602 billion, and it is projected to hit $876 billion by 2026. In the Middle East and North Africa (MENA) region, the digital ad market grew to $5.9 billion in 2022, with Saudi Arabia’s market accounting for over $1.5 billion.

In other countries, the digital ad sector plays a crucial role in boosting national economies. For example, in the United States, the digital advertising industry contributed $460 billion to the GDP in 2021, about 2.1% of the total. In the UK, the sector accounted for 1.8% of GDP in 2022. This shows how important digital advertising can be in driving economic growth.

One of the key challenges facing Saudi Arabia’s digital ad sector is the dominance of global platforms like Google and Facebook, which control 60% of the global digital ad market, Al-Abbad told Asharq Al-Awsat. This dominance results in a significant outflow of revenue and allows these platforms to control digital data and content. He warned that this could undermine Saudi Arabia’s national sovereignty over its digital economy.

To counter this, he emphasized that Saudi Arabia needs to build competitive local networks that can retain a larger share of the market. This will not only keep more revenue in the country but also strengthen the Kingdom’s control over its digital data and content.