In the final ten nights of Ramadan, as Eid al-Fitr draws near, Riyadh transforms into a bustling hive of activity. Shops see an increase in foot traffic, and the streets become crowded, reflecting the anticipation and excitement of families preparing for the upcoming celebration.
As Eid approaches, families race to stores to purchase new clothes, decorations, gifts, and everything else that adds to the festive atmosphere.
In a familiar scene, many stores extend their working hours to 24 hours a day to accommodate the growing influx of shoppers, with merchants viewing this season as a golden opportunity to boost sales, particularly in textiles, footwear, home appliances, and sweets.
This bustling commercial activity not only benefits stores but also contributes to supporting the national economy.
Meanwhile, the transportation sector is also experiencing a surge in activity, as many families travel to their hometowns to prepare for the holiday. Hotel and rest house bookings are rising, especially with the growing demand to spend Eid vacation in these pleasant surroundings.
Eid preparations in Saudi Arabia go beyond shopping; they also include getting homes ready to welcome guests and preparing traditional dishes that define each household.
Eid in the kingdom is not only a religious occasion but also an opportunity to strengthen family bonds and connections, as relatives and friends come together to exchange greetings and celebrate.
Economic analyst Rowan bin Rubayan told Asharq Al-Awsat that Riyadh’s markets are witnessing an exceptional consumption season as Eid al-Fitr approaches.
Shoppers are flocking to a wide range of sectors, with the most notable being fashion, food, and sweets. The hospitality, restaurant, entertainment, and domestic tourism sectors are also benefiting from this boom, as are transportation and delivery services, which are experiencing significant growth due to increased demand.
Bin Rubayan highlighted that promotional offers play a key role in driving sales, with stores relying on discounts and free gifts to attract shoppers during the holiday season.
Economic expert and King Abdulaziz University academic Dr. Salem Baajaja told Asharq Al-Awsat that Riyadh experiences a significant commercial boom during the last ten days of Ramadan, leading to a noticeable surge in market activity.
Baajaja explained that, as the most populous city in the kingdom, Riyadh sees a sharp increase in demand for goods, prompting stores to operate around the clock to meet the ongoing influx of shoppers.
This surge has had a positive impact on commercial revenues, contributing to the overall growth of the national economy.
In conclusion, Eid al-Fitr is not just the end of the fasting month; it is a season of joy that strengthens family ties in a spirit of love and solidarity.
Streets are adorned with decorations, homes are lit up, and parks are filled with families, while entertainment events and festive shows add a special touch of happiness, completing the Eid celebration with a sense of unity and joy.
