AlUla Royal Commission Signs Strategic Partnership with China's Henan Province

AlUla Governorate and Henan Province are working towards protecting cultural heritage - SPA
AlUla Governorate and Henan Province are working towards protecting cultural heritage - SPA
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AlUla Royal Commission Signs Strategic Partnership with China's Henan Province

AlUla Governorate and Henan Province are working towards protecting cultural heritage - SPA
AlUla Governorate and Henan Province are working towards protecting cultural heritage - SPA

The Royal Commission for AlUla (RCU) signed a strategic partnership with the Cultural Heritage Administration of Henan Province, aimed at preserving heritage.
The signing comes in line with the RCU's goals to enhance the global partnership network within the framework of the Saudi-Chinese partnership.
The partnership includes enhancing knowledge and shared resources with a focus on archaeology, preserving cultural heritage and museums, research collaboration, talent development, tourism, and other cultural exchanges.
The partnership includes establishing a technology-driven archaeological laboratory, conducting excavation activities, engaging in research, and fostering connections between heritage sites in AlUla and Henan.
Additionally, it involves implementing collaborative exchange programs, participating in exhibitions and events, and utilizing museum technologies such as virtual reality and augmented reality.
AlUla has joined as a founding member of the International Tourism Alliance of Silk Road Cities, within the framework of supporting cultural cooperation and connectivity between Saudi Arabia and China.
The alliance aims to lay the foundations for long-term fruitful cooperation and knowledge exchange among cities of significant tourism, historical, and cultural importance within and beyond China.
With its membership among the 58 founding cities from 26 countries across different continents, AlUla will participate in international forums, delegations, and events to enhance tourism and sustainable development in the northwestern region of the Arabian Peninsula and among the alliance's member cities, SPA reported.
AlUla Governorate and Henan Province are working towards protecting cultural heritage, given their rich history as crossroads of civilizations. AlUla has been home to successive civilizations for over 200,000 years, while Henan is the third-largest province in China with a population of 100 million and houses five out of six archaeological projects on the origins of Chinese civilization.
Both AlUla and Henan are home to UNESCO World Heritage sites with a shared history spanning over 1,400 years along the ancient incense and Silk Roads, representing a common heritage as capitals of ancient empires.
The agreement coincides with the exhibition "AlUla, Wonder of Arabia," currently held at the Palace Museum in Beijing, which is listed as a UNESCO World Heritage site, until April 11. This exhibition has attracted over 250,000 visitors. It features several sections, exhibits, archaeological pieces, and heritage items from historical sites in AlUla.
The partnership comes along with programs and initiatives aligned with AlUla Vision in harmony with Saudi Vision 2030.



Saudi Culture Ministry Participates in Jordan’s Jerash Festival for Culture and Arts

Saudi Culture Ministry Participates in Jordan’s Jerash Festival for Culture and Arts
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Saudi Culture Ministry Participates in Jordan’s Jerash Festival for Culture and Arts

Saudi Culture Ministry Participates in Jordan’s Jerash Festival for Culture and Arts

The Saudi Ministry of Culture is participating in the 38th Jerash Festival in Jordan’s ancient city of Jerash from July 24 to August 3.
The ministry will present a variety of cultural activities through three cultural agencies, reflecting the rich cultural and artistic diversity of the Kingdom, SPA reported.

The Theater and Performing Arts Commission will participate with performing-arts groups from several Saudi regions, showcasing traditional arts such as Al-Hajini, Al-Dahha, Al-Samri, Al-Khamari, and Al-Rabash on the festival's main stage.
The Heritage Commission will have a specialized pavilion for "Year of the Camel 2024," a digital photo exhibition showcasing the prominent UNESCO World Heritage Sites in Saudi Arabia, and another exhibition showcasing the Kingdom's architectural heritage sites through virtual-reality technologies. The pavilion will also display traditional crafts by a group of Saudi artisans using innovative methods, including palm crafts, pottery, Asiri weaving, bead making, jewelry crafting, and woodworking.
The Music Commission will participate with a pavilion at the international exhibition site, introducing the Saudi "Turooq" initiative to preserve traditional Saudi performing music and the Saudi Music Memory initiative through interactive screens. The commission will also organize a cultural exchange show titled "Turooq Meets the World" at the Sound and Light Theater of the festival. The show will feature musical performances that blend Saudi musical heritage with the musical traditions of participating countries.
The Ministry of Culture's participation in the iconic cultural festival is part of its efforts to highlight Saudi Arabia's cultural renaissance on regional and global levels, promote the rich and diverse cultural heritage of the Kingdom, and strengthen frameworks for cooperation and cultural exchange between Saudi Arabia and countries worldwide, in line with the targets of the National Cultural Strategy derived from the ambitious Vision 2030.