Ethiopian Coffee Featured at Africa Zone during Riyadh Season 2024

In the Africa Zone, coffee is traditionally prepared by manually roasting and grinding the beans - SPA
In the Africa Zone, coffee is traditionally prepared by manually roasting and grinding the beans - SPA
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Ethiopian Coffee Featured at Africa Zone during Riyadh Season 2024

In the Africa Zone, coffee is traditionally prepared by manually roasting and grinding the beans - SPA
In the Africa Zone, coffee is traditionally prepared by manually roasting and grinding the beans - SPA

The "Africa Zone" at Boulevard World is a key attraction for enthusiasts of authentic African culture during Riyadh Season 2024. A standout feature is "Ethiopian Coffee," which embodies hospitality and heritage. It is prepared using traditional methods that vary across the continent. Visitors can enjoy a range of unique flavours, with Ethiopian coffee celebrated for its high-quality beans and rich taste, according to SPA.
In the Africa Zone, coffee is traditionally prepared by manually roasting and grinding the beans, creating a flavorful beverage. It is served in an ambience inspired by African rituals, providing an authentic cultural experience. Live performances of traditional arts and music enrich the atmosphere, making it a vibrant cultural hub for visitors of all ages. The zone's kiosks also offer handcrafted African products, such as accessories and clothing, reflecting traditional craftsmanship and African aesthetics.
This event celebrates African heritage and contributes to Riyadh Season 2024's goal of presenting diverse cultures while positioning the Kingdom as a global tourist destination.
Boulevard World has seen several updates this season, including a 30% increase in size with five new zones: Saudi Arabia, Türkiye, Iran, Africa, and Courchevel. This brings the total number of zones to 22, representing various cultures worldwide, alongside 300 restaurants and cafes, over 890 retail shops, and 21 new events for different age groups, including theatrical performances and parades from several countries.



Sultan bin Abdulaziz Foundation Lauds Saudi Arabia, UNESCO on World Arabic Language Day Celebration

Sultan bin Abdulaziz Al-Saud Foundation logo
Sultan bin Abdulaziz Al-Saud Foundation logo
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Sultan bin Abdulaziz Foundation Lauds Saudi Arabia, UNESCO on World Arabic Language Day Celebration

Sultan bin Abdulaziz Al-Saud Foundation logo
Sultan bin Abdulaziz Al-Saud Foundation logo

Secretary General of Sultan bin Abdulaziz Al-Saud Foundation Prince Faisal bin Sultan bin Abdulaziz stressed that the World Arabic Language Day celebration, organized by the foundation in collaboration with UNESCO and Saudi Arabia's Permanent Delegation to the organization, and held in Paris last Wednesday, provided a prominent platform to emphasize the significance of the Arabic language and its vital role in shaping the cultural and civilizational identity of Arab and Islamic nations.

He mentioned that it was a remarkable opportunity to explore the challenges faced by the language in the digital era, as well as ways to promote it through AI and innovation.

He also praised UNESCO's role and its great interest in the Arabic language, as well as the organization’s continuous efforts to support events that highlight the Arabic language as a global human heritage.

He also acknowledged the efforts of Saudi Arabia's Permanent Delegation to UNESCO for its active and distinguished role in holding the celebration, and for its diligent work in promoting the Kingdom's position as a hub for the Arabic language regionally and internationally.

Prince Faisal noted that the foundation's support for this celebration aligns with the Saudi Vision 2030, which places special emphasis on the Arabic language as a tool for global communication and a source of creativity and innovation.

He also highlighted the foundation's commitment to fostering collaboration with both international and local institutions to promote the Arabic language, utilizing avenues such as scientific research, technological initiatives, and cultural and educational activities.