Saudi Documentary Film 'Horizon' Wins Platinum Hermes International Creative Award for 2024

Saudi Documentary Film 'Horizon' Wins Platinum Hermes International Creative Award for 2024
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Saudi Documentary Film 'Horizon' Wins Platinum Hermes International Creative Award for 2024

Saudi Documentary Film 'Horizon' Wins Platinum Hermes International Creative Award for 2024

The Saudi documentary film "Horizon" has won the prestigious Platinum Hermes International Creative Award for 2024 in the Strategic Campaigns Category. The film faced tough competition from several other renowned international works.

Produced by Saudi Arabia’s Konoz Initiative, one of the initiatives of the Government Communication Center of the Ministry of Media in collaboration with the National Center for Wildlife (NCW), the film showcases a diverse range of wildlife, including the dugong (sea cow), dolphins, the Arabian leopard, various gazelle species, and oryx.

It also highlights Saudi Arabia's rich biodiversity, with over 10,000 species, each uniquely adapted to its environment.

Filming for the documentary took over 200 days, with a specialized crew of 50 people traveling over 4,700 km to shoot in 28 locations. The project involved 13 Saudi wildlife experts.

The Konoz initiative is part of the Human Capability Development Program under the Kingdom's Vision 2030 realization programs. It aims to visually document the Kingdom's treasures and contribute to an artistic shift in film production.

The initiative has produced several works, such as "A Difficult Stage," "Nawras Al-Arab (Arabian Gull)," "Ala Hadden Sawa (Alike)," "What Do Saudis Eat," and "Saudi Atlas."

"Horizon" aims to raise awareness of about the Kingdom's environmental diversity, introduce its unique geographical areas, showcase efforts to protect wildlife and conserve rare species by highlighting the breathtaking nature teeming with plant and animal life.

The Kingdom is committed to environmental protection as a program and goal of Vision 2030, prioritizing wildlife conservation and enacting strict regulations to protect it under NCW supervision.

The Hermes Creative Awards have received over 325,000 entries from 135 countries since their inception. The American International Award was launched 27 years ago and is among the oldest and largest international creative competitions.

The awards honor the most distinguished entries from individuals and media institutions each year for their excellence in marketing, creativity, communication, advertising, and impact.



Beyonce Delivers a Rousing Kickoff to Her 'Cowboy Carter' Tour

Beyonce, shown here performing with her daughter Blue Ivy during an NFL game on Christmas Day 2024, is the artist with the most Grammys ever. Alex Slitz / GETTY IMAGES NORTH AMERICA/AFP/File
Beyonce, shown here performing with her daughter Blue Ivy during an NFL game on Christmas Day 2024, is the artist with the most Grammys ever. Alex Slitz / GETTY IMAGES NORTH AMERICA/AFP/File
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Beyonce Delivers a Rousing Kickoff to Her 'Cowboy Carter' Tour

Beyonce, shown here performing with her daughter Blue Ivy during an NFL game on Christmas Day 2024, is the artist with the most Grammys ever. Alex Slitz / GETTY IMAGES NORTH AMERICA/AFP/File
Beyonce, shown here performing with her daughter Blue Ivy during an NFL game on Christmas Day 2024, is the artist with the most Grammys ever. Alex Slitz / GETTY IMAGES NORTH AMERICA/AFP/File

Singer Beyonce launched her "Cowboy Carter" stadium tour on Monday, rolling through "Texas Hold 'Em" and other country-inspired hits and sharing the stage with her two daughters.

Beyonce opened the nearly three-hour show at SoFi Stadium near Los Angeles with "American Requiem," appearing in an all-white cowboy outfit with long fringe on the sleeves as dancers in red performed around her, Reuters said.

For her cover of Dolly Parton classic "Jolene," Beyonce sat on a lighted horseshoe that floated above the crowd. She rode a gold mechanical bull for "Tyrant" and flew through the air in a red car while holding an American flag for "16 Carriages."

Beyonce's 13-year-old daughter, Blue Ivy Carter, joined the backup dancers for several songs, including "Ya Ya" and "America Has a Problem." She strutted down a long runway to lead a dance to "Deja Vu," flipping her hair as she turned to walk back.

Seven-year-old Rumi Carter appeared on stage while Beyonce performed the lullaby "Protector." She waved both hands to the crowd and turned around to give her mom a hug.

"Cowboy Carter" earned Beyonce her first album of the year Grammy in February. It was viewed by experts and fans as a reclamation and homage to an overlooked legacy of Black Americans within country music and culture.

"I want to thank all of those who came before me that allowed me to be on this stage today," Beyonce said at Monday's show. "I want to thank you my fans for allowing me to make this album. Thank you for giving me the creative liberty to challenge myself."

Beyonce also performed hits including "Formation,Cuff It" and "Crazy in Love" from previous albums.

The tour, called the Cowboy Carter and the Rodeo Chitlin' Circuit Tour, is scheduled to run through July in the US and Europe.

Many fans went all in on the cowboy theme, wearing Western hats, cowboy boots and rhinestone-studded denim. Beyonce thanked the crowd before ending with the song "Amen."

"I feel so overwhelmed," Beyonce said.