Simone Biles to Join Snoop Dogg as Guest Mentor for an Episode on NBC's 'The Voice'

Simone Biles arrives at the 58th Annual CMA Awards on Wednesday, Nov. 20, 2024, at Bridgestone Arena in Nashville, Tenn. (Photo by Evan Agostini/Invision/AP)
Simone Biles arrives at the 58th Annual CMA Awards on Wednesday, Nov. 20, 2024, at Bridgestone Arena in Nashville, Tenn. (Photo by Evan Agostini/Invision/AP)
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Simone Biles to Join Snoop Dogg as Guest Mentor for an Episode on NBC's 'The Voice'

Simone Biles arrives at the 58th Annual CMA Awards on Wednesday, Nov. 20, 2024, at Bridgestone Arena in Nashville, Tenn. (Photo by Evan Agostini/Invision/AP)
Simone Biles arrives at the 58th Annual CMA Awards on Wednesday, Nov. 20, 2024, at Bridgestone Arena in Nashville, Tenn. (Photo by Evan Agostini/Invision/AP)

Snoop Dogg and Simone Biles turned their Olympic bond from this summer’s Paris Games into a new challenge: The superstar tandem will team up on NBC’s “The Voice.”
Biles will join Snoop for an episode on the reality competition television series, airing Monday. As a coach on the show, the rap star enlisted Biles as a mentor in the playoff round to help advise five vocalists who are vying for a spot in the live shows.
For Snoop and Biles, their pairing was a superb match for the sports and music icons — who carried their effortless chemistry from the Olympics to the TV set of “The Voice.”
“We were able to riff off each other and give the artists the best insight going into the next round,” Biles told The Associated Press in a recent interview with Snoop after both finished filming the episode in Los Angeles.
“It was pretty easy, simple,” added Biles, the most decorated gymnast of all-time who won four medals — three of them gold — at the recent Olympics. “We’re both very mellow. But if we need to bring that energy up, then we can. For us, it was about instilling confidence going into the next week.”
Biles might be famous for her athletic prowess, but she was able to relate to the music contestants — from one competitor to another.
“These are the learning steps: Learn, process, go back in and work,” she said. “They all have the vocal talent. It’s about harnessing that, knowing when to bring it out and which songs to sing and which genre you fit in. And what you want your legacy to be. This is truly a special show as well as the judging. They don’t get to see the physical appearance first. It’s all off of ears, listening and putting their craft together as well.”
Despite having different career paths, Snoop and Biles share a mutual respect for each other’s ability to shine on the biggest stages.
“We have such diverse careers. But the things that we dealt with, they’re dealing with now,” said Snoop, the ultra-smooth entertainer who took on a starring role as a special correspondent in NBC’s record-breaking coverage. He’s a coach on “The Voice” along with Michael Bublé, Reba McEntire and Gwen Stefani, with each attempting to discover and coach the next singing phenomenon.
Snoop said they felt the need to instill wisdom and confidence in each participant.
“We have the best experience and knowledge to give to these performers,” he said. “She’s a performer. I’m a performer. We’ve performed under extreme conditions. We always do our best. But sometimes things happen behind closed doors that you don’t know about. So, we’re able to speak to those things and give them real reassurance.”
During the Olympics, Biles and Snoop had a few viral moments. Both caught up with each other to cheer on Sydney McLaughlin-Levrone during her 400-meter hurdles race; he gifted Biles’ father, Ronald Biles, with a Death Row Records gold necklace for his 75th birthday; and he was spotted dancing in the crowd during the women's gymnastics qualifying round as Biles and her teammate Jordan Chiles joined in.
While on set, Biles was often all smiles while watching Snoop in his charismatic element.
“I knew Snoop would stay true and authentic to himself here on ‘The Voice.’” she said. “It’s nice that you don’t have to fit a mold. There’s a space for everyone.”
Snoop said it made sense for both to work together on the episode.
“This is family. It feels good,” Snoop said. “(Biles) can do anything she wants to do. She picks and chooses what she wants to do.



Gl-icked? Movie Theaters Pin Hopes on Big 'Wicked,' 'Gladiator' Weekend

'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP
'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP
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Gl-icked? Movie Theaters Pin Hopes on Big 'Wicked,' 'Gladiator' Weekend

'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP
'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP

US movie theaters are hoping the lightning-in-a-bottle magic of last year's "Barbenheimer" phenomenon can strike again this weekend, with the simultaneous release of two of 2024's most hyped films: "Wicked" and "Gladiator II."
"Wicked" is the movie adaptation of the hit Broadway musical, starring pop sensation Ariana Grande, while "Gladiator II" marks Ridley Scott's return to ancient Rome, 24 years after his epic original won the best picture Oscar.
Whether audiences will embrace the tongue-in-cheek "Glicked" (or "Wickiator") memes being hopefully circulated by marketing departments -- or even dress up in witch hats and togas -- remains to be seen.
But cinema lobbies and shopping malls across the country are being daubed in the pink-and-green shades of the "Wicked" witches, and kitted out with cardboard miniature Colosseums, ahead of a period that analysts say will be crucial for the industry, AFP said.
"I am certain that this is going to be the biggest Thanksgiving the industry has ever seen," said Jordan Hohman, an executive at Phoenix Theatres.
"Wicked" alone is "the biggest opening film in terms of advance sale tickets" in the US chain's 24-year history, currently pacing 63 percent ahead of "Barbie," added president Cory Jacobson.
While rival Hollywood studios have traditionally been wary of launching two major films on the same weekend, the record-breaking summer of 2023 showed it can be mutually beneficial -- with the right movies.
Like "Barbie" and "Oppenheimer," the female-skewing "Wicked" and male-focussed "Gladiator II" are "oriented to different audiences," said analyst David A. Gross, of Franchise Entertainment Research.
"Wicked" has inspired promotional tie-ins like a makeup line and a cupcake kit, while "Gladiator" ads have been ubiquitous during NFL telecasts.
"There is zero issue in terms of stepping on each other's feet," said Gross.
Still, matching the heady heights of "Barbie" and "Oppenheimer" will be a tough ask. Those films took $245 million combined on their opening weekend in North America alone.
"Barbenheimer was an example of two films massively over-performing... an unexpected best-case scenario," cautioned Daniel Lora, senior VP of content strategy for Boxoffice Media.
But part of the industry's current bullishness comes from another massive film, Disney's "Moana 2," which will join "Wicked" and "Gladiator II" in multiplexes just a week later.
"I don't think this is a two-picture experience. I think it's a three-picture experience," said Jacobson.
Marketing blitz
Should the next few weeks live up to hopes, it will come at a much-needed time for Hollywood.
Despite a profitable summer featuring hit sequels like "Inside Out 2" and "Deadpool & Wolverine," 2024 has been a mixed bag for an industry still dreaming of a return to pre-pandemic numbers.
The first five months of the year were hampered by a thin release schedule, stemming from the production delays caused by Hollywood strikes and Covid.
The fall has also been a disappointment, with box office dud "Joker: Folie A Deux" foremost among a series of flops and middling releases.
But the early signs for this weekend look promising.
"Gladiator II" opened in dozens of other countries last week, taking a whopping $87 million overseas. Paramount will be hoping for similar numbers in the US this weekend.
"Wicked," from Universal, the studio behind "Oppenheimer," is predicted to take north of $100 million this weekend in North America alone.
Both movies have benefited from long, expensive marketing campaigns.
At a major Las Vegas movie theater convention in April, Paramount began their annual presentation with an executive riding into the Caesars Palace arena on a chariot flanked by Roman soldiers.
Universal's presentation ended with thousands of plastic flowers held aloft by audience members to create a giant green-and-pink "Wicked" themed electronic lightshow.
Eight months later, both studios will learn if those strategies have converted into ticket sales.
"When something really catches fire, and it's not just a marketing campaign flogging it, honestly it can just take off and go higher than anybody can predict," said Gross.
"So let's see what happens."