UK’s Next Raises Profit Outlook Again

A shopper enters a Next store on Oxford Street in London, Britain, July 31, 2023. REUTERS/Hollie Adams/File Photo
A shopper enters a Next store on Oxford Street in London, Britain, July 31, 2023. REUTERS/Hollie Adams/File Photo
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UK’s Next Raises Profit Outlook Again

A shopper enters a Next store on Oxford Street in London, Britain, July 31, 2023. REUTERS/Hollie Adams/File Photo
A shopper enters a Next store on Oxford Street in London, Britain, July 31, 2023. REUTERS/Hollie Adams/File Photo

British clothing retailer Next on Wednesday raised its full-year profit outlook for the fourth time in six months as it reported better-than-expected sales in a third quarter heavily impacted by variable weather.
The group, which trades from about 460 stores in the UK and Ireland and has an online presence in over 70 countries, is often considered a useful gauge of how British consumers are faring. Its shares were up 2.6% in early trading, extending 2023 gains to 21.4%, Reuters reported.
Next said full price sales rose 4.0% in the quarter to Oct. 28, ahead of guidance for a 2% rise. Online sales increased 6.5%, while store sales fell 0.6%.
The group said sales benefited from a cooler-than-average August and typical autumnal weather in late October, but were depressed by a warmer-than-average September.
"We believe the volatility in sales performance is a result of changing weather conditions rather than any underlying changes in the consumer economy," it said.
Despite cost of living pressures, UK consumer demand has generally held up this year.
However, official data published last month showed British retail sales volumes fell more than expected in September, partly because unseasonably warm weather reduced sales of autumn-wear clothing.
Britain experienced its joint-hottest September on record, part of a heat wave which rival fashion retailer H&M said had depressed sales across much of Europe.
Next said it now expected pretax profit before exceptional items for the year to January 2024 of 885 million pounds ($1.08 billion), ahead of previous guidance of 875 million pounds and the 870.4 million pounds made in 2022/23.
It is assuming that full price sales for the rest of the year will be up 2.0%.
Analysts at Liberum said they were optimistic on Next's prospects, noting its "strong cash generation, management foresight, tech capabilities and new more efficient distribution center capacity allows it to explore multiple new avenues for growth".
Next expects inflationary headwinds to continue to ease in its 2024/25 year, but has cautioned that a softening of the labor market may dampen growth in consumer demand.



Shein to Open Pop-up Store in South Africa to Woo More Shoppers

A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)
A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)
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Shein to Open Pop-up Store in South Africa to Woo More Shoppers

A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)
A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)

Fast-fashion giant Shein, known for its $5 tops and $10 dresses, will open a pop-up store in Johannesburg, South Africa in August as the online retailer aims to expand its brand recognition in the country.

Shein, founded in China, and its rival Temu have aggressively expanded worldwide as online shopping has surged after the COVID pandemic. They have been accused of exploiting tax loopholes by exporting China-made products in small quantities to avoid higher duties.

Shein will open its pop-up store from Aug. 2-11 as an "exhibition space" for customers to try on trendy fashion and lifestyle products and order them online at a discount, the company said in its South African Instagram post on Tuesday.

Local influencers were tapped for a pre-opening marketing campaign.

Brick-and-mortar and online fashion retailers have urged South African regulators to impose a 45% import duty on all clothing item imports, no matter the price, to level the playing field. Shein, which is planning to go public in Britain, taps a network of largely China-based suppliers which take small initial orders and scale up based on demand.

A Shein spokesperson told Reuters the retailer is engaging with South African regulators to ensure its continued compliance with local laws.

"That said, such tax measures are not critical to the success of our business or the competitive prices we offer our consumers. We keep our prices affordable through our technology-based on-demand business model and flexible supply chain," the spokesperson added.