Adidas Says Q2 Underlying North America Sales Rise 

An Adidas sneaker is seen on display at the newly renovated JD Sports store at Westfield Stratford City in London, Britain, July 30, 2024. (Reuters)
An Adidas sneaker is seen on display at the newly renovated JD Sports store at Westfield Stratford City in London, Britain, July 30, 2024. (Reuters)
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Adidas Says Q2 Underlying North America Sales Rise 

An Adidas sneaker is seen on display at the newly renovated JD Sports store at Westfield Stratford City in London, Britain, July 30, 2024. (Reuters)
An Adidas sneaker is seen on display at the newly renovated JD Sports store at Westfield Stratford City in London, Britain, July 30, 2024. (Reuters)

Adidas said on Wednesday its second-quarter revenues in North America, excluding sales of the Yeezy line, increased from last year, driven by growth in both wholesale and its own retail.

Including Yeezy, the currency-neutral sales in North America - Adidas' second-biggest market behind Europe - fell by 8% to 1.3 billion euros ($1.51 billion) in the April to June period.

"The decline was solely related to the significantly smaller Yeezy business," the company said in a statement, without specifying how much the sales increased excluding the product line.

In a turnaround led by CEO Bjorn Gulden, Adidas has sought to clear remaining Yeezy stock after a bruising break-up with rapper Kanye West, who goes by Ye, while striving to boost its brand through its popular retro styles.

Its quarterly currency-neutral sales rose 19% in Europe to 1.9 billion euros, from 1.6 billion euros a year earlier.

Adidas had hiked its full-year guidance for the second time this year and reported preliminary second-quarter results above expectations in mid-July.



Prada's H1 Operating Profit up 17%, Asia, Europe Boost Sales

A man wearing a face mask following the coronavirus disease (COVID-19) outbreak walks past a store of Italian luxury brand Prada on a shopping street in Beijing, China, January 20, 2021. REUTERS/Tingshu Wang
A man wearing a face mask following the coronavirus disease (COVID-19) outbreak walks past a store of Italian luxury brand Prada on a shopping street in Beijing, China, January 20, 2021. REUTERS/Tingshu Wang
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Prada's H1 Operating Profit up 17%, Asia, Europe Boost Sales

A man wearing a face mask following the coronavirus disease (COVID-19) outbreak walks past a store of Italian luxury brand Prada on a shopping street in Beijing, China, January 20, 2021. REUTERS/Tingshu Wang
A man wearing a face mask following the coronavirus disease (COVID-19) outbreak walks past a store of Italian luxury brand Prada on a shopping street in Beijing, China, January 20, 2021. REUTERS/Tingshu Wang

Prada posted a 17.1% increase in adjusted operating profit on Tuesday as the Italian luxury group saw double-digit sales growth in Asia and Europe.

Prada's operating profit rose to 575 million euros ($623 million)for the first six months of the year, beating the 552 million seen in an analyst consensus provided by Visible Alpha, Reuters reported.

Net revenue rose by 17% at constant exchange rates to 2.55 billion euros.

Retail sales of the Prada brand rose by 6% while those at smaller brand Miu Miu almost doubled, the group said.

"While we are vigilant, we remain committed to our strategy and to our ambition to deliver solid, sustainable and above-market growth," CEO Andrea Guerra said in a statement.