Saudi Crown Prince Launches Urban Plan and Branding of Qiddiya City

Crown Prince Mohammad bin Salman bin Abdulaziz. SPA
Crown Prince Mohammad bin Salman bin Abdulaziz. SPA
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Saudi Crown Prince Launches Urban Plan and Branding of Qiddiya City

Crown Prince Mohammad bin Salman bin Abdulaziz. SPA
Crown Prince Mohammad bin Salman bin Abdulaziz. SPA

Saudi Crown Prince Mohammad bin Salman bin Abdulaziz has launched the urban design for the city of Qiddiya and Qiddiya’s brand.

The Crown Prince is also Chairman of the Board of Directors of the Qiddiya Investment Company (QIC).

He stated that the city of Qiddiya will become, in the near future, the foremost global destination in the fields of entertainment, sports, and culture. This will have a positive impact on the Kingdom's economy and its international standing, enhancing Riyadh's strategic position and contributing to its economic growth. It aims to improve the quality of life, making Riyadh one of the top 10 economies globally.

The Crown Prince added that this qualitative investment in Qiddiya is a cornerstone of the Saudi Vision 2030, which aims to diversify the Kingdom’s economy, creating thousands of job opportunities for the ambitious Saudi youth.

Qiddiya philosophy of Play is based on decades of research that has proven that play is a vital element for human cognitive development, emotional expression, social skills, creativity, and physical health. Studies have also shown the positive effects of recreational activities on society, their ability to bridge differences between individuals, and enhance empathy and social cohesion.

Qiddiya's offering will be Qiddiya City, a one-of-a-kind destination located on the outskirts of Riyadh, that promises endless fun and excitement for its residents and visitors through unrivalled offerings in entertainment, sports, culture, and urban living.

Construction is progressing with contracts worth SAR10 billion awarded. With 60,000 buildings in an overall area of 360 square kms, it will eventually host over 600,000 residents. Qiddiya City is expected to create over 325,000 job opportunities, yielding nominal GDP of SAR135 billion per annum.

Additionally, Qiddiya City expects to attract an anticipated 48 million visits per year with its never-built-before array of world-class attractions and venues.

Located 40 minutes from Riyadh center and overlooking the stunning cliffs of the formidable Tuwaiq mountains, Qiddiya City will be a home of the first gaming and e-sports district, a speed park track, golf courses, a massive water theme park, and Six Flags Qiddiya.

In addition, the city will also host a stadium which will feature the world’s largest Olympic museum.

Qiddiya City’s unparalleled proximity and concentration of sports, culture and entertainment experiences in one place will make it a globally unique destination.
Qiddiya plans to launch its first assets over the next two years.



GCC Secretary-General Meets Italian Deputy Prime Minister in Dubrovnik

GCC Secretary-General Jasem Mohamed Albudaiwi. SPA
GCC Secretary-General Jasem Mohamed Albudaiwi. SPA
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GCC Secretary-General Meets Italian Deputy Prime Minister in Dubrovnik

GCC Secretary-General Jasem Mohamed Albudaiwi. SPA
GCC Secretary-General Jasem Mohamed Albudaiwi. SPA

Secretary-General of the Cooperation Council for the Arab States of the Gulf (GCC) Jasem Mohamed Albudaiwi has met with Italy’s Deputy Prime Minister and Minister of Foreign Affairs and International Cooperation Antonio Tajani on the sidelines of the Dubrovnik Forum 2025 in Croatia.

Saturday's meeting focused on strengthening bilateral relations and exploring opportunities for cooperation.

Both sides reviewed progress on the Memorandum of Understanding concerning the Consultation Mechanism and the Joint Action Plan, and exchanged views on regional developments and key political issues of mutual concern.