Mattel Releases 2nd Edition of 'Day of the Dead' Barbie

Mattel is releasing 'Barbie Día de Muertos,' available starting
September 12. (Photo: Courtesy of Mattel, Inc.)
Mattel is releasing 'Barbie Día de Muertos,' available starting September 12. (Photo: Courtesy of Mattel, Inc.)
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Mattel Releases 2nd Edition of 'Day of the Dead' Barbie

Mattel is releasing 'Barbie Día de Muertos,' available starting
September 12. (Photo: Courtesy of Mattel, Inc.)
Mattel is releasing 'Barbie Día de Muertos,' available starting September 12. (Photo: Courtesy of Mattel, Inc.)

Mattel's latest Barbie Dia De Muertos, inspired by Mexico's Day of the Dead tradition, is back.

With a delicate lace gown and face painted in skull style, this Barbie is the second installation in the company's La Catrina collection, which began in 2019, the CNN reported.

Día de los Muertos, or "Day of the Dead," is a centuries-old Mexican folk tradition celebrated during the first two days of November. Families visit graveyards to remember their departed loved ones and to remind themselves that death is nothing to fear.

People also build altars to welcome the spirit of the deceased back for one night, adorning them with photos, mementos and traditional elements like "pan de muerto" (bread of the dead), sugar skulls and marigolds.
The iconic "calavera" (skull) design on the doll's face appears in masks, candied sugar skulls and on faces during the holiday.

As for why Mattel calls the series the "La Catrina" collection, the imagery has roots in a satirical cartoon by Mexican illustrator José Guadalupe Posada, who died in 1913, depicting elegantly dressed skeletons.

"My hope for these dolls is that they're able to bring more awareness to the Dia de Muertos celebration. I wanted little girls to see themselves through this doll. Barbie has always been a doll that celebrates women and dreams, and inspires girls. I am beyond grateful that Barbie is now celebrating traditions and cultures that mean so much to so many people," designer Javier Meabe explained.



Morocco Celebrates Sheepless Eid as Drought Persists

A woman shops for cuts of meat from a butcher at the weekly market in Khemisset in the Rabat region, about 100 kilometres east of the Moroccan capital, on June 3, 2025 amidst preparations ahead of Eid al-Adha, the Muslim feast of sacrifice. (Photo by Abdel Majid BZIOUAT / AFP)
A woman shops for cuts of meat from a butcher at the weekly market in Khemisset in the Rabat region, about 100 kilometres east of the Moroccan capital, on June 3, 2025 amidst preparations ahead of Eid al-Adha, the Muslim feast of sacrifice. (Photo by Abdel Majid BZIOUAT / AFP)
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Morocco Celebrates Sheepless Eid as Drought Persists

A woman shops for cuts of meat from a butcher at the weekly market in Khemisset in the Rabat region, about 100 kilometres east of the Moroccan capital, on June 3, 2025 amidst preparations ahead of Eid al-Adha, the Muslim feast of sacrifice. (Photo by Abdel Majid BZIOUAT / AFP)
A woman shops for cuts of meat from a butcher at the weekly market in Khemisset in the Rabat region, about 100 kilometres east of the Moroccan capital, on June 3, 2025 amidst preparations ahead of Eid al-Adha, the Muslim feast of sacrifice. (Photo by Abdel Majid BZIOUAT / AFP)

As Eid al-Adha came, Fatima Kharraz can't seem to find the usual sense of celebration after King Mohammed VI decided to cancel the traditional animal sacrifice this year due to the country’s ongoing drought and economic challenges, which have led to a sharp drop in livestock numbers.

At the weekly livestock market in Khemisset, a small town near the capital Rabat, the usual holiday buzz was missing.

On February 26, the King announced through a letter read by the minister of Islamic affairs that families should “abstain” from slaughtering a sheep this year due to the ongoing drought and resulting decline in livestock. This is the first time Morocco takes similar measures since 1996.

While sacrificing sheep during Eid al-Adha is not a religious obligation, it remains a widely observed ritual across the Muslim world.

The North African country of some 37 million people has typically seen up to six million sheep sacrificed each year for Eid al-Adha, Agriculture Minister Ahmed Bouari said in March.

“We don't feel the usual excitement,” said Kharraz. “It's as if the holiday doesn't exist.”

But the 52-year-old said it would have been prohibitively expensive to observe the sacrifice this year: sheep “prices were already high last year... We couldn't have afforded it.”

Yet within Morocco, the king's appeal has largely been met with understanding.

“I support the decision,” said Mona Hajjami, 28, buying vegetables at the market. Still, she added, “it's normal to feel a void without an atmosphere of grilled meat.”

According to Hajjami, some families “would have to take out loans” to buy sheep.

Morocco grapples with a seventh consecutive year of a dry spell that has caused livestock numbers to decline.

Recent rainfall deficits have chipped away at grazing pastures, also driving up the cost of livestock feed.

This has shrunk Morocco's livestock numbers by 38% compared to the figure counted in the last census in 2016, according to the agriculture ministry.

In 2024, the Moroccan government has offered direct financial support for the importation of sheep intended for slaughter during Eid al-Adha.

“Our concern to enable you to observe this religious ritual in the best circumstances is accompanied by our duty to consider the climate and economic challenges facing our country, which have led to a significant disease in livestock numbers,” the King said in his directives.

He stressed that performing Eid al-Adha under these challenges “would cause real harm to many of our people, particularly those with limited resources.”

At the Khemisset market, 24-year-old Marouane Haizoun leaned against the rails of a nearly empty pen, waiting to sell two cows.

He said he had left his sheep on the family farm as it would have been difficult to sell any this year.

“Prices would have been exorbitant,” he said, while Mustapha Mastour, a 52-year-old horse and sheep breeder, said they would have climbed to “6,000 or 7,000 dirhams" ($600-$700).

In Morocco, the minimum wage is about $300.

Many households opted instead to purchase small cuts of meat or lamb liver -- key ingredients in Eid recipes.

“We've seen an increase in demand (for lamb meat), but it won't have any impact” on endeavors to restore livestock numbers, said Mohamed Jebli, president of the Moroccan Federation of Livestock Industry Stakeholders.