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Peacock Inherited Show-off Trait From Dinosaur Ancestors, New Study Suggests

A peacock takes a sunbath on a cold Wednesday, Feb. 21, 2018 at the zoo in Dortmund, Germany. (AP Photo/Martin Meissner)
A peacock takes a sunbath on a cold Wednesday, Feb. 21, 2018 at the zoo in Dortmund, Germany. (AP Photo/Martin Meissner)
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Peacock Inherited Show-off Trait From Dinosaur Ancestors, New Study Suggests

A peacock takes a sunbath on a cold Wednesday, Feb. 21, 2018 at the zoo in Dortmund, Germany. (AP Photo/Martin Meissner)
A peacock takes a sunbath on a cold Wednesday, Feb. 21, 2018 at the zoo in Dortmund, Germany. (AP Photo/Martin Meissner)

A new dinosaur fossil revealed that the show-off tendency in some birds, mostly peacocks, dates back to millions of years.

The new species, Ubirajara jubatus (the Latin meaning of the Lord of the Spear), was chicken-sized with a mane of long fur down its back and stiff ribbons projecting out and back from its shoulders, features never before seen in the fossil record. It is thought its flamboyant features were used to dazzle mates or intimidate foes.

An international team of scientists from the University of Portsmouth, and the State Museum of Natural History, Karlsruhe, Germany discovered the new species while examining fossils in Karlsruhe´s collection. The study was published on December 14 in the journal Cretaceous Research.

"What is especially unusual about the beast is the presence of two very long, probably stiff ribbons on either side of its shoulders that were probably used for display, for mate attraction, inter-male rivalry or to frighten off foes," said the study's lead author David Martill in a report published on the website of the Portsmouth University.

The ribbons are not scales or fur, nor are they feathers in the modern sense. They appear to be structures unique to this animal, which makes one ask: Why adorn yourself in a way that makes you more obvious to both your prey and to potential predators? "The truth is that for many animals, evolutionary success is about more than just surviving, you also have to look good if you want to pass your genes on to the next generation," Martill explained.

Modern birds are famed for their elaborate plumage and displays that are used to attract mates -- the peacock's tail and male birds-of-paradise are textbook examples of this. Ubirajara shows us that this tendency to show off is not a uniquely avian characteristic, but something that birds inherited from their dinosaur ancestors, as indicated this unique fossil.

Ubirajara jubatus lived about 110 million years ago, during the Aptian stage of the Cretaceous period, and is closely related to the European Jurassic dinosaur. It is the first non-avian dinosaur to be described from Brazil's Crato Formation, a shallow inland sea laid down about 110 million years ago.

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Monsters and Memes: Labubu Dolls Ride China Soft-power Wave

Labubu dolls on display at the Pop Land theme park in Beijing. Pedro PARDO / AFP
Labubu dolls on display at the Pop Land theme park in Beijing. Pedro PARDO / AFP
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Monsters and Memes: Labubu Dolls Ride China Soft-power Wave

Labubu dolls on display at the Pop Land theme park in Beijing. Pedro PARDO / AFP
Labubu dolls on display at the Pop Land theme park in Beijing. Pedro PARDO / AFP

Small, fuzzy and baring sharp teeth, Chinese toymaker Pop Mart's Labubu monster dolls have taken over the world, drawing excited crowds at international stores and adorning the handbags of celebrities such as Rihanna and Cher.

Beijing-based Pop Mart is part of a rising tide of Chinese cultural exports gaining traction abroad, furry ambassadors of a "cool" China even in places associated more with negative public opinion of Beijing such as Europe and North America, said AFP.

Labubus, which typically sell for around $40, are released in limited quantities and sold in "blind boxes", meaning buyers don't know the exact model they will receive.

The dolls are "a bit quirky and ugly and very inclusive, so people can relate", interior designer Lucy Shitova told AFP at a Pop Mart store in London, where in-person sales of Labubus have been suspended over fears that fans could turn violent in their quest for the toys.

"Now everything goes viral... because of social media. And yes, it's cool. It's different."

While neighboring East Asian countries South Korea and Japan are globally recognized for their high-end fashion, cinema and pop songs, China's heavily censored film and music industry have struggled to attract international audiences, and the country's best-known clothing exporter is fast-fashion website Shein.

There have been few success stories of Chinese companies selling upmarket goods under their own brands, faced with stereotypes of cheap and low-quality products.

"It has been hard for the world's consumers to perceive China as a brand-creating nation," the University of Maryland's Fan Yang told AFP.

Pop Mart has bucked the trend, spawning copycats dubbed by social media users as "lafufus" and detailed YouTube videos on how to verify a doll's authenticity.

Brands such as designer womenswear label Shushu/Tong, Shanghai-based Marchen and Beijing-based handbag maker Songmont have also gained recognition abroad over the past few years.

"It might just be a matter of time before even more Chinese brands become globally recognizable," Yang said.

TikTok effect

Through viral exports like Labubu, China is "undergoing a soft-power shift where its products and image are increasingly cool among young Westerners," said Allison Malmsten, an analyst at China-based Daxue Consulting.

Malmsten said she believed social media could boost China's global image "similar to that of Japan in the 80s to 2010s with Pokemon and Nintendo".

Video app TikTok -- designed by China's ByteDance -- paved the way for Labubu's ascent when it became the first Chinese-branded product to be indispensable for young people internationally.

Joshua Kurlantzick from the Council on Foreign Relations (CFR) told AFP that "TikTok probably played a role in changing consumers' minds about China".

TikTok, which is officially blocked within China but still accessible with VPN software, has over one billion users, including what the company says is nearly half of the US population.

The app has become a focus of national security fears in the United States, with a proposed ban seeing American TikTok users flock to another Chinese app, Rednote, where they were welcomed as digital "refugees".

A conduit for Chinese social media memes and fashion trends, TikTok hosts over 1.7 million videos about Labubu.

Labubumania

Cultural exports can "improve the image of China as a place that has companies that can produce globally attractive goods or services", CFR's Kurlantzick told AFP.

"I don't know how much, if at all, this impacts images of China's state or government," he said, pointing to how South Korea's undeniable soft power has not translated into similar levels of political might.

While plush toys alone might not translate into actual power, the United States' chaotic global image under the Trump presidency could benefit perceptions of China, the University of Maryland's Yang said.

"The connection many make between the seeming decline of US soft power and the potential rise in China's global image may reflect how deeply intertwined the two countries are in the minds of people whose lives are impacted by both simultaneously," she told AFP.

At the very least, Labubu's charms appear to be promoting interest in China among the younger generation.

"It's like a virus. Everyone just wants it," Kazakhstani mother-of-three Anelya Batalova told AFP at Pop Mart's theme park in Beijing.