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Saudi Tourism Authority, Alibaba Cloud Sign MoU to Promote the Kingdom as Tourist Destination

Ahmed Al Khateeb, Chairman of the Saudi Commission for Tourism and National Heritage announces the launch of a new tourist visa regime at a dinner at historic Diriyah in Riyadh, Saudi Arabia September 27, 2019. REUTERS/Stephen Kalin
Ahmed Al Khateeb, Chairman of the Saudi Commission for Tourism and National Heritage announces the launch of a new tourist visa regime at a dinner at historic Diriyah in Riyadh, Saudi Arabia September 27, 2019. REUTERS/Stephen Kalin
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Saudi Tourism Authority, Alibaba Cloud Sign MoU to Promote the Kingdom as Tourist Destination

Ahmed Al Khateeb, Chairman of the Saudi Commission for Tourism and National Heritage announces the launch of a new tourist visa regime at a dinner at historic Diriyah in Riyadh, Saudi Arabia September 27, 2019. REUTERS/Stephen Kalin
Ahmed Al Khateeb, Chairman of the Saudi Commission for Tourism and National Heritage announces the launch of a new tourist visa regime at a dinner at historic Diriyah in Riyadh, Saudi Arabia September 27, 2019. REUTERS/Stephen Kalin

The Saudi Tourism Authority (STA) has signed a memorandum of understanding with Alibaba Cloud, the digital technology and intelligence backbone of Alibaba Group.

The memorandum will create a seamless visitor experience for Chinese tourists traveling to Saudi Arabia.

Alibaba Cloud will help STA promote Saudi Arabia as a tourist destination to travelers in the Chinese market.

“As Saudi continues to develop its leisure tourism offering for local, regional and international audiences, STA is building a digital infrastructure which can provide the destination with a competitive edge and visitors with the best possible experience,” said Fahd Hamidaddin, CEO of STA.

“The recovery of the global tourism sector demands fresh thinking to overcome challenges exacerbated by the pandemic,” Hamidaddin added.

Through the collaboration, Alibaba Cloud will deploy advanced, secure, and reliable cloud services and technologies.

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GAIN Summit in Riyadh to Showcase Global Experiences on AI Use in Supporting Business Leaders

GAIN Summit in Riyadh to Showcase Global Experiences on AI Use in Supporting Business Leaders
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GAIN Summit in Riyadh to Showcase Global Experiences on AI Use in Supporting Business Leaders

GAIN Summit in Riyadh to Showcase Global Experiences on AI Use in Supporting Business Leaders

The third edition of the Global AI (GAIN) Summit, organized by the Saudi Data and AI Authority (SDAIA) will be held in Riyadh on September 10-12.

The summit will showcase the global experiences in the field of artificial intelligence technologies, including those that focus on the importance of business leaders' understanding of rapidly developing AI technologies, and reflecting on how to increase production driven by strategic decision-making.

The deliberations of over 300 speakers, including experts, specialists, and decision-makers from 100 countries will present business leaders and those interested in the field of data and AI with promising options and opportunities to benefit from the technologies.

The speakers will deliberate on the most effective methods of utilizing AI to make strategic decisions, support responsible leadership, analyze the extent of the impact of AI on the growth of business activities and productivity, and motivate employees within an attractive work environment that meets the aspirations of business leaders.

The summit will underscore the importance of senior leaders and policymakers in making strategic decisions, determining the scope and directions of work, and achieving a competitive advantage for business. These decisions are guided by organizational policies, available resources, future plans, and other decisions based on AI.

According to a study by PricewaterhouseCoopers, productivity growth and improvement of manufacturing processes were five times faster when AI was used to adjust processes, identify shortcomings, and reduce waste and errors.

Predictive maintenance can also reduce downtime and speed up the pace of production, allowing the plant to increase production with the same or fewer inputs.