High Demand for 'Squid Game' Tracksuits Cheers S. Korea's Struggling Garment Sector

A woman works on tracksuits inspired by Netflix series "Squid Game" at a clothing factory in Seoul, South Korea, October 21, 2021. Picture taken on October 21, 2021. REUTERS/Kim Hong-Ji
A woman works on tracksuits inspired by Netflix series "Squid Game" at a clothing factory in Seoul, South Korea, October 21, 2021. Picture taken on October 21, 2021. REUTERS/Kim Hong-Ji
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High Demand for 'Squid Game' Tracksuits Cheers S. Korea's Struggling Garment Sector

A woman works on tracksuits inspired by Netflix series "Squid Game" at a clothing factory in Seoul, South Korea, October 21, 2021. Picture taken on October 21, 2021. REUTERS/Kim Hong-Ji
A woman works on tracksuits inspired by Netflix series "Squid Game" at a clothing factory in Seoul, South Korea, October 21, 2021. Picture taken on October 21, 2021. REUTERS/Kim Hong-Ji

The "Made in Korea" green tracksuits and pink jumpsuits worn by characters in Netflix's (NFLX.O) global hit "Squid Game" have proven a pre-Halloween bright spot for a South Korean garment industry struggling during the pandemic.

A 500-square-metre (598-square-yard) garment factory in the Seongbuk district of the capital Seoul was humming this week, green and pink thread flying off stacked spools off serger machines with loud knocking noises in a race to meet orders.

"October is usually a slow month for the sewing industry, but thanks to Squid Game and Halloween, we are scrambling to stitch," factory owner Kim jin-ja, 54, told Reuters. "We are now sewing 6,000 teal-green tracksuits for toddlers and children."

Kim says her annual sales of 1.5 billion won ($1.27 million) plummeted to a third of what she used to make after the COVID-19 pandemic hit. Most of her orders came from Japan but travel restrictions forced her to shut down in August and September.

She now hopes orders will last past Halloween and sees better chances of renewed exports with "Made in Korea" labels.

The South Korean garment industry had been in decline even before the pandemic with higher wage levels making it difficult to compete with China, Vietnam or Indonesia.

Of the 2,144 manufacturing businesses in Seongbuk, 70% - or 1,510 - are apparel companies, Seoul Fashion Textile Sewing Association chairman Oh Byung-yeol told Reuters.

"The two years of COVID have been a tough time for domestic fashion corporations," said Seongbuk Mayor Lee Seung-ro. "(But) Squid Game, which has become a global sensation, has also made tracksuits popular domestically, leading to a flood of orders."

A child's Squid Game tracksuit was selling for 30,000 won ($25.50) in Namdaemun Market, the country's largest traditional market where stock ranges from kitchenware to jewellery.

A garment vendor in the market said he and others did not have enough tracksuits to meet soaring demand.

Squid Game has been watched by 142 million households since its Sept. 17 debut, according to Netflix, the world's largest streaming service, helping it add 4.38 million new subscribers. read more

Many small business owners in South Korea recognized themselves in the cash-strapped characters of the wildly popular thriller, who vie desperately for a chance to win $38 million, exposing a debt trap that is all too familiar.



The Next Round of Bitter Cold and Snow will Hit the Southern US

A person holds an umbrella as they walk during a winter storm, Monday, Jan. 6, 2025, in Cincinnati. (AP Photo/Joshua A. Bickel)
A person holds an umbrella as they walk during a winter storm, Monday, Jan. 6, 2025, in Cincinnati. (AP Photo/Joshua A. Bickel)
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The Next Round of Bitter Cold and Snow will Hit the Southern US

A person holds an umbrella as they walk during a winter storm, Monday, Jan. 6, 2025, in Cincinnati. (AP Photo/Joshua A. Bickel)
A person holds an umbrella as they walk during a winter storm, Monday, Jan. 6, 2025, in Cincinnati. (AP Photo/Joshua A. Bickel)

The next round of bitter cold was set to envelop the southern U.S. on Tuesday, after the first significant winter storm of the year blasted a huge swath of the country with ice, snow and wind.

The immense storm system brought disruption even to areas of the country that usually escape winter’s wrath, downing trees in some Southern states, threatening a freeze in Florida and causing people in Dallas to dig deep into their wardrobes for hats and gloves.

By early Tuesday, wind chill temperatures could dip into the teens to low 20s (as low as minus 10.5 C) from Texas across the Gulf Coast, according to the National Weather Service. A low-pressure system is then expected to form as soon as Wednesday near south Texas, bringing the potential of snow to parts of the state that include Dallas, as well as to Oklahoma, Arkansas and Louisiana.

The polar vortex that dipped south over the weekend kept much of the country east of the Rockies in its frigid grip Monday, making many roads treacherous, forcing school closures, and causing widespread power outages and flight cancellations.

Ice and snow blanketed major roads in Kansas, western Nebraska and parts of Indiana, where the National Guard was activated to help stranded motorists. The National Weather Service issued winter storm warnings for Kansas and Missouri, where blizzard conditions brought wind gusts of up to 45 mph (72 kph). The warnings extended to New Jersey into early Tuesday.

A Kentucky truck stop was jammed with big rigs forced off an icy and snow-covered Interstate 75 on Monday just outside Cincinnati. A long haul driver from Los Angeles carrying a load of rugs to Georgia, Michael Taylor said he saw numerous cars and trucks stuck in ditches and was dealing with icy windshield wipers before he pulled off the interstate.

“It was too dangerous. I didn’t want to kill myself or anyone else,” he said.

The polar vortex of ultra-cold air usually spins around the North Pole, but it sometimes plunges south into the U.S., Europe and Asia. Studies show that a fast-warming Arctic is partly to blame for the increasing frequency of the polar vortex extending its grip.

Temperatures plunge across the country The eastern two-thirds of the U.S. dealt with bone-chilling cold and wind chills Monday, with temperatures in some areas far below normal.

A cold weather advisory will take effect early Tuesday across the Gulf Coast. In Texas’ capital of Austin and surrounding cities, wind chills could drop as low as 15 degrees (minus 9.4 C).

The Northeast was expected to get several cold days.

Transportation has been tricky Hundreds of car accidents were reported in Virginia, Indiana, Kansas and Kentucky, where a state trooper was treated for non-life-threatening injuries after his patrol car was hit.

Virginia State Police responded to at least 430 crashes Sunday and Monday, including one that was fatal. Police said other weather-related fatal accidents occurred Sunday near Charleston, West Virginia, and Monday in Winston-Salem, North Carolina. Kansas saw two deadly crashes over the weekend, The AP reported.

More than 2,300 flights were canceled and at least 9,100 more were delayed nationwide as of Monday night, according to tracking platform FlightAware. Ronald Reagan Washington National Airport reported that about 58% of arrivals and 70% of departures had been canceled.

A record 8 inches (more than 20 centimeters) of snow fell Sunday at the Cincinnati/Northern Kentucky International Airport, leading to dozens of flight cancellations that lingered into Monday. About 4 inches (about 10 centimeters) fell Monday across the Cincinnati area, where car and truck crashes shut at least two major routes leading into downtown.

More snow and ice are expected In Indiana, snow covered stretches of Interstate 64, Interstate 69 and U.S. Route 41, leading authorities to plead with people to stay home.

“It’s snowing so hard, the snow plows go through and then within a half hour the roadways are completely covered again,” State Police Sgt. Todd Ringle said.

The Mid-Atlantic region had been forecast to get another 6 to 12 inches (15 to 30 centimeters) of snow on Monday. Dangerously cold temperatures were expected to follow, with nighttime lows falling into the single digits (below minus 12.7 C) through the middle of the week across the Central Plains and into the Mississippi and Ohio valleys.

In North Texas, 2 to 5 inches (about 5 to 13 centimeters) of snow was expected beginning Thursday, according to the National Weather Service. Snow could also hit Oklahoma and Arkansas, with some parts potentially getting more than 4 inches (about 10 centimeters).

Classes canceled in several states School closings were widespread, with districts in Indiana, Virginia, Kentucky, Missouri and Kansas canceling or delaying the start of classes Monday. Among them was Kentucky’s Jefferson County Public Schools, which canceled classes and other school activities for its nearly 100,000 students.

Classes were also canceled in Maryland, where Gov. Wes Moore declared a state of emergency Sunday and announced that state government offices would also be closed Monday. Government offices also were closed Monday in Kentucky, where Gov. Andy Beshear declared a state of emergency.

Tens of thousands are without power Many were in the dark as temperatures plunged. More than 218,000 customers were without power Monday night across Kentucky, Indiana, Virginia, West Virginia, Illinois, Missouri and North Carolina, according to electric utility tracking website PowerOutage.us.

In Virginia’s capital city, a power outage caused a temporary malfunction in the water system, officials said Monday afternoon. Richmond officials asked those in the city of more than 200,000 people to refrain from drinking tap water or washing dishes without boiling the water first. The city also asked people to conserve their water, such as by taking shorter showers.

City officials said they were working nonstop to bring the system back online.