عربي English Türkçe اردو فارسى
Logo
Latest News
Varieties

A Mascot Star Is Born: Bing Dwen Dwen’s Rise from Obscurity

A person poses for pictures in front of an installation featuring Bing Dwen Dwen, the Beijing 2022 Winter Olympic Mascot amidst a snowfall on a street in Beijing, China February 13, 2022. (Reuters)
A person poses for pictures in front of an installation featuring Bing Dwen Dwen, the Beijing 2022 Winter Olympic Mascot amidst a snowfall on a street in Beijing, China February 13, 2022. (Reuters)
TT
20
TT

A Mascot Star Is Born: Bing Dwen Dwen’s Rise from Obscurity

A person poses for pictures in front of an installation featuring Bing Dwen Dwen, the Beijing 2022 Winter Olympic Mascot amidst a snowfall on a street in Beijing, China February 13, 2022. (Reuters)
A person poses for pictures in front of an installation featuring Bing Dwen Dwen, the Beijing 2022 Winter Olympic Mascot amidst a snowfall on a street in Beijing, China February 13, 2022. (Reuters)

The mascot Bing Dwen Dwen has been an unexpected star of the Beijing Olympics but the roly-poly panda's fame may prove fleeting after the Feb. 20 closing ceremony.

Bing Dwen Dwen, which translates to "Ice Panda", made little splash when introduced about two-and-a-half years ago, eliciting a collective yawn from social media over yet another panda character for a big Chinese event.

It was propelled to stardom on Feb. 2, when Japanese television journalist Gido Tsujioka showed Bing Dwen Dwen-themed items during a broadcast, a clip of which went viral.

Related topic views that day reached 300 million on China's Weibo social media platform, from 760,164 a day earlier. They doubled again on Feb. 4, the day of the Olympics opening ceremony, and have averaged 400 million since.

Games organizers were caught unprepared, with thousands of fans lining up in sub-freezing temperatures to buy merchandise - from magnets and key chains to bags and stuffed toys - and factories scrambling to make more.

Chinese media fueled the frenzy, showing footage of soldiers marching in front of a Bing Dwen Dwen figure at the base of Mount Everest, while an officially licensed store was selling a limited edition version encrusted in fake diamonds for 2,022 yuan ($315).

Many people wrote online that queuing up for and buying the merchandise is their way of engaging with the Games. Because of COVID-19, no ordinary spectators have been allowed to watch the sports and the torch relay was shortened to three days and off-limits to spectators.

Organizers have not disclosed sales figures but some analysts estimate revenue from Beijing Olympic licensed products could reach 2.5 billion yuan ($395 million).

Bing Dwen Dwen's turn in the spotlight has not been without incident.

State broadcaster CCTV was criticized on social media after a male reporter conducted an interview in a Bing Dwen Dwen suit. Weibo users complained that it ruined the mascot's cuteness by speaking and violated the International Olympic Committee's guideline that mascots are gender neutral. The segment was later removed from the broadcaster's website.

Scalpers were punished for selling merchandise at inflated prices and on Monday, the China Youth Daily reported that a woman selling pirated Bing Dwen Dwen merchandise was jailed for a year and fined 40,000 yuan.

While scarcity has contributed to Bing Dwen Dwen's appeal, organizers have promised to boost supplies. Reports on Sunday of new merchandise arriving in Beijing led to speculation the frenzy would soon cool.

One Weibo user said Bing Dwen Dwen gear would become like masks - in hot demand when COVID started, cheap and plentiful now. Others posted photos of their neglected 2008 Beijing Games memorabilia.

"I don't know how long Bing Dwen Dwen can maintain its fame. I cannot get one now, but I guess it will soon be two-for-one once it's over the hill," one person wrote.

Most Viewed

 
Varieties

Hungary's Oldest Library is Fighting to Save Books from Beetle Infestation

Books are kept in hermetically sealed plastic sacks for disinfection at the Pannonhalma Archabbey's library in Pannonhalma, Hungary, Thursday, July 3, 2025, as a beetle infestation threatens its ancient collection. (AP Photo/Bela Szandelszky)
Books are kept in hermetically sealed plastic sacks for disinfection at the Pannonhalma Archabbey's library in Pannonhalma, Hungary, Thursday, July 3, 2025, as a beetle infestation threatens its ancient collection. (AP Photo/Bela Szandelszky)
TT
20
TT

Hungary's Oldest Library is Fighting to Save Books from Beetle Infestation

Books are kept in hermetically sealed plastic sacks for disinfection at the Pannonhalma Archabbey's library in Pannonhalma, Hungary, Thursday, July 3, 2025, as a beetle infestation threatens its ancient collection. (AP Photo/Bela Szandelszky)
Books are kept in hermetically sealed plastic sacks for disinfection at the Pannonhalma Archabbey's library in Pannonhalma, Hungary, Thursday, July 3, 2025, as a beetle infestation threatens its ancient collection. (AP Photo/Bela Szandelszky)

Tens of thousands of centuries-old books are being pulled from the shelves of a medieval abbey in Hungary in an effort to save them from a beetle infestation that could wipe out centuries of history.

The 1,000-year-old Pannonhalma Archabbey is a sprawling Benedictine monastery that is one of Hungary's oldest centers of learning and a UNESCO World Heritage site.

Restoration workers are removing about 100,000 handbound books from their shelves and carefully placing them in crates, the start of a disinfection process that aims to kill the tiny beetles burrowed into them, The Associated Press reported.

The drugstore beetle, also known as the bread beetle, is often found among dried foodstuffs like grains, flour and spices. But they also are attracted to the gelatin and starch-based adhesives found in books.

They have been found in a section of the library housing around a quarter of the abbey's 400,000 volumes.

“This is an advanced insect infestation which has been detected in several parts of the library, so the entire collection is classified as infected and must be treated all at the same time,” said Zsófia Edit Hajdu, the chief restorer on the project. “We've never encountered such a degree of infection before.”

The beetle invasion was first detected during a routine library cleaning.

Employees noticed unusual layers of dust on the shelves and then saw that holes had been burrowed into some of the book spines. Upon opening the volumes, burrow holes could be seen in the paper where the beetles chewed through.

The abbey at Pannonhalma was founded in 996, four years before the establishment of the Kingdom of Hungary. Sitting upon a tall hill in northwestern Hungary, the abbey houses the country's oldest collection of books, as well as many of its earliest and most important written records.

For over 1,000 years, the abbey has been among the most prominent religious and cultural sites in Hungary and all of Central Europe, surviving centuries of wars and foreign incursions such as the Ottoman invasion and occupation of Hungary in the 16th century.

Ilona Ásványi, director of the Pannonhalma Archabbey library, said she is “humbled” by the historical and cultural treasures the collection holds whenever she enters.

“It is dizzying to think that there was a library here a thousand years ago, and that we are the keepers of the first book catalogue in Hungary,” she said.

Among the library’s most outstanding works are 19 codices, including a complete Bible from the 13th century. It also houses several hundred manuscripts predating the invention of the printing press in the mid-15th century and tens of thousands of books from the 16th century.

While the oldest and rarest prints and books are stored separately and have not been infected, Ásványi said any damage to the collection represents a blow to cultural, historical and religious heritage.

“When I see a book chewed up by a beetle or infected in any other way, I feel that no matter how many copies are published and how replaceable the book is, a piece of culture has been lost,” she said.

To kill the beetles, the crates of books are being placed into tall, hermetically sealed plastic sacks from which all oxygen is removed. After six weeks in the pure nitrogen environment, the abbey hopes all the beetles will be destroyed.

Before being reshelved, each book will be individually inspected and vacuumed. Any book damaged by the pests will be set aside for later restoration work.

The abbey, which hopes to reopen the library at the beginning of next year, believes the effects of climate change played a role in spurring the beetle infestation as average temperatures rise rapidly in Hungary.

Hajdu, the chief restorer, said higher temperatures have allowed the beetles to undergo several more development cycles annually than they could in cooler weather.

“Higher temperatures are favorable for the life of insects,” she said. “So far we've mostly dealt with mold damage in both depositories and in open collections. But now I think more and more insect infestations will appear due to global warming.”

The library’s director said life in a Benedictine abbey is governed by a set of rules in use for nearly 15 centuries, a code that obliges them to do everything possible to save its vast collection.

“It says in the Rule of Saint Benedict that all the property of the monastery should be considered as of the same value as the sacred vessel of the altar,” Ásványi said. “I feel the responsibility of what this preservation and conservation really means.”