‏NEOM Meets with Business Community in the United States

NEOM concluded a series of "Discover NEOM" events with investors and business partners in the United States. (SPA)
NEOM concluded a series of "Discover NEOM" events with investors and business partners in the United States. (SPA)
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‏NEOM Meets with Business Community in the United States

NEOM concluded a series of "Discover NEOM" events with investors and business partners in the United States. (SPA)
NEOM concluded a series of "Discover NEOM" events with investors and business partners in the United States. (SPA)

NEOM has concluded a series of "Discover NEOM" events with investors and business partners in the United States as part of its ongoing efforts to highlight the project’s latest developments and explore investment opportunities, reported the Saudi Press Agency.

CEO of NEOM, Nadhmi Al-Nasr said: "We came to the United States to explore the significant market opportunities that NEOM presents to American corporations, to showcase the great progress NEOM has made and to discuss how we can best support the collaborative international effort to address global challenges."

"The events were attended by over 700 business, financial, investment, environment and sustainability, technology and manufacturing leaders. NEOM looks forward to the meaningful partnerships that will be forged out of our US visit and the investment opportunities it will bring to NEOM and Saudi Arabia supported by the guidance of Crown Prince Mohammed bin Salman."

During the US visit, NEOM held a special event at the Saudi Embassy in Washington, DC to honor students on NEOM’s scholarship program, in the presence of the Saudi Ambassador to the US, Princess Reema bint Bandar Al-Saud. The event celebrated students from NEOM and Tabuk in a show of support, motivation and empowerment, reflecting the Saudi leadership’s belief in its youth as today’s partners and tomorrow’s leaders.

‏"Discover NEOM" is the name for a series of world events that included a similar event held in London late last year to showcase NEOM and explore investment opportunities with potential partners from all sectors. NEOM plans to expand its events to reach more destinations all over the globe.



Saudi Arabia Mobilizes Private Sector for Meetings with US Companies During Trump Visit

The Saudi-American Business Forum meets at the Federation of Saudi Chambers last year. (Asharq Al-Awsat)
The Saudi-American Business Forum meets at the Federation of Saudi Chambers last year. (Asharq Al-Awsat)
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Saudi Arabia Mobilizes Private Sector for Meetings with US Companies During Trump Visit

The Saudi-American Business Forum meets at the Federation of Saudi Chambers last year. (Asharq Al-Awsat)
The Saudi-American Business Forum meets at the Federation of Saudi Chambers last year. (Asharq Al-Awsat)

Saudi Arabia is mobilizing its private sector to engage directly with the high-level American business delegation that will be accompanying US President Donald Trump as he visits the Kingdom on Tuesday.

Trump’s Gulf tour, which begins in Saudi Arabia before moving on to the UAE and Qatar, is expected to focus heavily on economic issues.

Top executives from leading US firms will join the president, with a number of significant agreements covering several sectors expected to be inked. Among the prominent names set to attend are BlackRock CEO Larry Fink, Citigroup CEO Jane Fraser, Qualcomm CEO Cristiano Amon, IBM CEO Arvind Krishna, Blackstone Chairman Stephen Schwarzman, and Google/Alphabet CFO Ruth Porat.

The executives will take part in the US-Saudi Investment Forum, which will be held in Riyadh on the day of Trump’s arrival. According to sources, the Saudi Investment Promotion Authority is coordinating closely with domestic private sector firms to ensure strong participation and to prepare for bilateral meetings between Saudi and US companies.

The forum will spotlight cross-sector investment opportunities and partnerships between the two countries, underscoring Saudi Arabia’s intent to position itself as a key global investment hub. Trump, in recent remarks, praised the Kingdom’s sovereign wealth fund and hinted that the US is considering launching its own.

On Tuesday, he teased “major announcements” ahead of his visit during a meeting with Canadian Prime Minister Mark Carney.

Saudi Arabia is aiming to expand its commercial and investment ties with the United States by $600 billion over the next four years. In a recent phone call, Crown Prince and Prime Minister Mohammed bin Salman highlighted the potential benefits of Trump’s proposed economic reforms and expressed interest in leveraging them to drive mutual growth.

The Kingdom is also seeking closer cooperation with Washington on global challenges, including slowdowns in international economic growth.

While Saudi-US relations have long been anchored by decades of strategic partnership, Saudi officials say Vision 2030 has further integrated the Kingdom into the global economy, allowing it to play a more influential and proactive role in shaping regional and global prosperity.