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McDonald's in Russia Reopens under New Ownership, Renamed 'Vkusno & Tochka'

Employees take part in preparations before the opening of a new restaurant, following McDonald's Corp company's decision to sell its restaurants in Russia to one of its local licensees that will rebrand them under a new name, in Moscow, Russia June 12, 2022. REUTERS/Evgenia Novozhenina
Employees take part in preparations before the opening of a new restaurant, following McDonald's Corp company's decision to sell its restaurants in Russia to one of its local licensees that will rebrand them under a new name, in Moscow, Russia June 12, 2022. REUTERS/Evgenia Novozhenina
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McDonald's in Russia Reopens under New Ownership, Renamed 'Vkusno & Tochka'

Employees take part in preparations before the opening of a new restaurant, following McDonald's Corp company's decision to sell its restaurants in Russia to one of its local licensees that will rebrand them under a new name, in Moscow, Russia June 12, 2022. REUTERS/Evgenia Novozhenina
Employees take part in preparations before the opening of a new restaurant, following McDonald's Corp company's decision to sell its restaurants in Russia to one of its local licensees that will rebrand them under a new name, in Moscow, Russia June 12, 2022. REUTERS/Evgenia Novozhenina

The first 15 restaurants of former McDonald's Corp will reopen in Moscow on Sunday under new ownership and a new name, "Vkusno & tochka", which means "Tasty & that's it", the company said.

Another 50 restaurants will be open on Monday, Vkusno & tochka said.

Sunday marks a new dawn for Russia's fast-food lovers as restaurants formerly run by the hugely popular Western fast-food chain reopen under new branding and with renamed burgers, more than three decades after McDonald's first opened in Moscow.

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Saudi Aseer's Sidr Honey Season Boosts Local Markets

The recent heavy rainfall in the region has led to a prolific flowering of Sidr trees, providing ideal conditions for bees to produce abundant and flavorful honey. - SPA
The recent heavy rainfall in the region has led to a prolific flowering of Sidr trees, providing ideal conditions for bees to produce abundant and flavorful honey. - SPA
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Saudi Aseer's Sidr Honey Season Boosts Local Markets

The recent heavy rainfall in the region has led to a prolific flowering of Sidr trees, providing ideal conditions for bees to produce abundant and flavorful honey. - SPA
The recent heavy rainfall in the region has led to a prolific flowering of Sidr trees, providing ideal conditions for bees to produce abundant and flavorful honey. - SPA

The Kingdom's Aseer region is currently experiencing the bountiful Sidr honey season, with local markets flooded with high-quality honey produced from the nectar of Sidr trees, SPA reported.
The recent heavy rainfall in the region has led to a prolific flowering of Sidr trees, providing ideal conditions for bees to produce abundant and flavorful honey.
Sidr honey, renowned for its numerous health benefits, is particularly prized for its antioxidant properties and ability to strengthen the immune system. The unique taste and aroma of this honey have made it a sought-after commodity, both locally and internationally.
Beekeepers in Tihama Aseer have been busy harvesting the golden nectar, with prices ranging from SAR350 to SAR500 per kilogram. The region's diverse ecosystem, characterized by its fertile valleys and abundant flora, provides an optimal environment for beekeeping.
The Ministry of Environment, Water, and Agriculture is actively supporting the development of the beekeeping industry. Initiatives such as the beekeeping and honey production development initiative aim to improve beekeeping practices, protect bee populations, and enhance the quality of honey.
By promoting sustainable beekeeping and preserving the natural habitats of bees, the Kingdom seeks to strengthen its position as a leading producer of high-quality honey and contribute to the global market.