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Saudi Coffee Company, Culinary Arts Commission Sign Agreement to Preserve Heritage

The Saudi Coffee Company signs a cooperation agreement with the Culinary Arts Commission to promote and preserve Saudi Arabia’s unique and diverse culinary heritage. (Asharq Al-Awsat)
The Saudi Coffee Company signs a cooperation agreement with the Culinary Arts Commission to promote and preserve Saudi Arabia’s unique and diverse culinary heritage. (Asharq Al-Awsat)
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Saudi Coffee Company, Culinary Arts Commission Sign Agreement to Preserve Heritage

The Saudi Coffee Company signs a cooperation agreement with the Culinary Arts Commission to promote and preserve Saudi Arabia’s unique and diverse culinary heritage. (Asharq Al-Awsat)
The Saudi Coffee Company signs a cooperation agreement with the Culinary Arts Commission to promote and preserve Saudi Arabia’s unique and diverse culinary heritage. (Asharq Al-Awsat)

The Saudi Coffee Company announced Thursday the signing of a cooperation agreement with the Culinary Arts Commission to promote and preserve Saudi Arabia’s unique and diverse culinary heritage.

The agreement will help promote Saudi Arabia’s coffee product as one rooted in the past, present and future of Saudi society.

It will celebrate Saudi Arabia’s coffee heritage, support the development of the national coffee industry and empower local talents.

The company is a subsidiary of the Public Investment Fund established to transform Saudi Arabia’s Coffea Arabica into a global product.

“The Saudi Coffee Company is ramping up efforts to be a pioneer in developing the coffee industry in Saudi and celebrating coffee heritage with the Culinary Arts Commission,” Saudi Coffee Company CEO Raja al-Harbi said.

He stressed that the agreement is a major step that will help the company communicate its values and message to the public.

Mayada Badr, CEO of the Culinary Arts Commission, said: “Our cooperation agreement with Saudi Coffee Company aligns with our mission to share the richness of our culinary arts and traditions with the world. “

This agreement will further enhance the Kingdom’s long-standing legacy of coffee growing, underscoring the Company’s distinctive product, Badr added.

The terms of the agreement include plans to work across multiple platforms including content creation, sponsorship, marketing and merchandising opportunities to market Saudi Arabia’s coffee beans more widely.

It provides for collaborative work between the commission and the company in several areas, such as a program to develop a media library and local culinary arts stories and the designing and marketing of tourism routes for coffee plantations.

It will support Saudi coffee events and festivals, issue licenses to Saudi coffee experts, encourage local production, promote the company’s products in digital shops specializing in Saudi culinary arts, and set standards for the processing of coffee beans.

The Saudi Coffee Company’s vision is to ensure that the national coffee industry is enabled along its entire value chain, from bean to cup.

It will play a vital role in developing sustainable coffee production in Saudi Arabia’s southern region, home to the world-famous Coffea Arabica.

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119-year-old Brazilian Woman Stakes Claim as World's Oldest Person

Deolira Gliceria Pedro da Silva, 119, sits in her house in Itaperuna, Rio de Janeiro state, Brazil, January 14, 2025. REUTERS/Ricardo Moraes
Deolira Gliceria Pedro da Silva, 119, sits in her house in Itaperuna, Rio de Janeiro state, Brazil, January 14, 2025. REUTERS/Ricardo Moraes
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119-year-old Brazilian Woman Stakes Claim as World's Oldest Person

Deolira Gliceria Pedro da Silva, 119, sits in her house in Itaperuna, Rio de Janeiro state, Brazil, January 14, 2025. REUTERS/Ricardo Moraes
Deolira Gliceria Pedro da Silva, 119, sits in her house in Itaperuna, Rio de Janeiro state, Brazil, January 14, 2025. REUTERS/Ricardo Moraes

Two months away from what she says is her 120th birthday, Deolira Gliceria Pedro da Silva, a great-grandmother from the state of Rio de Janeiro in Brazil is rushing to be recognized as the world’s oldest living person by the Guinness World Records.

The institution currently features another Brazilian, Inah Canabarro Lucas, a nun from the southern state of Rio Grande do Sul as the oldest living person at 116 years, but Deolira’s family and doctors are confident that she will soon take the religious woman’s title.

“She is still not in the book, but she is the oldest in the world according to the documents we have on her, as I recently discovered,” said Deolira’s granddaughter Doroteia Ferreira da Silva, who is half her age, Reuters reported.

The documents show that Pedro da Silva was born on March 10th 1905 in the rural area of Porciuncula, a small town in the state of Rio. She now lives in a colorfully painted house in Itaperuna, where her two granddaughters Doroteia, 60, and Leida Ferreira da Silva, 64, take care of her.

The grandmother is also supervised by doctors and researchers who are interested in how she outlived the average life expectancy in Brazil, which currently sits at 76.4 years, by more than four decades.

“Mrs. Deolira, in 2025, will be 120 years old. She is in a good general state of health for her condition, she is not taking any medication,” said geriatric doctor Juair de Abreu Pereira, who checks up on Pedro da Silva frequently and is assisting her family in the process with Guinness World Records.

In a statement, Guinness said it couldn't confirm receiving Pedro da Silva's application, because it receives many from people around the world who claim to be the oldest living person.

Major floods in the region almost twenty years ago destroyed most of Deolira’s original documents, her doctor said. That may pose a challenge for the official recognition of her age.

Even if her age is not precise, Pedro da Silva is certainly older than 100 years, according to Mateus Vidigal, a researcher at the University of Sao Paulo who has studied her case as part of a project to understand the super elderly population of Brazil.

“Mrs. Deolira has not been excluded from the study, but there is this fragility which is the lack of documentation that is approved by those organizations,” Vidigal said, referring to vetting institutions such as the Guinness World Records.

Pedro Silva’s healthy diet and sleeping habits are key to her longevity, according to Dr. Pereira. To this day, she has a good interaction with her family and likes eating bananas.

“I wish I could get to her age and be like that,” Ferreira da Silva, her granddaughter, said. “While we have high blood pressure and diabetes, she does not have any of that.”