'This Freaking Tower!': Tech Saves Potty-mouthed Stars in Vertigo Thriller 'Fall'

"Fall" follows two young women who decide to scale an impossibly tall metal telecommunications tower FABRICE COFFRINI AFP/File
"Fall" follows two young women who decide to scale an impossibly tall metal telecommunications tower FABRICE COFFRINI AFP/File
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'This Freaking Tower!': Tech Saves Potty-mouthed Stars in Vertigo Thriller 'Fall'

"Fall" follows two young women who decide to scale an impossibly tall metal telecommunications tower FABRICE COFFRINI AFP/File
"Fall" follows two young women who decide to scale an impossibly tall metal telecommunications tower FABRICE COFFRINI AFP/File

When you're dangling from a tower 2,000 feet above the desert floor by your fingertips, it may be difficult not to drop a couple of F-bombs -- even if you're a Hollywood actor shooting a PG-13 rated movie.

Fortunately, a new editing technology came to the rescue of the "potty-mouthed" stars of "Fall," out in US theaters Friday, which follows two young women who decide to scale an impossibly tall metal tower in the remote California desert.

This being a movie, the adventure doesn't go to plan, leaving Becky (Grace Caroline Currey) and Hunter (Virginia Gardner) stranded on a tiny platform where vertigo is just one of the terrifying challenges they must overcome.

"I'm talking about the most intense winds I've ever experienced," Currey told AFP, of the grueling shoot.

"Gini (Gardner) and I are just holding on to that pole, sitting there, swaying, looking at each other, and it's making sounds.

"We had a moment going, 'what did we get ourselves into? Also, are these our final hours? Are we gonna make it down?'"

"There was definitely some swearing in the environment and in the air."

Though the movie was not shot at the real B67 TV Tower, which is twice the height of the Eiffel Tower, the actors still had to perform on a terrifying set: a 60-foot tower perched atop a sheer cliff in the Mojave desert.

Using judicious angles to avoid showing the mountain, British director Scott Mann was able to retain a realistic feel for the Indy thriller at the tiny budget of $3 million.

But when major Hollywood studio Lionsgate agreed to distribute the film, there was one problem.

The actors were cursing throughout, using language likely to trigger a restricted "R" rating that could dampen box office receipts.

"Potty mouths Virginia and Grace, is what I'd say!" joked Mann, in an interview with AFP via Zoom.

"I do not blame Gini and Grace -- because let's be honest, off the top of this ridiculous structure, thousands of feet up, asking to improvise out scenes, it is entirely justified they would be saying that."

"Definitely my fault!" he admitted.

- 'Potty-mouth language' -
While a giant summer superhero movie might typically reshoot certain scenes, the budget on "Fall" did not allow for that, and filmmakers were reluctant to edit out dialog.

Instead they found a creative solution: a nascent technology, primarily invented for foreign-language dubbing, enabling them to seamlessly swap in more family-friendly audio.

It maps the actors' faces, learning their specific mouth movements, before manipulating these motions with 3D computer effects to sync with new dialog.

"What the technology allowed was, rather than having to rebuild the tower and go up the mountain again, just to go to a sound studio," said Mann, who co-founded a start-up working on the technology.

"We rewrote those little moments, just to work around some of that potty-mouth language, and then basically inject it back into the movie."

While the tool has been referred to as "deepfake," Mann said that label suggests more nefarious uses such as pornography, while in reality it is more "hands-off."

"It's an interesting use, and I think it was a good solution," he said.

- 'Wild' -
Despite being released in mid-August -- typically a period with low audiences, where many weaker films are unceremoniously dumped by studios -- "Fall" has received very positive reviews.

The Guardian said the micro-budget movie should embarrass other giant studios who throw "a hundred times more at blockbusters with a hundred times less of a thrill factor," while Vanity Fair dubbed it "an engrossing dog-days surprise."

For Currey, who did many of her own stunts including clinging onto a plummeting ladder, making the movie was "pretty wild, not like anything I've ever done before."

"And we didn't know if we were going to be R or PG-13," she added.

"As far as Gini and I knew, we could say whatever we wanted!"



‘Wicked’ and ‘Gladiator’ Make Gravity-Defying Theater Debuts

 People wait to watch a screening of the film "Wicked" at the TCL Chinese Theater in Los Angeles, California, US, November 23, 2024. (Reuters)
People wait to watch a screening of the film "Wicked" at the TCL Chinese Theater in Los Angeles, California, US, November 23, 2024. (Reuters)
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‘Wicked’ and ‘Gladiator’ Make Gravity-Defying Theater Debuts

 People wait to watch a screening of the film "Wicked" at the TCL Chinese Theater in Los Angeles, California, US, November 23, 2024. (Reuters)
People wait to watch a screening of the film "Wicked" at the TCL Chinese Theater in Los Angeles, California, US, November 23, 2024. (Reuters)

With a combined $270 million in worldwide ticket sales, “Wicked” and “Gladiator II” breathed fresh life into a box office that has struggled lately, leading to one of the busiest moviegoing weekends of the year.

Jon M. Chu’s lavish big-budget musical “Wicked,” starring Ariana Grande and Cynthia Erivo, debuted with $114 million domestically and $164.2 million globally for Universal Pictures, according to studio estimates Sunday. That made it the third-biggest opening weekend of the year, behind only “Deadpool & Wolverine” and “Inside Out 2.” It’s also a record for a Broadway musical adaptation.

Ridley Scott’s “Gladiator II,” a sequel to his 2000 best picture-winning original, launched with $55.5 million in ticket sales. With a price tag of around $250 million to produce it, “Gladiator II” was a big bet by Paramount Pictures to return to the Coliseum with a largely new cast, led by Denzel Washington and Paul Mescal. While it opened with a touch less than the $60 million predicted in domestic ticket sales, “Gladiator II” has performed well overseas. It added $50.5 million internationally.

Going into the weekend, box office was down about 11% from last year and some 25% from pre-pandemic times. That meant this week's two headline films led a much-needed resurgence for theaters. With “Moana 2” releasing Wednesday, Hollywood might be looking at historic sales over the Thanksgiving holiday.

“This weekend’s two strong openers are invigorating a box office that fell apart after a good summer,” said David A. Gross, a film consultant who publishes a newsletter for Franchise Entertainment.

The collision of the two movies led to some echoes of the “Barbenheimer” effect of last year, when “Barbie" and “Oppenheimer” launched simultaneously. The nickname this time, “Glicked,” wasn’t quite as catchy and the cultural imprint was also notably less. Few people sought out a double feature this time. The domestic grosses in 2023 – $162 million for “Barbie” and $82 million for “Oppenheimer” – were also higher.

But the counter-programming effect was still potent for “Wicked” and “Gladiator II,” which likewise split broadly along gender lines. And it was again the female-leaning release – “Wicked,” like “Barbie” before it – that easily won the weekend. About 72% of ticket buyers for “Wicked” were female, while 61% of those seeing “Gladiator II” were male.

And while “Barbenheimer” benefitted enormously from meme-spread word-of-mouth, both “Wicked” and “Gladiator II” leaned on all-out marketing blitzes.

Both movies pulled out all the stops in global advertising campaigns that spanned everything from “Wicked” Mattel dolls (some of which led to an awkward recall) to an Airbnb cross-promotion with the actual Colosseum in Rome. For “Gladiator II,” Paramount even took the unusual step of simultaneously running a one-minute trailer on more than 4,000 TV networks, radio station and digital platforms.

Though “Wicked” will face some direct competition from “Moana 2,” it would seem to be better set up for a long and lucrative run in theaters. Even at 2 hours and 40 minutes, the film has had mostly stellar reviews. Audiences gave it an “A” on CinemaScore. The reception for “Wicked” has been strong enough that Oscar prognosticators expect it to be a contender for best picture at the Academy Awards, among other categories.

Producers, perhaps sensing a hit, also took the step of splitting “Wicked” in two. Part two, already filmed, is due out next November. Each “Wicked” installation cost around $150 million to make.

“Gladiator II” has also enjoyed good reviews, particularly for Washington's charismatic performance. Audience scores, though, were weaker, with ticket buyers giving it a “B” on CinemaScore. “Gladiator II” will make up for some of that, however, with robust international sales. It launched in many overseas markets a week ago, earning $87 million before landing in North America.