‘Star Trek’, Swear Words and TV Characters’ Changing Mores

This image released by Paramount+ shows Patrick Stewart as Picard, left, and Ed Speleers as Jack Crusher in the "No Win Scenario" episode of "Star Trek: Picard." (Trae Patton/Paramount+ via AP)
This image released by Paramount+ shows Patrick Stewart as Picard, left, and Ed Speleers as Jack Crusher in the "No Win Scenario" episode of "Star Trek: Picard." (Trae Patton/Paramount+ via AP)
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‘Star Trek’, Swear Words and TV Characters’ Changing Mores

This image released by Paramount+ shows Patrick Stewart as Picard, left, and Ed Speleers as Jack Crusher in the "No Win Scenario" episode of "Star Trek: Picard." (Trae Patton/Paramount+ via AP)
This image released by Paramount+ shows Patrick Stewart as Picard, left, and Ed Speleers as Jack Crusher in the "No Win Scenario" episode of "Star Trek: Picard." (Trae Patton/Paramount+ via AP)

For nearly four decades, Jean-Luc Picard of “Star Trek” has largely been presented as genteel, erudite and — at times — quite buttoned up. Yes, he loses his temper. Yes, he was reckless as a callow cadet many years ago. Yes, he occasionally gets his hands dirty or falls apart.

But the Enterprise captain-turned-admiral stepped into a different place in last week’s episode of the streaming drama “Star Trek: Picard.” Now, he’s someone who — to the shock of some and the delight of others — has uttered a profanity that never would have come from his mouth in the 1990s: “Ten f—-ing grueling hours,” Patrick Stewart's character says at one point during an intense conversation in which he expects everyone will die shortly.

The whole thing was in keeping with the more complex, nuanced aesthetic of this decade’s “Star Trek” installments. And the online conversation that ensued illustrates the journey undertaken when a fictional character voyages from the strictures of network and syndicated television to high-end streaming TV, The Associated Press said.

“'Star Trek’ was G-rated when it first came out. 'The Next Generation’ was clean-cut and optimistic. What we’re seeing now with ‘Picard’ is a little bit more of the grit,” says Shilpa Davé, a media studies scholar at the University of Virginia and a longtime “Trek” fan.

Over the weekend, “Star Trek” Twitter reflected that tension.

“Totally out of character,” said one post, reflecting many others. Some complained that it cheapened the utopia that Gene Roddenberry envisioned, that humans wouldn’t be swearing like that four centuries from now, that someone as polished as Picard wouldn’t need such language.

“Part of Star Trek’s appeal is the articulate way characters speak. Resorting to gutter language feels like a step backward since Star Trek’s characters are meant to be better than this,” John Orquiola wrote for the website Screen Rant on Sunday.

The backlash to the backlash followed. Christopher Monfette, the Paramount+ show’s co-executive producer, wrote an extensive and persuasive thread about the moment and why he believed it worked.

“It’s easy to hear that elevated British tone escaping the mouth of a gentlemanly Shakespearean actor and assume some elevated intellectualism,” he said, while acknowledging: “Criticism of its use is fair even if it just strikes a personal nerve — or if you’ve equated 'Trek' with more broader, family-friendly storytelling. But regardless, cursing in the show is carefully debated & discussed in the room or on set. We don’t take it lightly.”

The showrunner for “ Star Trek: Picard ” this season, Terry Matalas, said the F-word from Picard wasn’t scripted but was a choice by Stewart in the moment. The result, Matalas said, was “so real.”

“Everything you do as artists, as writers and actors, even as editors, is authenticity. That’s the thing you want to feel,” he told Collider. “I was really torn because hearing that word come from your childhood hero, Captain Picard, it throws you. But wow, is it powerful.”

“Star Trek” has a long history of pushing boundaries, linguistic and otherwise.

“Let’s get the hell out of here,” Capt. James T. Kirk said on network TV in 1967, when that word was edgy. He’d just lost someone dear to him in the most trying of circumstances. Dr. McCoy, the ship’s irascible physician, would often say, “Dammit, Jim.” And in the larger realm, the original series delicately danced with NBC censors over everything from women’s costumes to racial, sexual and war references.

But the crossing of last week's linguistic frontier is an interesting case. It highlights the turbulence generated when a beloved character born during the “family-friendly” TV era evolves against the streaming landscape, where constraints are fewer and opportunities for unflinching authenticity greater.

"This isn't just a rethinking of a fictional world. This is the same actor and the same character in the same setting that we had before. And all these years, he has been speaking and behaving in a certain way," says Robert Thompson, director of the Bleier Center for Television and Popular Culture at Syracuse University.

Sometimes this transition unfolds erratically. Velma, a member of the Gen-X-era Saturday morning cartoon “Scooby Doo,” recently appeared in a more multicultural cartoon reboot on HBO Max that featured a high-school shower scene and overt sexual references. It has been roundly panned. Several years ago, when “Riverdale” premiered, the attempts to push Archie, Jughead, Betty and Veronica from the sunny world of comics into the darker realm of teen drama produced uneven, sometimes jarring results.

“Star Trek” is in a whole different universe, so to speak.

Roddenberry famously framed it as a utopian future where the main characters generally avoided conflict with each other, their society wasn't motivated by greed and humanity was seen as inexorably moving forward. Purists have criticized the recent years of what they call “new Trek” as a darker, more fragmented universe.

Nonsense, say many others: Both allegory and word usage evolve with the times. After all, it was only seven decades ago that Lucille Ball (and her character) was expecting a baby on “I Love Lucy” and the word “pregnant” couldn't be uttered on national television — except, oddly, in French.

And for years before and after that, Hollywood's production code prescribed the ways morality and amorality could be depicted in film, with strict regulation of everything from sexual innuendo to whether criminals were portrayed sympathetically to whether the good guys won. Hence the term “Hollywood ending," which remains with us today in many parts of life.

All of which raises the question: Could it also be the boundaries themselves that help create memorable film and television, rather than merely the breaking of them?

“Star Trek had a certain kind of sincerity — almost like 'the 23rd century will be a family-friendly kind of thing,'” Thompson says. “The question is, what happens when your characters outlive the media industry standards? How do you accommodate the fact that you’re no longer limited without completely betraying the world that you’ve created?”

In this case, Stewart has said he returned to the character because he was persuaded there were new stories to tell. Just as he had aged two decades since his last "Star Trek” appearance, so, too, had Picard — with all the evolution that went along with it.

The kind of evolution, perhaps, that might make a man facing his own end choose a word that still carries a lot of power — even in today's swearing, streaming world. When Jean-Luc Picard says that word, you can be absolutely sure he means it.



At Least 65 Million Tune in for Netflix NFL Christmas Day Games

Nov 25, 2024; Inglewood, California, USA; The NFL shield logo on the field at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images/File Photo
Nov 25, 2024; Inglewood, California, USA; The NFL shield logo on the field at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images/File Photo
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At Least 65 Million Tune in for Netflix NFL Christmas Day Games

Nov 25, 2024; Inglewood, California, USA; The NFL shield logo on the field at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images/File Photo
Nov 25, 2024; Inglewood, California, USA; The NFL shield logo on the field at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images/File Photo

LeBron James is going to have to make room for the NFL.

Wednesday's doubleheader on Netflix set records as the most-streamed NFL games in US history, with numbers nearly five times more than the NBA.

The Baltimore Ravens' 31-2 victory over the Houston Texans averaged 24.3 million while Kansas City's 29-10 win at Pittsburgh averaged 24.1 according to early viewer figures released by Nielsen on Thursday.

Nielsen also said there were 65 million US viewers who tuned in for at least one minute of one of the two games, The AP reported.

The NBA's five-game slate averaged about 5.25 million viewers per game across ABC, ESPN and its platforms, according to the league and Nielsen.

“I love the NFL,” James said in his televised postgame interview Wednesday night. “But Christmas is our day.”

While the NBA's Christmas lineup has its best viewer numbers in five years, the NFL has made Christmas one of its tentpole events during the regular season, joining Kickoff Weekend and Thanksgiving.

“The numbers speak for themselves and LeBron can have his own view, and I’m sure more people will look at that because of this," said Hans Schroeder, the executive vice president of NFL Media. "But, you know, we’re focused on the NFL and we’re thrilled with the results this year with the Christmas on Netflix and we’re excited to continue to build that over the next couple of years.”

Both NFL games surpassed the previous mark of 23 million for last season’s AFC wild-card game between the Miami Dolphins and Chiefs on Peacock.

Viewership for Ravens-Texans peaked with the Beyoncé Bowl. The 20-minute halftime performance averaged over 27 million viewers.

The viewer figures include the audience on Netflix, mobile viewership on NFL+ and those who tuned in on CBS stations in Pittsburgh, Kansas City, Baltimore and Houston.

Global ratings and final US numbers are expected to be available on Tuesday.

The NFL's Christmas numbers decreased from last season, but not at the rate that usually happens when something goes from broadcast to streaming.

Last year’s three games averaged 28.68 million viewers. The early afternoon contest between the Las Vegas Raiders and Chiefs led the way, averaging 29.48 million on CBS.

Once global and Netflix's first-party data is released, both Christmas games should surpass 30 million.

The NBA's lineup saw an 84% rise over 2023. One reason for the increase is that all five games were on ABC, compared to two last year.

The Los Angeles Lakers’ 115-113 victory over the Golden State Warriors — a game pitting Olympic teammates LeBron James and Stephen Curry — averaged 7.76 million viewers and peaked with about 8.32 million viewers toward the end of the contest, the league said.

Those numbers represent the most-watched NBA regular season game in five years.

The NBA said all five Christmas games on its schedule — San Antonio at New York in Victor Wembanyama's holiday debut, Minnesota at Dallas, Philadelphia at Boston, Denver at Phoenix and Lakers-Warriors — saw year-over-year viewership increases.

Wednesday's numbers pushed NBA viewership for the season across ESPN platforms to up 4% over last season. The league also saw more than 500 million video views on its social media platforms Wednesday, a new record.

For the NBA, those are all good signs amid cries that NBA viewership is hurting.

“Ratings are down a bit at beginning of the season. But cable television viewership is down double digits so far this year versus last year," NBA Commissioner Adam Silver said earlier this month. “You know, we’re almost at the inflection point where people are watching more programing on streaming than they are on traditional television. And it’s a reason why for our new television deals, which we enter into next year, every game is going to be available on a streaming service.”

Part of that new package of television deals that the NBA is entering into next season also increases the number of regular season games broadcast on television from 15 to 75.