Fashion designers compete every year to come out with designs that keep up with the trends. Known as “jellabiya” - this traditional garment has always been the top fashion choice in the Gulf and Islamic countries during the holy month of Ramadan, which caught the attention of most international fashion designers and urged them to incorporate it in their collections as a folkloric gown highly demanded by women.
Fashion designer and stylist Manal al-Judaibi said Ramadan in Saudi Arabia has a special significance with the unique rituals and the special traditions in every region. Saudi women are used to wear the Ramadan-inspired jellabiya, which has become a common feature that adds a lot of joy to their evenings.
“The jellabiyas of Ramadan come in different designs, cuts, and fabrics. The jellabiyas worn at home are often made of light cotton fabrics for more comfort, while the formal jellabiyas are styled to suit movement and work.
"Jellabiyas designed for work and occasions are usually made from special fabrics and accessories,” Al-Judaibi explained.
The stylist stressed that the body shape should be considered while choosing the cut and design of the jellabiya, which is supposed to give a more flattering look and conceal flaws.
“The jellabiya is still highly demanded despite being a traditional, historic garment. But today, it has a more modern design,” she noted, highlighting the high turnout on jellabiyas. Al-Judaibi also explained that this high demand on this garment is driven by the stylish designs that still manage to maintain the traditional touch and attract all generations.
She also noted that the Ramadan jellabiyas come with special embroideries and prints, mostly Islamic engravings and Arabic texts in a modern style, in addition to folkloric accessories with contemporary twist, noting that the linen fabric is one of the most used in jellabiyas, while Sadu is exclusive for Ramadan.
The Saudi stylist said colors should be chosen in line with trends and seasons. Summer, for example, is know for its vivid colors, while winter calls for warm colors. The chosen color must also fit the skin tone.
Meanwhile, amid the e-shopping boom around the world, many stores in Saudi Arabia have started selling their products online to facilitate shopping, and save time, effort, and cost, which urged many women to shop jellabiyas via Instagram pages and websites that offer them a wide variety of designs and colors, and a freer experience.
