A department store's involvement in a marriage usually goes no further than the wedding list. But now Selfridges is putting a whole new meaning into "walking down the aisle" after being granted a wedding license, The Standard newspaper reported.
The multi-story Selfridges has taken advantage of its license to provide affordable, creative offers for those who have planned a post-lockdown marriage.
From Tuesday, the Oxford Street store is offering three packages starting from £6,500 for couples who have put their plans on hold during the pandemic.
The most understated is the "Just-the-Two-Of-Us," which begins with beauty appointments and ends with a film screening in the store's cinema. The Earth Lovers package allows for up to 20 conservations minded guests and ending with a "locally sourced" wedding dinner.
The most lavish, the All-Out Extraordinary, has a ceremony officiated by drag icon Jonny Woo and ends with a meal in the private dining room at the Brasserie of Light. The ceremonies will take place in a new wedding suite on the fourth floor of the store. Selfridges' event boss Rebecca Warburton said the service would be for "those looking for a truly unique way to get married this summer."