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NEOM Launches ENOWA to Accelerate Development of World-Class Energy and Water Systems

NEOM announced the launch of its subsidiary company ENOWA, which will lead the development of NEOM's world-class, sustainable energy and water systems. (Twitter)
NEOM announced the launch of its subsidiary company ENOWA, which will lead the development of NEOM's world-class, sustainable energy and water systems. (Twitter)
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NEOM Launches ENOWA to Accelerate Development of World-Class Energy and Water Systems

NEOM announced the launch of its subsidiary company ENOWA, which will lead the development of NEOM's world-class, sustainable energy and water systems. (Twitter)
NEOM announced the launch of its subsidiary company ENOWA, which will lead the development of NEOM's world-class, sustainable energy and water systems. (Twitter)

NEOM announced on Monday the launch of its subsidiary company ENOWA, which will lead the development of NEOM's world-class, sustainable energy and water systems.

Work to develop these utilities has begun to provide the critical infrastructure for NEOM's key projects: THE LINE, its revolutionary urban development; OXAGON, its reimagined industrial city; and TROJENA, its sustainable mountain tourism destination. OXAGON is actively seeking tenants for its manufacturing hub, and supply of energy and water is essential.

NEOM's goal is to ensure all residents and industries in NEOM are powered by affordable 100% renewable energy. This will be the first project in the world that enables this at scale, and NEOM will set the stage for other sustainability projects around the world.

ENOWA represents NEOM as the principal shareholder in the world's largest green hydrogen production plant in an equal joint venture with Air Products and ACWA Power. Coming onstream in 2025, the green hydrogen plant is expected to be the first of several similar plants to make NEOM a hub for green hydrogen production and innovation. The green hydrogen will be exported and used in NEOM for a variety of solutions, including fueling clean, autonomous electric vehicles.

NEOM's water and wastewater system is designed to be completely sustainable, delivering low-cost water to all residents and businesses in NEOM. Powered by 100% renewable energy, the advanced desalination plants will not put anything back into the sea and will deliver drinkable, mineralized water to all in NEOM, directly to the tap or out of a bottling plant.

A significant element of the desalination process is planned to be the production of valuable materials from seawater. The output of desalination, brine, is usually waste, but ENOWA plans to produce significant quantities of valuable, industrial materials such as industrial-grade salt, magnesium, and potassium, which can be sold commercially and effectively.

Saudi Minister of Environment, Water and Agriculture and Chairman of ENOWA Eng. Abdulrahman AlFadley said: "NEOM is committed to sustainability and the creation of a circular economy. This lies at the heart of the project, and it is vital to the nation too. It is central to Vision 2030 and the nation's goal for net zero emissions by 2060. The creation of ENOWA is a significant development for NEOM and the nation, and it will be the blueprint for developments elsewhere for years to come."

CEO of NEOM Nadhmi Al-Nasr, stated: "With the guidance and support of Crown Prince Mohammed bin Salman, we are working to make significant global impact through our businesses, projects and our subsidiaries. We welcome new investors and partners to collaborate with us through ENOWA and to help create a circular economy at scale powered by 100% renewable energy and with abundant water for residential and commercial needs."

"ENOWA’s innovative approach will create the blueprint for new, sustainable industries in Saudi Arabia whilst creating a vibrant economic sector. As a trendsetter, ENOWA will become the benchmark for integrated sustainable energy, water and hydrogen systems and extend its approach to other industries to grow the sustainability marketplace both in the region and abroad.”

Peter Terium, CEO of ENOWA, said: "Aligned with NEOM's approach to living in harmony with nature, our new company works in partnership with its environment to create a sustainable cycle. This will provide the resources to power a thriving, sustainable economy."

"Our vision is being brought to life by some of the best minds in the world, leaders in their respective fields, supported by the latest technology and innovation. We cannot and will not be able to do it alone. The challenges the world faces need global collaboration and we look forward to working with leaders around the world in the energy, hydrogen and water industries to drive innovation forward together."

NEOM's greenfield site, with no legacy infrastructure, puts innovation at the heart of ENOWA. It will serve as a catalyst and incubator for new companies, which can be wholly owned, or joint ventures.

ENOWA forms an integral part of NEOM's success. As NEOM pushes the boundaries of environmental sustainability through renewable energy and the treatment and management of water, it is rapidly becoming a global reference point for industry leaders.

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Trump Exempts Mexico Goods from Tariffs for a Month, but Doesn’t Mention Canada

Construction workers are seen on the site of a new development in Long Beach, California, March 5, 2025. (AFP)
Construction workers are seen on the site of a new development in Long Beach, California, March 5, 2025. (AFP)
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Trump Exempts Mexico Goods from Tariffs for a Month, but Doesn’t Mention Canada

Construction workers are seen on the site of a new development in Long Beach, California, March 5, 2025. (AFP)
Construction workers are seen on the site of a new development in Long Beach, California, March 5, 2025. (AFP)

US President Donald Trump on Thursday said Mexico won't be required to pay tariffs on any goods that fall under the United States-Mexico-Canada Agreement on trade until April 2, but made no mention of a reprieve for Canada despite his Commerce secretary saying a comparable exemption was likely.

"After speaking with President Claudia Sheinbaum of Mexico, I have agreed that Mexico will not be required to pay Tariffs on anything that falls under the USMCA Agreement," Trump wrote on Truth Social. "This Agreement is until April 2nd."

Earlier on Thursday, US Commerce Secretary Howard Lutnick said the one-month reprieve on hefty tariffs on goods imported from Mexico and Canada that has been granted to automotive products is likely to be extended to all products that comply with the US-Mexico-Canada Agreement on trade.

Lutnick told CNBC he expected Trump to announce that extension on Thursday, a day after exempting automotive goods from the 25% tariffs he slapped on imports from Canada and Mexico earlier in the week.

Trump "is going to decide this today," Lutnick said, adding "it's likely that it will cover all USMCA-compliant goods and services."

"So if you think about it this way, if you lived under Donald Trump's US-Mexico-Canada agreement, you will get a reprieve from these tariffs now. If you chose to go outside of that, you did so at your own risk, and today is when that reckoning comes," he said.

Nonetheless, Trump's social media post made no mention of a reprieve for Canada, the other party to the USMCA deal that Trump negotiated during his first term as president.

Lutnick said his "off the cuff" estimate was that more than 50% of the goods imported from the two US neighbors - also its largest two trading partners - were compliant with the USMCA deal that Trump negotiated during his first term as president.

Canadian Prime Minister Justin Trudeau called Lutnick's comments "promising" in remarks to reporters in Canada.

"That aligns with some of the conversations that we have been having with administration officials, but I'm going to wait for an official agreement to talk about Canadian response and look at the details of it," Trudeau said. "But it is a promising sign. But I will highlight that it means that the tariffs remain in place, and therefore our response will remain in place."

Lutnick emphasized that the reprieve would only last until April 2, when he said the administration plans to move ahead with reciprocal tariffs under which the US will impose levies that match those imposed by trading partners.

In the meantime, he said, the current hiatus is about getting fentanyl deaths down, which is the initial justification Trump used for the tariffs on Mexico and Canada and levies on Chinese goods that have now risen to 20%.

"On April 2, we're going to move with the reciprocal tariffs, and hopefully Mexico and Canada will have done a good enough job on fentanyl that this part of the conversation will be off the table, and we'll move just to the reciprocal tariff conversation," Lutnick said. "But if they haven't, this will stay on."

Indeed, Trudeau is expecting the US and Canada to remain in a trade war.

"I can confirm that we will continue to be in a trade war that was launched by the United States for the foreseeable future," he told reporters in Ottawa.