‘Barbie’ Has Legs: Greta Gerwig’s Film Tops Box Office Again and Gives Industry a Midsummer Surge 

People walk past a promotional poster of film "Barbie" in Tokyo, Japan, August 3, 2023. (Reuters)
People walk past a promotional poster of film "Barbie" in Tokyo, Japan, August 3, 2023. (Reuters)
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‘Barbie’ Has Legs: Greta Gerwig’s Film Tops Box Office Again and Gives Industry a Midsummer Surge 

People walk past a promotional poster of film "Barbie" in Tokyo, Japan, August 3, 2023. (Reuters)
People walk past a promotional poster of film "Barbie" in Tokyo, Japan, August 3, 2023. (Reuters)

“Barbie” has legs. Director Greta Gerwig ‘s film phenomenon remained a runaway No. 1 at the box office in its fourth week, bringing in $33.7 million, according to studio estimates Sunday.

The Margot Robbie-led and produced film from Warner Bros., still in 4,137 theaters, refused to drop off as most box-office toppers have this year, surpassing $500 million in North America overall a week after it crossed the $1 billion mark globally — a record for a female director.

The second half of the “Barbenheimer” duo, “Oppenheimer,” returned to the No. 2 spot in its own fourth week after a week at No. 3 overall. The Christopher Nolan-directed film from Universal Pictures brought in $18.8 million from 3,761 locations for an overall domestic total of $264.3 million.

The top pair had thin competition. The week’s only major wide release, Universal’s “The Last Voyage of the Demeter,” finished fifth with a $6.5 million opening weekend.

“Teenage Mutant Ninja Turtles: Mutant Mayhem,” in its second week, earned $15.6 million domestically for third place, and the Jason Statham shark sequel, “Meg 2: The Trench,” brought in $12.7 million, dropping from second to fifth in its second week in theaters.

“Barbie” is poised to become 2023’s top film. Its $526.3 million domestic total and $1.18 billion global bankroll currently sits second behind “The Super Mario Bros. Movie,” which earned $574.2 million North America, and $1.358 billion globally in the spring. It’s also the second-highest grossing film in the history of “Warner Bros.,” behind only 2011’s “Harry Potter and the Deathly Hallows: Part 2.”

The sustained performance of the Mattel movie continues to flip the script on what had been a weak year in theaters, with major sequels underperforming including “Indiana Jones and the Dial of Destiny” and “Mission: Impossible — Dead Reckoning Part I,” which remained in the top 10 this week with $4.7 million.

“‘Barbie’ is as hot a commodity as it was in its first week. It’s just ensconced at the No. 1 spot, and I don’t know if it’s going anywhere soon,” said Paul Dergarabedian, senior media analyst for Comscore. “And Oppenheimer right there with it. They’re just drafting off each other in this box office NASCAR race.”

The midsummer “Barbenheimer” put the industry-wide summer total ahead of 2022. It was lagging behind just a month ago.

“If you think of what ‘Barbie’ and ‘Oppenheimer’ together — just those two movies — have contributed in these weekends at the box office, it’s really a staggering number,” Dergarabedian said.

All movies combined this summer have earned $3.63 billion in North America. With significant releases remaining in August, including DC Comics’ “Blue Beetle,” the video game adaptation “Gran Turismo,” and the Denzel Washington sequel “The Equalizer 3,” the box office has a chance of reaching the $4 billion that was considered a domestic benchmark for a strong summer before the pandemic.



‘A Quiet Place’ Prequel Box Office Speaks Volumes as Costner’s Western Gets a Bumpy Start

 (L-R) Actors Alex Wolff, Djimon Hounsou, Lupita Nyong'o, and Joseph Quinn and attend the New York premiere of Paramount's "A Quiet Place: Day One" at AMC Lincoln Square Theater in New York on June 26, 2024. (AFP)
(L-R) Actors Alex Wolff, Djimon Hounsou, Lupita Nyong'o, and Joseph Quinn and attend the New York premiere of Paramount's "A Quiet Place: Day One" at AMC Lincoln Square Theater in New York on June 26, 2024. (AFP)
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‘A Quiet Place’ Prequel Box Office Speaks Volumes as Costner’s Western Gets a Bumpy Start

 (L-R) Actors Alex Wolff, Djimon Hounsou, Lupita Nyong'o, and Joseph Quinn and attend the New York premiere of Paramount's "A Quiet Place: Day One" at AMC Lincoln Square Theater in New York on June 26, 2024. (AFP)
(L-R) Actors Alex Wolff, Djimon Hounsou, Lupita Nyong'o, and Joseph Quinn and attend the New York premiere of Paramount's "A Quiet Place: Day One" at AMC Lincoln Square Theater in New York on June 26, 2024. (AFP)

“A Quiet Place: Day One” is making noise at the box office. The prequel earned an estimated $53 million in its first weekend in North American theaters, according to studio estimates Sunday.

It’s both a franchise best and significantly more than expected. Going into the weekend, prerelease tracking had “Day One” pegged for a $40 million debut, but audiences were clearly more enthusiastic to see the action-horror starring Lupita Nyong’o and Joseph Quinn and released by Paramount. The same could not be said for Kevin Costner’s “Horizon: An American Saga—Chapter 1,” which opened to $11 million.

The “Quiet Place” victory wasn’t quite enough to snag the coveted first place spot on the charts, though. That honor again went to Disney and Pixar’s juggernaut “Inside Out 2,” which added an estimated $57.4 million in its third weekend in theaters, and crossed $1 billion globally.

There’s a distant possibility that the places will shift when actuals are released Monday. But either way it’s good news for movie theaters in a summer season that’s finally heating up but still running far behind last year (down 19%) and pre-pandemic norms (down 36% from 2019).

“Inside Out 2” continues to be a box office phenomenon, the likes of which the industry hasn’t seen since “Barbie” almost a year ago. In just three weeks of release, it’s earned nearly $470 million in North America and $545.5 million internationally, bringing its global total to $1.01 billion. The sequel is the only 2024 release to cross the billion dollar mark and it did it in just 19 days, a record for an animated film.

“A Quiet Place: Day One,” directed by Michael Sarnoski and rated PG-13, is also fast approaching an important threshold out of the gates. Including the $45.5 million from international showings in 59 markets, the $67 million production has already made $98.5 million.

In a rare feat for a third film, it opened higher than both “A Quiet Place” ($50.2 million opening in April 2018) and “A Quiet Place: Part II” ($47.5 million opening in May 2021). John Krasinski, who wrote and directed the first two, continued serving as a producer.

Playing on 3,708 screens in the US and Canada, nearly 40% of its domestic earnings came from “premium screens” including IMAX and other large formats. It entered the marketplace with mostly positive reviews (84% on Rotten Tomatoes); Audiences gave it a B+ CinemaScore and four out of five stars on PostTrak.

The start for “Horizon,” meanwhile, was sluggish. Though older audiences, the ones most likely to support a Western epic, don’t typically rush out to see films on opening weekend the way people often do for horrors and superheroes, the road ahead will not be easy: Reviews have not been great and it got an underwhelming B- CinemaScore.

The stakes are also a little different for “Horizon,” a $100 million production that Costner financed on his own and partnered with Warner Bros. to distribute. It opened in 3,334 locations. A decades-old passion project, he mortgaged property in Santa Barbara, Calif. to finance it and exited “Yellowstone” to see it through. In a bold, unconventional strategy, “Part 2” arrives in theaters later this summer, on Aug. 16. He also has plans for two more movies.