AI Lesson for Microsoft and Google: Spend Money to Make Money

This illustration picture shows icons of Google's AI (Artificial Intelligence) app BardAI (or ChatBot) (C-L), Open AI's app ChatGPT (C-R) and other AI apps on a smartphone screen in Oslo, on July 12, 2023. (Photo by OLIVIER MORIN / AFP)
This illustration picture shows icons of Google's AI (Artificial Intelligence) app BardAI (or ChatBot) (C-L), Open AI's app ChatGPT (C-R) and other AI apps on a smartphone screen in Oslo, on July 12, 2023. (Photo by OLIVIER MORIN / AFP)
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AI Lesson for Microsoft and Google: Spend Money to Make Money

This illustration picture shows icons of Google's AI (Artificial Intelligence) app BardAI (or ChatBot) (C-L), Open AI's app ChatGPT (C-R) and other AI apps on a smartphone screen in Oslo, on July 12, 2023. (Photo by OLIVIER MORIN / AFP)
This illustration picture shows icons of Google's AI (Artificial Intelligence) app BardAI (or ChatBot) (C-L), Open AI's app ChatGPT (C-R) and other AI apps on a smartphone screen in Oslo, on July 12, 2023. (Photo by OLIVIER MORIN / AFP)

Artificial intelligence is expected to pay off big for tech giants including Microsoft and Alphabet someday. But expect deeper investments before gains trickle to the bottom line, the companies said on Tuesday.
Microsoft said costs rose sharply as it built new data centers to support AI and that capital expenditures will continue to rise as it buys chips from the likes of Nvidia Corp to power those data centers, Reuters said.
The Windows maker's shares were down more than 4% in premarket trading on Wednesday, while Alphabet gained nearly 7%.
Microsoft is bearing AI costs in two ways, analysts said: to power its own products such as its forthcoming $30-a-month Copilot AI assistant, and to serve companies wanting to use its Azure cloud computing services to create AI products.
Microsoft executives said the service will start generating the bulk of its revenue in the second half of its fiscal 2024 ending June 30.
"They're buying a bunch of H100s," said Ben Bajarin, chief executive and principal analyst of Creative Strategies, referring to Nvidia's flagship chips for AI.
"You're probably going to see a similar thing with Amazon , if not this quarter then the next quarter, because both of them are the clouds that the vast majority of the market is using for training (AI systems) right now."
Alphabet, however, kept down costs, though not for long. Chief Financial Officer Ruth Porat, who will become president and chief investment officer, said delays in data center construction are why second-quarter capex was lower than expected.
"As far as AI is concerned, while Google may have spent upwards of $200 billion on AI investments over the past decade, much of that isn't necessarily appreciated by users and investors," said Scott Kessler, global sector lead for technology media and telecommunications at Third Bridge.
One advantage Google has, analysts said, is that it has its own custom chip for handling AI work called the Tensor Processor Unit (TPU), which helps lower costs.
Microsoft may be "aggressively buying Nvidia chips, given Microsoft does not have its own silicon as an alternative," said Atlantic Equities analyst James Cordwell.
But Google conceded that it will buy chips from other companies as well as using its own, and Porat said that spending could put a drag on profit and growth.
"The message on inflection point was the same," from Microsoft and Google, said Gene Munster, managing partner at Deepwater Asset Management, "but the difference was Microsoft investors wanted to see more."



Japan’s Anti-Monopoly Watchdog Accuses Google of Violations in Smartphones 

A woman walks by a giant screen with a logo at an event at the Paris Google Lab on the sidelines of the AI Action Summit in Paris, Sunday, Feb. 9, 2025. (AP)
A woman walks by a giant screen with a logo at an event at the Paris Google Lab on the sidelines of the AI Action Summit in Paris, Sunday, Feb. 9, 2025. (AP)
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Japan’s Anti-Monopoly Watchdog Accuses Google of Violations in Smartphones 

A woman walks by a giant screen with a logo at an event at the Paris Google Lab on the sidelines of the AI Action Summit in Paris, Sunday, Feb. 9, 2025. (AP)
A woman walks by a giant screen with a logo at an event at the Paris Google Lab on the sidelines of the AI Action Summit in Paris, Sunday, Feb. 9, 2025. (AP)

Japanese regulators on Tuesday accused US tech giant Google of violating anti-monopoly laws, echoing similar moves in the US and Europe.

Google Japan said in a statement that it found the action “regrettable.” It said it has invested in Japan significantly to promote innovation as a technology leader.

The Japan Fair Trade Commission’s “cease and desist order” says Google must stop the pre-installation of the Google search engine in Android smartphones, which it said in effect shuts out competition.

It’s unclear if Google, a subsidiary of Alphabet Inc., based in Mountain View in the Silicon Valley, will take legal action to fight the order.

In the US, a judge ruled last year that Google’s ubiquitous search engine illegally exploited its dominance to squash competition. Google has denied the allegations, arguing that it’s immensely popular because people like what it offers. The appeals process is likely to take years.

Japanese regulators began their investigation into Google in 2023. They said they consulted with overseas authorities dealing with similar cases.

European regulators have also slammed what they see as Google’s monopolistic dominance.

Tuesday’s move marks the first time the Japan Fair Trade Commission has taken such an action against a major global technology company.