Microsoft CEO Highlights Importance of AI to Boost Economic Development in Saudi Arabia

Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA
Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA
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Microsoft CEO Highlights Importance of AI to Boost Economic Development in Saudi Arabia

Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA
Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA

Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia in a speech at the Riyadh event “Artificial Intelligence, A New Era.”

At the event, Nadella met on Wednesday with pioneering local business leaders, government officials, and a leading group of technical developers, reiterating the significant role played by AI in providing new opportunities to enhance the digital economy in the Kingdom, ensuring the improvement of citizens' quality of life in alignment with the objectives of the Kingdom’s Vision 2030.

Nadella said in a statement that the new AI generation will radically transform the level of individuals’ productivity and boost innovation in institutions and business sectors at the global and local levels, including the Kingdom.

Nadella praised Saudi institutions' efforts on the levels of the government and private sector in devoting these technologies to motivate innovation and provide multiple opportunities to strengthen economic development.

During the event, a discussion was held between the Minister of Communications and Information Technology, Eng. Abdullah bin Amer Al-Swaha, and the Microsoft CEO about strategies of employing the latest AI innovations. The discussion aimed to fast-track the Kingdom’s vision for its transformation into a digital society that involves a digital government and a prosperous digital economy and support an innovative future that embraces the interest of everyone without exception.



Cards to Consoles: Nintendo Opens First Museum

(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)
(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)
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Cards to Consoles: Nintendo Opens First Museum

(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)
(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)

Nintendo opened its first museum on Wednesday in a renovated factory in Kyoto, showcasing the long history of the Japanese video game giant from playing cards to "Super Mario.”

The company began life in 1889 producing Japanese playing cards called "hanafuda" as well as Western-style ones. Nintendo launched its first home video-game machines in 1977.

Many exhibits at the museum in Kyoto's Uji city are interactive -- including an area where two people can play Mario and Donkey Kong games together on a giant console.

Other zones focus on Nintendo's vintage products. For example, there is a digital version of an ancient Japanese poetry game, and a workshop for fans to create their own hanafuda cards.

Tickets, priced at 3,300 yen ($22.60) for adults and less for children, are already sold out for October and November, AFP reported.

"Visitors can learn about Nintendo's commitment to manufacturing that places importance on play and originality," Shigeru Miyamoto, the renowned creator of "Super Mario" and other games said in a video in August.

The "Super Mario" games were launched in 1985, two years after the company began selling its classic Nintendo Entertainment System (NES) console.

The museum is part of efforts by Nintendo to broaden its brand exposure, including with a smash-hit animated movie last year featuring the Italian plumber and his colorful crew.

The company has also built a "Super Nintendo World" zone at the Universal Studios Japan theme park, featuring a Mario Kart ride with a real-life Bowser's Castle.

A similar area is set to open at the park's huge Orlando location next year.

Nintendo first announced plans for the museum in 2021.

Kensaku Namera, an analyst at Nomura Securities, told AFP that the museum fits into Nintendo's strategy as a place where "people can interact" with its gaming franchises.

Repurposing an old factory built in 1969, which was once used by Nintendo for producing playing cards and later repairing consoles, is also a canny move, he said.

"It's an effective reuse of assets" by Nintendo, Namera said.