Saudi Arabia’s stc Group Wins Forbes Middle East Sustainability Leaders Award

stc Group logo
stc Group logo
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Saudi Arabia’s stc Group Wins Forbes Middle East Sustainability Leaders Award

stc Group logo
stc Group logo

stc Group, the Saudi enabler of digital transformation, has won the Forbes Middle East Sustainability Leaders Award in recognition of its efforts to reduce carbon emissions and promote sustainable practices in four areas related to climate, society, digitalization and the future of work.
The award was received by stc Group Vice President of Corporate Relations Mohammed bin Rashid Abaalkheil on the sidelines of the Forbes Middle East Sustainability Leaders Summit 2023, which was held in Abu-Dhabi on November 2-3.
The award represents a testimony to stc Group’s commitment to sustainable business practices, which are being applied within the group’s various divisions. The group’s initiatives have had a positive impact on the environment and the communities within which it operates, from reducing carbon emissions to environmental awareness campaigns, as stc Group considers sustainability fundamental in dealing with the environment and a vital necessity for doing business.
The group pledges its commitment to shaping a sustainable future for its customers, employees, and the communities to which it provides its services, it said in a statement.
The sustainability efforts made by the group have received recognition from other organizations as well, such as the United Nations Global Compact and the Carbon Disclosure Project. The group’s sustainability strategy aligns with the United Nations Sustainable Development Goals and focuses on three main areas: environmental responsibility, social investment and governance, it said.
The statement added that stc Group is committed to sustainability and carries out practices that help the environment, cementing its position as a leader in sustainable business practices. By reducing the carbon footprint and implementing sustainable practices, the group is having a positive impact and making the world healthier and more prosperous for future generations.
stc Group has a number of achievements in many aspects of sustainability, including providing 4,348 hours of sustainability training to employees, relying 38,21% on local content, involving 213 small and medium enterprises in procurement processes, and awarding contracts to giant projects that use local content worth SAR 5billion, as well as providing more than 127,000 hours of training through stc Academy.
The group, through the InspireU accelerator, adopted about 100 startup companies and provided them with support at a value of up to SAR10 billion, has 52% women in the advanced analytics department, employs 43 different nationalities in the work team, and contributed to the technical empowerment of 324 non-governmental organizations through the technical empowerment program, which provides services to more than 10,000 users in 64 cities.



Meta to Offer Less Personalized Ads in Europe to Appease Regulators

Meta to Offer Less Personalized Ads in Europe to Appease Regulators
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Meta to Offer Less Personalized Ads in Europe to Appease Regulators

Meta to Offer Less Personalized Ads in Europe to Appease Regulators

Meta Platforms plans to offer Instagram and Facebook users in Europe the option to receive "less personalized ads," the tech giant announced on Tuesday, in an effort to allay regulators' mounting concerns.

The Menlo Park, California-based company said it is implementing these changes in response to demands from EU regulators.

Over the coming weeks, people in the EU who use the company's social media platforms for free with ads, will be able to choose to see ads based on what Meta calls "context"- content that a user sees during a particular session on the platforms.

According to Reuters, these ads will also target users based on age, gender, and location, with some being unskippable for a few seconds.

Meta also plans to reduce the price of ad-free subscriptions by about 40% for European users.

This move comes as European regulators intensify efforts to curb Big Tech's power and level the playing field for smaller firms, including through the landmark Digital Markets Act (DMA) which came into force earlier this year.

The European Union law aims to make it easier for people to move between competing online services like social media platforms, internet browsers and app stores.

Last month, Europe's top court ruled that Meta must restrict the use of personal data harvested from Facebook for targeted advertising, supporting privacy activist Max Schrems.

The European Union did not immediately respond to a Reuters request for comment.

The developments were first reported by the Wall Street Journal.

Earlier in November, Reuters reported that Apple is set to be fined by the European Union's antitrust regulators under the bloc's landmark rules aimed at managing Big Tech's influence, making it the first company to be sanctioned.