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Biden’s Reelection Campaign Joins TikTok in Push for Young Voters 

The icon for the video sharing TikTok app is seen on a smartphone, Tuesday, Feb. 28, 2023, in Marple Township, Pa. (AP)
The icon for the video sharing TikTok app is seen on a smartphone, Tuesday, Feb. 28, 2023, in Marple Township, Pa. (AP)
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Biden’s Reelection Campaign Joins TikTok in Push for Young Voters 

The icon for the video sharing TikTok app is seen on a smartphone, Tuesday, Feb. 28, 2023, in Marple Township, Pa. (AP)
The icon for the video sharing TikTok app is seen on a smartphone, Tuesday, Feb. 28, 2023, in Marple Township, Pa. (AP)

US President Joe Biden's reelection campaign joined short-form video app TikTok on Sunday, using the NFL's Super Bowl to kick off its new account to reach young voters ahead of the presidential election in November.

The campaign's launch on TikTok is notable given that the app, which is owned by Chinese tech giant ByteDance, is under review in the US for potential national security concerns. Some US lawmakers have long called for the app to be banned over concerns that the Chinese government could access user data or influence what people see on the app.

Last year, the Biden administration ordered government agencies to remove TikTok from federal government-owned phones and devices.

TikTok has maintained that it would not share US user data with the Chinese government and has taken substantial measures to protect the privacy of its users.

The company did not immediately respond to a request for comment on Sunday.

Biden campaign advisors said in a statement it would "continue meeting voters where they are," including on other social media apps like Meta Platform's Instagram and Truth Social, which is owned by former US President Donald Trump.

The campaign is taking "advanced safety precautions" for its devices and its presence on TikTok was separate from the app's ongoing security review, a campaign official added.

Trump, the Republican frontrunner in the presidential race, does not have an official account on TikTok.

The video posted by the Biden-Harris HQ TikTok account made light of a fringe conservative conspiracy theory that the Super Bowl was rigged in favor of the Chiefs, in order for pop superstar Taylor Swift, who is dating Chiefs tight end Travis Kelce, to announce an endorsement of Biden.

Amid rapid-fire questions asking the president to choose from one of two options, Biden was asked if he was "deviously plotting to rig the season so the Chiefs would win the Super Bowl" or whether the Chiefs were simply just a good football team.

"I'd get in trouble if I told you," Biden joked.

By Sunday night, the account had gained 10,900 followers.

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Technology

Apple Shares Fall as Tariff Costs to Add More Agony

FILE PHOTO: Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York, US, August 1, 2018. REUTERS/Lucas Jackson/File Photo
FILE PHOTO: Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York, US, August 1, 2018. REUTERS/Lucas Jackson/File Photo
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Apple Shares Fall as Tariff Costs to Add More Agony

FILE PHOTO: Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York, US, August 1, 2018. REUTERS/Lucas Jackson/File Photo
FILE PHOTO: Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York, US, August 1, 2018. REUTERS/Lucas Jackson/File Photo

Apple shares fell nearly 3% on Friday after the iPhone maker trimmed its share buyback program and CEO Tim Cook warned of additional tariff-related costs of about $900 million this quarter amid a raging Sino-US trade war.
The Cupertino, California-based company that makes over 90% of its products in China said it plans to shift production of iPhones to India to minimize the impact of President Donald Trump's trade war.
"It looks like Apple is progressing faster than expected with its move to shift production of US phones into the region (India)," said Matt Britzman, senior equity analyst at Hargreaves Lansdown.
Analysts at Wedbush echoed this view, referring to India as Apple's "life raft supply chain" as the company navigates through tariff turbulence.
Cook outlined how Apple has started to build up a stockpile of products so that the majority of its devices sold in the US this quarter will not come from China.
“Tim Cook did his best to reassure investors on last night’s earnings call, but many likely came away still wanting more clarity about what lies beyond June," Matt said, adding that the $900 million hit to profit turned out to be smaller than many had feared.
Apple, which has been grappling with increased competition in key market China from rivals like Huawei due to slower rollouts of AI features, was already in troubled waters before the tariffs hit.
"The question for investors is what can replace China for Apple? This is not an easy question to answer and could threaten the long-term trajectory of Apple’s growth plan," said Kathleen Brooks, research director at XTB.
Despite electronics being exempted from US.President Donald Trump's slew of import tariffs so far, Washington has signaled that some levies could be imposed in the coming weeks.
Big Tech peers Alphabet, Microsoft and Meta Platforms beat quarterly estimates aided by artificial intelligence, while Amazon.com's cloud revenue growth fell short of revenue expectations.
These results were in stark contrast to dour forecasts from consumer electronics companies that are more exposed to tightening consumer budgets - chipmakers Qualcomm, Samsung Electronics, and Intel.
Apple shares lost about 15% so far this year. That compares with a 2.3% fall in Meta, and a nearly 1% rise in Microsoft.
Apple's 12-month forward price-to-earnings ratio is 27.63, compared with Microsoft's 28.64 and Meta's 21.48.