Video Game Maker Ubisoft Swings to Full-Year Operating Profit on Record Bookings

A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. (Reuters)
A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. (Reuters)
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Video Game Maker Ubisoft Swings to Full-Year Operating Profit on Record Bookings

A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. (Reuters)
A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. (Reuters)

French video games group Ubisoft swung to an operating profit for its full-year to end-March, it said on Wednesday, as record bookings helped it reverse a year earlier loss of 500 million euros, its biggest ever.

Ubisoft's full-year net bookings jumped 33.5% to 2.31 billion euros, on a non-IFRS operating income of 401.5 million euros ($435.35 million).

"Our full-year 2024 results confirm that Ubisoft is back on track on its profitable growth trajectory, with record annual and fourth quarter net bookings", CEO Yves Guillemot said in a statement.

During the year, the company reported strong growth in both the "Rainbow Six" and "Assassin's Creed" franchises as well as new releases, driving bookings up and compensating for the long-delayed "Skull & Bones" game.

"Skull & Bones", released in February, received poor review scores, among the lowest for any Ubisoft game and was not a big seller, Wedbush Securities analyst Michael Pachter told Reuters.

Skull & Bones got off to a "slightly slower start than expected", Ubisoft CFO Frederick Duguet said during a call with journalists, adding that it still had the second-best daily playtime for a Ubisoft game.

The firm hopes to boost the game's audience and keep players engaged for longer in the first half of its financial year beginning April 1.

To address concerns from Britain's antitrust regulator regarding Microsoft's acquisition of "Call of Duty" maker Activision Blizzard, the latter agreed to sell its streaming rights to Ubisoft.

Ubisoft started receiving payments from Microsoft in the first three months of the year, which have already exceeded the company's initial investment of between 50 million-100 million euros, Duguet said on the call.

For the quarter to come, the company expects net bookings of around 275 million euros.



Paris Olympics Expected to Face 4 Billion Cyber Incidents

A general view of the Olympic rings on the Eiffel Tower a day before the opening ceremony of the Paris 2024 Olympics, in Paris, France June 25, 2024. (Reuters)
A general view of the Olympic rings on the Eiffel Tower a day before the opening ceremony of the Paris 2024 Olympics, in Paris, France June 25, 2024. (Reuters)
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Paris Olympics Expected to Face 4 Billion Cyber Incidents

A general view of the Olympic rings on the Eiffel Tower a day before the opening ceremony of the Paris 2024 Olympics, in Paris, France June 25, 2024. (Reuters)
A general view of the Olympic rings on the Eiffel Tower a day before the opening ceremony of the Paris 2024 Olympics, in Paris, France June 25, 2024. (Reuters)

As the Paris 2024 Olympic Games approach, cybersecurity officials are bracing for over 4 billion cyber incidents. They are setting up a new centralized cybersecurity center for the Games, supported by advanced intelligence teams and artificial intelligence (AI) models.

Eric Greffier, the technical director for Paris 2024 at Cisco France, told Asharq Al-Awsat that the Tokyo 2020 Games saw around 450 million cyber incidents. He added that the number of incidents expected for Paris is at least ten times higher, requiring a more efficient response.

Greffier explained that a single cybersecurity center allows for better coordination and a faster response to incidents.

This approach has proven effective in other areas, such as banking and the NFL, where his company also handles cybersecurity, he added.

The Extended Detection and Response (XDR) system is central to the company’s security strategy.

Greffier described it as a “comprehensive dashboard” that gathers data from various sources, links events, and automates threat responses.

It offers a complete view of cybersecurity and helps manage threats proactively, he affirmed.

The system covers all aspects of the Olympic Games’ digital security, from network and cloud protection to application security and end-user safety.

In cybersecurity, AI is vital for managing large amounts of data and spotting potential threats. Greffier noted that with 4 billion expected incidents, filtering out irrelevant data is crucial.

The Olympic cybersecurity center uses AI and machine learning to automate threat responses, letting analysts focus on real issues, he explained.

One example is a network analytics tool that monitors traffic to find unusual patterns.

Greffier said that by creating models of normal behavior, the system can detect anomalies that might indicate a potential attack. While this might generate false alarms, it helps ensure that unusual activity is flagged for further review.