Samsung Electronics Workers Strike as Union Voice Grows in SKorea

The National Samsung Electronics Union (NSEU) workers hold placards and shout slogans during a general strike to disrupt production between July 8 and 10, in front of the Samsung Electronics Nano City Hwaseong Campus in Hwaseong, South Korea, July 8, 2024. REUTERS/Kim Soo-hyeon
The National Samsung Electronics Union (NSEU) workers hold placards and shout slogans during a general strike to disrupt production between July 8 and 10, in front of the Samsung Electronics Nano City Hwaseong Campus in Hwaseong, South Korea, July 8, 2024. REUTERS/Kim Soo-hyeon
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Samsung Electronics Workers Strike as Union Voice Grows in SKorea

The National Samsung Electronics Union (NSEU) workers hold placards and shout slogans during a general strike to disrupt production between July 8 and 10, in front of the Samsung Electronics Nano City Hwaseong Campus in Hwaseong, South Korea, July 8, 2024. REUTERS/Kim Soo-hyeon
The National Samsung Electronics Union (NSEU) workers hold placards and shout slogans during a general strike to disrupt production between July 8 and 10, in front of the Samsung Electronics Nano City Hwaseong Campus in Hwaseong, South Korea, July 8, 2024. REUTERS/Kim Soo-hyeon

Samsung Electronics workers began a three-day strike for better pay on Monday, with their union pointing to further action should South Korea's biggest conglomerate continue to fall short of its demands.
The National Samsung Electronics Union (NSEU), whose roughly 30,000 members make up almost a quarter of the firm's South Korean workforce, also wants an extra day of annual leave for unionized workers and changes to the employee bonus system, Reuters reported.
Low participation and automated production means the strike is unlikely to have a significant impact on output at the world's biggest memory chipmaker, analysts said. Still, it signals a decline in staff morale at a pivotal point in the chip industry as tech firms embrace artificial intelligence.
The union's first industrial action last month involved coordinating annual leave to stage a mass walkout, which Samsung said had no impact on business activity. The firm said on Monday there was no disruption in production.
The union, which did not disclose last month's strike participation levels, said 6,540 workers will be striking this week, mostly at manufacturing sites and in product development. It said the strike includes workers who monitor automated production lines and equipment so operations could be affected.
Union officials said about 3,000 strikers attended a rally in the rain near Samsung's headquarters in Hwaseong, south of Seoul.
Union president Son Woo-mok disputed media reports of low participation, telling Reuters that the five-year-old union did not have enough time to educate members about the issues.
"Education about labor unions ... has not been enough. But I don't think this participation is low because our union is still young compared to other unions," he said.
Lee Hyun-kuk, the union's vice president, said there could be further strikes if Samsung does not improve its proposals.
Samsung's proposals include flexibility in pay and annual leave conditions but do not meet union demands of increased pay and leave, Lee told Reuters.
Union officials also want equality in the bonus system. They said bonuses for rank-and-file workers are calculated by deducting the cost of capital from operating profit, whereas those for executives are based on personal performance goals.
The union's membership has grown since Samsung pledged in 2020 to stop discouraging organized labor. Its growing voice is demanding attention just as Samsung struggles to navigate competition in chips used for artificial intelligence (AI) applications, analysts said.



Cards to Consoles: Nintendo Opens First Museum

(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)
(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)
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Cards to Consoles: Nintendo Opens First Museum

(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)
(FILES) This photo taken on September 24, 2024 shows large console-shaped pillows in the gift shop during a media preview of the new Nintendo Museum, located inside a renovated old factory, in the suburbs of Kyoto. (Photo by Richard A. Brooks / AFP)

Nintendo opened its first museum on Wednesday in a renovated factory in Kyoto, showcasing the long history of the Japanese video game giant from playing cards to "Super Mario.”

The company began life in 1889 producing Japanese playing cards called "hanafuda" as well as Western-style ones. Nintendo launched its first home video-game machines in 1977.

Many exhibits at the museum in Kyoto's Uji city are interactive -- including an area where two people can play Mario and Donkey Kong games together on a giant console.

Other zones focus on Nintendo's vintage products. For example, there is a digital version of an ancient Japanese poetry game, and a workshop for fans to create their own hanafuda cards.

Tickets, priced at 3,300 yen ($22.60) for adults and less for children, are already sold out for October and November, AFP reported.

"Visitors can learn about Nintendo's commitment to manufacturing that places importance on play and originality," Shigeru Miyamoto, the renowned creator of "Super Mario" and other games said in a video in August.

The "Super Mario" games were launched in 1985, two years after the company began selling its classic Nintendo Entertainment System (NES) console.

The museum is part of efforts by Nintendo to broaden its brand exposure, including with a smash-hit animated movie last year featuring the Italian plumber and his colorful crew.

The company has also built a "Super Nintendo World" zone at the Universal Studios Japan theme park, featuring a Mario Kart ride with a real-life Bowser's Castle.

A similar area is set to open at the park's huge Orlando location next year.

Nintendo first announced plans for the museum in 2021.

Kensaku Namera, an analyst at Nomura Securities, told AFP that the museum fits into Nintendo's strategy as a place where "people can interact" with its gaming franchises.

Repurposing an old factory built in 1969, which was once used by Nintendo for producing playing cards and later repairing consoles, is also a canny move, he said.

"It's an effective reuse of assets" by Nintendo, Namera said.