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Apple Facing Hurdles in Adapting Baidu AI Models for China, The Information Reports

FILE PHOTO: A logo is pictured outside the Apple Fifth Avenue store as Apple's Vision Pro headset is presented there, in Manhattan in New York City, US, February 2, 2024. REUTERS/Brendan McDermid/File Photo
FILE PHOTO: A logo is pictured outside the Apple Fifth Avenue store as Apple's Vision Pro headset is presented there, in Manhattan in New York City, US, February 2, 2024. REUTERS/Brendan McDermid/File Photo
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Apple Facing Hurdles in Adapting Baidu AI Models for China, The Information Reports

FILE PHOTO: A logo is pictured outside the Apple Fifth Avenue store as Apple's Vision Pro headset is presented there, in Manhattan in New York City, US, February 2, 2024. REUTERS/Brendan McDermid/File Photo
FILE PHOTO: A logo is pictured outside the Apple Fifth Avenue store as Apple's Vision Pro headset is presented there, in Manhattan in New York City, US, February 2, 2024. REUTERS/Brendan McDermid/File Photo

f Apple and Baidu are working to add AI features to iPhones sold in China, but are facing hurdles that could hurt the tech giant's phone sales in the country, The Information reported on Wednesday.

The companies, which are adapting Baidu's large language models for iPhone users, are grappling with issues such as the LLMs' understanding of prompts and accuracy in responding to common scenarios, according to the report.

Apple and Baidu did not immediately respond to Reuters' requests for comment.

Sales of iPhone in China slipped 0.3%, while rival Huawei posted a 42% surge in sales in the third quarter, research firm IDC had said in October, as competition intensifies in the world's largest smartphone market.

Apple's long-awaited iPhone 16 launch in September had drawn scorn in China for its lack of artificial intelligence features.

Also, Apple's privacy policies do not allow collection of data from iPhone users who make AI-related queries, but Baidu wants to save and analyze this data, according to the report.

Baidu's most advanced model, Ernie 4.0, is being employed as the foundation for Apple's genAI services on the iPhone, Mac and iPad, The Information said, citing people familiar with the matter.

Siri will also use Baidu's AI models, according to the report.

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Saudi Arabia: CST, SSA Launch SpaceUp Competition to Develop Innovative Space-Based Solutions

The SpaceUp Competition targets global and local entrepreneurs, startups, and SMEs through six challenge tracks
The SpaceUp Competition targets global and local entrepreneurs, startups, and SMEs through six challenge tracks
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Saudi Arabia: CST, SSA Launch SpaceUp Competition to Develop Innovative Space-Based Solutions

The SpaceUp Competition targets global and local entrepreneurs, startups, and SMEs through six challenge tracks
The SpaceUp Competition targets global and local entrepreneurs, startups, and SMEs through six challenge tracks

The Communications, Space and Technology Commission (CST) and the Saudi Space Agency (SSA) have launched the global SpaceUp Competition, in partnership with Neo Space Group (NSG), which aims to promote Space entrepreneurship, support local companies specializing in Space-based solutions, attract global entrepreneurs, startups and Small and Medium Enterprises (SMEs), and encourage the adoption of Space-based solutions by entities operating across various vital sectors.
According to a CST statement issued Monday, the SpaceUp Competition targets global and local entrepreneurs, startups, and SMEs through six challenge tracks to develop Space-based solutions for challenges in vital sectors by linking the supply with the demand.
The competition presents about $28 Million contractual opportunities across all competition tracks, in addition to providing direct access with end-users, localization, and connecting with end-users to implement the proposed solutions.
The statement highlighted that the competition includes six challenge tracks supporting various sectors. The first track, “Monitoring Date Palms Pest and Disease,” sponsored by the Ministry of Environment, Water, and Agriculture and the Weqaa Center, focuses on providing Space-based solutions to monitor palm farms and detect pests. The second, “Improving City Livability by Monitoring Urban Heat Islands,” by the Quality of Life Program, aims at solving the problem of rising temperatures in crowded cities. The third is “Monitoring the Impact of Infrastructure Development” by Riyadh Infrastructure Projects Center to promote infrastructure projects and traffic management.
The fourth and fifth tracks are the “Optimizing Urban Road Assets” track which aims to provide solutions to detect urban road damage and elevate its maintenance, and “Mapping of Urban Trees” which aims to monitor and maintain urban green spaces, both sponsored by the Ministry of Municipalities and Housing. The sixth, “Greening Saudi Arabia,” seeks to monitor tree growth and support sustainability efforts related to the Saudi Green Initiative.
"The SpaceUp Competition extends the efforts of CST and the SSA in enhancing investment opportunities in the Saudi Space sector and stimulating research and innovation," the statement added.