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AI Won’t Replace Creativity of Fashion Designers

A model holds a cat during the Yuhan Wang catwalk show at London Fashion Week, London, Britain, Feb. 20, 2022. (REUTERS PHOTO)
A model holds a cat during the Yuhan Wang catwalk show at London Fashion Week, London, Britain, Feb. 20, 2022. (REUTERS PHOTO)
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AI Won’t Replace Creativity of Fashion Designers

A model holds a cat during the Yuhan Wang catwalk show at London Fashion Week, London, Britain, Feb. 20, 2022. (REUTERS PHOTO)
A model holds a cat during the Yuhan Wang catwalk show at London Fashion Week, London, Britain, Feb. 20, 2022. (REUTERS PHOTO)

AI is transforming the fashion world but the fast-growing technology will never be a replacement for designers' "original creativity".

This is the opinion of fashion innovator Calvin Wong, who has developed the Interactive Design Assistant for Fashion (AiDA) -- the world's first designer-led AI system. It uses image-recognition technology to speed up the time it takes for a design to go from a first sketch to the catwalk.

"Designers have their fabric prints, patterns, color tones, initial sketches and they upload the images. Then our AI system can recognize those design elements and come up with more proposals for designers to refine and modify their original design," Wong told AFP.

Wong said AiDA's particular strength was its ability to present "all the possible combinations" for a designer to consider, something that was impossible without artificial intelligence.

An exhibition at Hong Kong's M+ Museum in December featured collections by 14 designers developed using the tool.

But Wong stressed it was about "facilitating designers’ inspiration" not "using AI to take over their creativity". "We must treasure the designer's original creativity," he added.

Wong heads up the Laboratory for Artificial Intelligence in Design (AidLab), a collaboration between Britain's Royal College of Art (RCA) and Hong Kong Polytechnic University where he is a professor in fashion.

- Preservation of skills

RCA vice chancellor Naren Barfield predicted the impact of AI on the fashion industry would be "transformational". "The impact is going to be huge from the ideation and conception stage through to prototyping, right the way through to manufacture, distribution and then ultimately recycling," he said.

So-called personalization is already being used to improve customer experience with better product recommendations and more effective searches, helping shoppers find what they want quickly and easily. But as the technology evolves, so is the range of highly specialized tools being developed.

AiDA was just one of the AidLab projects being showcased in the British capital ahead of London Fashion Week.

Others included the Neo Couture project, which aims to use advanced technologies to digitally preserve the specialized skills and techniques used by couturiers. This tool is creating an AI-assisted training system to help teach couture skills.

- Under control

The future of AI in fashion design, however, is not clear cut. New York brand Collina Strada's founder Hillary Taymour this week admitted that she and her team used AI image generator Midjourney to create the collection they showed at New York Fashion Week earlier this month.

Although Taymour only used images of the brand's own past looks to help generate its Spring/Summer 2024 collection, looming legal issues could keep AI-generated clothes off the catwalks for now.

"I would expect to hear from designers that there are questions of intellectual property rights, and to get that regulated will need a lot of work," said Rebecca Lewin, a senior curator at London's Design Museum.

RCA's Barfield said the area would be tricky, but he expected it to be resolved.

He suggested that if AI gives companies competitive advantage, they'll invest and take it up quickly. The only thing currently holding companies back was the "massive investment" in infrastructure required, he said.

- Concerns

As for designers' fears that it might become a substitute for the human creative process, he said, the key is in who controls the decision making.

Using a "genetic algorithm" where you started with one design and used the software to generate successive ones, the computer could produce 1,000 varying looks, something that might take weeks to draw, he said. On the other hand, if the designer retained control, AI could offer huge benefits by hugely speeding up the process "without necessarily making the decisions for them", he added.

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Should You Stretch before Exercise? After? Never? Here’s What to Know

Philadelphia Eagles stretch as they get ready during practice at NFL football training camp, Thursday, July 25, 2024, in Philadelphia. (AP)
Philadelphia Eagles stretch as they get ready during practice at NFL football training camp, Thursday, July 25, 2024, in Philadelphia. (AP)
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Should You Stretch before Exercise? After? Never? Here’s What to Know

Philadelphia Eagles stretch as they get ready during practice at NFL football training camp, Thursday, July 25, 2024, in Philadelphia. (AP)
Philadelphia Eagles stretch as they get ready during practice at NFL football training camp, Thursday, July 25, 2024, in Philadelphia. (AP)

For many people of a certain age, high school gym class began with reaching for their toes. Then, over the years, we were told it was better to stretch after exercise.

It turns out, both those things can be true, but the differing advice has created some confusion.

Stretching can help make you more flexible, improve range of motion in your joints — and feel good. David Behm, who researches human kinetics at Memorial University of Newfoundland in St. John’s, Canada, offers this advice on when to stretch and how to do it safely:

Warm up first

It’s almost always good to stretch, but it’s better if you warm up first, said Behm, author of "The Science and Physiology of Flexibility and Stretching." He recommends a light aerobic activity such as jogging, walking or cycling for five or 10 minutes.

Follow that with some static stretching, the traditional way of reaching and holding a position (think back to that gym class). You can then do activity-specific dynamic stretching, in which you warm up the muscles with repetitive movements like leg lifts.

Behm says one minute is "the magic number" for how long to do static stretching per muscle group without fatigue.

Expand your definition of 'stretching'

Should you always stretch before exercising? If it's traditional stretching, not necessarily.

The better question, Behm says, is, "Should people increase their range of motion? Should people have better flexibility? And that is yes, because it helps prevent injuries. It helps with health. But you don’t have to stretch to achieve that."

Resistance training, for instance, can be an effective form of stretching, he said. Doing a chest press increases range of motion in your deltoids and pecs, whether with barbells, dumbbells or machines, so there is no need to stretch beforehand. Just make sure to start with a small amount of weight to warm up and then add more to train.

"You probably don’t have to do extra stretching unless you’re a gymnast, a figure skater, or even a golfer who needs a great range of motion through that swing," Behm said.

Nor do you need to stretch first if you’re going for a leisurely run. Simply start with a slow jog to warm up and then increase the pace.

Don't do it if it hurts

After exercise, "light stretching is OK, as long as you don't reach a point where you're feeling pain," Behm said. Since your muscles will be warm by that point, overdoing it makes you more likely to injure yourself.

Foam rollers can help with muscle recovery and have been shown to increase range of motion as well as stretching.

Do some static stretching before sports

If you’re playing a sport, Behm said, static stretching beforehand helps reduce muscle and tendon injury.

"If you’re going to do an explosive movement, change of direction, agility, sprint, any of these explosive activities that involve your muscles and tendons," he said, "you’re going to be stronger if you do static stretching."

People can especially get in trouble when they go back to a sport they used to play, whether it's tennis, surfing or any sort of team activity.

Also, stretch both sides equally. Lacking flexibility on one side also can lead to injury.

Sounds simple. Why all the confusion? Different studies over the years have either encouraged or discouraged stretching before exercise. Behm says that partly because some studies didn't reflect real-life conditions, or were designed with elite athletes in mind, not regular people.

"If you’re Usain Bolt, it makes a difference," said Behm. Not so much for the rest of us.