How a Viral, Duct-Taped Banana Came to Be Worth $1 Million

Artist Maurizio Cattelan's piece of art "Comedian" hangs on display during an auction preview at Sotheby's in New York, Monday, Nov. 11, 2024. (AP)
Artist Maurizio Cattelan's piece of art "Comedian" hangs on display during an auction preview at Sotheby's in New York, Monday, Nov. 11, 2024. (AP)
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How a Viral, Duct-Taped Banana Came to Be Worth $1 Million

Artist Maurizio Cattelan's piece of art "Comedian" hangs on display during an auction preview at Sotheby's in New York, Monday, Nov. 11, 2024. (AP)
Artist Maurizio Cattelan's piece of art "Comedian" hangs on display during an auction preview at Sotheby's in New York, Monday, Nov. 11, 2024. (AP)

Walk into any supermarket and you can generally buy a banana for less than $1. But a banana duct-taped to a wall? That might sell for more than $1 million at an upcoming auction at Sotheby’s in New York.

The yellow banana fixed to the white wall with silver duct tape is a work entitled "Comedian," by Italian artist Maurizio Cattelan. It first debuted in 2019 as an edition of three fruits at the Art Basel Miami Beach fair, where it became a much-discussed sensation.

Was it a prank? A commentary on the state-of-the-art world? Another artist took the banana off the wall and ate it. A backup banana was brought in. Selfie-seeking crowds became so thick, "Comedian" was withdrawn from view, but three editions of it sold for between $120,000 and $150,000, according to Perrotin gallery.

Now, the conceptual artwork has an estimated value of between $1 million and $1.5 million at Sotheby's auction on Nov. 20. Sotheby's head of contemporary art, David Galperin, calls it profound and provocative.

"What Cattelan is really doing is turning a mirror to the contemporary art world and asking questions, provoking thought about how we ascribe value to artworks, what we define as an artwork," Galperin said.

Bidders won't be buying the same fruit that was on display in Miami. Those bananas are long gone. Sotheby’s says the fruit always was meant to be replaced regularly, along with the tape.

"What you buy when you buy Cattelan’s ‘Comedian’ is not the banana itself, but a certificate of authenticity that grants the owner the permission and authority to reproduce this banana and duct tape on their wall as an original artwork by Maurizio Cattelan," Galperin said.

The very title of the piece suggests Cattelan himself likely didn't intend for it to be taken seriously. But Chloé Cooper Jones, an associate professor at the Columbia University School of the Arts, said it is worth thinking about the context.

Cattelan premiered the work at an art fair, visited by well-off art collectors, where "Comedian" was sure to get a lot of attention on social media. That might mean the art constituted a dare, of sorts, to the collectors to invest in something absurd, she said.

If "Comedian" is just a tool for understanding the insular, capitalist, art-collecting world, Cooper Jones said, "it’s not that interesting of an idea."

But she thinks it might go beyond poking fun at rich people.

Cattelan is often thought of as a "trickster artist," she said. "But his work is often at the intersection of the sort of humor and the deeply macabre. He’s quite often looking at ways of provoking us, not just for the sake of provocation, but to ask us to look into some of the sort of darkest parts of history and of ourselves."

And there is a dark side to the banana, a fruit with a history entangled with imperialism, labor exploitation and corporate power.

"It would be hard to come up with a better, simple symbol of global trade and all of its exploitations than the banana," Cooper Jones said. If "Comedian" is about making people think about their moral complicity in the production of objects they take for granted, then it's "at least a more useful tool or it’s at least an additional sort of place to go in terms of the questions that this work could be asking," she said.

"Comedian" hits the block around the same time that Sotheby's is also auctioning one of the famed paintings in the "Water Lilies" series by the French impressionist Claude Monet, with an expected value of around $60 million.

When asked to compare Cattelan's banana to a classic like Monet's "Nymphéas," Galperin says impressionism was not considered art when the movement began.

"No important, profound, meaningful artwork of the past 100 years or 200 years, or our history for that matter, did not provoke some kind of discomfort when it was first unveiled," Galperin said.



Saudi Arabia Announces Historic UNCCD Green Zone, Thematic Days to Accelerate Action on Land Degradation

Saudi Arabia Announces Historic UNCCD Green Zone, Thematic Days to Accelerate Action on Land Degradation
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Saudi Arabia Announces Historic UNCCD Green Zone, Thematic Days to Accelerate Action on Land Degradation

Saudi Arabia Announces Historic UNCCD Green Zone, Thematic Days to Accelerate Action on Land Degradation

The Presidency of COP16 Riyadh, which will be hosted by the Kingdom of Saudi Arabia from December 2 to 13, has announced the establishment of a Green Zone and the organization of seven thematic days. This initiative marks a first in the history of the Conference of the Parties (COP) to the United Nations Convention to Combat Desertification (UNCCD).
For the first time, a UNCCD COP will feature a Green Zone and thematic days as part of Saudi Arabia's leadership under its incoming COP16 Presidency. This landmark program reflects the Kingdom's commitment to galvanizing global action to combat land degradation, drought, and desertification, SPA reported.
The Green Zone aims to raise global awareness about land degradation and to connect key decision-makers from the scientific, NGO, political, business, and at-risk communities. The goal is to develop and fund lasting solutions. Thematic days in both the Green and Blue Zones will address key issues, including agri-food systems and finance.
"Land degradation, desertification, and drought affect almost every corner of the planet and every living being on it, from species at risk of extinction to the livelihoods of those impacted by severe drought," said Deputy Minister for Environment at the Ministry of Environment, Water and Agriculture and Advisor to the UNCCD COP16 Presidency Dr. Osama Faqeeha.
"Saudi Arabia will host the first-ever UNCCD COP16 Green Zone to mobilize the international community and maximize the opportunity during December's conference to deliver lasting global change. Whether you wish to attend as a visitor engaging in critical conversations about land restoration or as an exhibitor showcasing innovation, I encourage people to register and be part of the solution," Dr. Faqeeha added.
The Green and Blue Zones will host seven thematic days designed to foster action and dialogue among key stakeholders. Land Day will spotlight land restoration initiatives and nature-based solutions. The Business for Land Forum will bring together global leaders to discuss the economic imperatives of sustainable land practices. Finance Day will address the financing gap in combating land degradation. A special ministerial dialogue will showcase innovation in Sustainable Land Management financing, tackling the challenge highlighted by the UN Environment Program: $7 trillion is invested annually in activities that harm nature, equivalent to 7 percent of global GDP. Governance Day will focus on improving women's land rights and addressing pressing policy issues surrounding land tenure and resource governance. Agri-Food Systems Day will explore food security, crop resilience, and sustainable farming practices. Resilience Day will address water scarcity, drought resilience, and early warning systems for sand and dust storms. People's Day will feature a youth caucus addressing the critical role of young people, a gender caucus, and discussions about increasing the participation of at-risk groups. According to UNCCD, one billion people under the age of 25 live in regions heavily dependent on land and natural resources for livelihoods.
Science, Technology, and Innovation Day will emphasize the role of science in land restoration and prevention of further degradation. This day will nurture long-term solutions, ensure synergies with climate and biodiversity fields, and address research and funding gaps.