LEAP Returns to Riyadh in March for its Third Edition

Riyadh will host the third edition of LEAP, the world’s most attended tech event, from March 4 to 7. (SPA)
Riyadh will host the third edition of LEAP, the world’s most attended tech event, from March 4 to 7. (SPA)
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LEAP Returns to Riyadh in March for its Third Edition

Riyadh will host the third edition of LEAP, the world’s most attended tech event, from March 4 to 7. (SPA)
Riyadh will host the third edition of LEAP, the world’s most attended tech event, from March 4 to 7. (SPA)

Riyadh will host the third edition of LEAP, the world’s most attended tech event, from March 4 to 7.

Held under the theme "Into New Worlds", the event is organized by the Ministry of Communications and Information Technology, the Saudi Federation for Cybersecurity, Programming, and Drones, Tahaluf company, and the Small and Medium Enterprises General Authority (Monsha'at).

According to a press release issued by the organizing committee of the event, this year’s edition features expert speakers such as IBM Chairman Arvind Krishna, HPE CEO Antonio Neri, and Zoom Video Communications CEO Eric Yuan.

The event is slated to cover a wide array of topics across multiple stages, including Investor Stage and Main Stage, with discussions following web 3, unicorns and tech giant strategies, and user privacy in technology, along with a large variety of tracks, such as EduTech, RetailTech, FinTech, HealthTech, 4IR, Future Energy, and Smart cities.

DeepFest returns for its second edition at LEAP, in partnership with Saudi Data & AI Authority (SDAIA); more than 150 speakers and 120 exhibitors will take part.

AI is the focus of the event. The dawn of AI, foundations and breakthroughs; AI achievements, applications and impact; AI frontier, innovations and emerging technologies; and AI’s future, collaborations, ethics and sustainability will be tacked over the course of the four days.

LEAP will host more than 1,800 global tech exhibitors, such as Google, Microsoft, Oracle, Dell, Cisco, Avaya, SAP, ServiceNow, Amazon Web Services, IBM, Alibaba, and Huawei.

Vice Minister of Communications and Information Technology Eng. Haitham AlOhali said: “We welcome thought leaders, influencers, investors, and innovators from around the world to LEAP. This edition arrives at a time when variables are accelerating, and generative artificial intelligence is a critical turning point at the economic and social levels.”

“The event will feature 10 stages discussing various aspects of technology, including health, education, and e-commerce,” he added.

Saudi Federation for Cybersecurity, Programming, and Drones CEO Muteb Alqani said: “We are keen to present a special experience to our visitors, as we will gather top speakers and tech experts from around the world.”

“This event has been created to empower technology globally; therefore, the upcoming edition brings together the largest tech companies, startups, and investors, all under one roof, which has the potential to lead to numerous investments and launches,” he stated.

Over 1,000 speakers, 600 startups, and 172,000 are expected to attend the event.



Saudia Signs Deal to Boost Tourism in Saudi Arabia's Aseer Region

Saudia aims to connect international visitors with the Kingdom, highlighting Aseer's cultural and heritage sites. SPA
Saudia aims to connect international visitors with the Kingdom, highlighting Aseer's cultural and heritage sites. SPA
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Saudia Signs Deal to Boost Tourism in Saudi Arabia's Aseer Region

Saudia aims to connect international visitors with the Kingdom, highlighting Aseer's cultural and heritage sites. SPA
Saudia aims to connect international visitors with the Kingdom, highlighting Aseer's cultural and heritage sites. SPA

Saudia Airlines and the Aseer Development Authority have signed an agreement to promote tourism in Aseer Region, a prominent destination in Saudi Arabia.
The memorandum of understanding was signed during the Arabian Travel Market 2025 event.
Under the strategic partnership, Saudia will develop seasonal campaigns targeting spring, summer, and winter travel to increase visitor numbers and bookings to Aseer Region.
The airline stated the partnership supports its commitment to local economic growth and aligns with Saudi Arabia's National Transport and Logistics Strategy. This strategy is part of Saudi Vision 2030 plan, which aims for 330 million annual visitors to the Kingdom by 2030.
Saudia aims to connect international visitors with the Kingdom, highlighting Aseer's cultural and heritage sites.
"This strategic partnership with Saudia represents a qualitative leap in our efforts to develop Aseer as a global tourist destination," said Acting CEO of the Aseer Development Authority Hashem Al-Dabbagh. He added that it "supports economic development and enhances access to the region in line with the goals of Saudi Vision 2030."
"We are pleased to partner with the authority, utilizing our global network to highlight the natural beauty and vibrant culture of Aseer Region and integrating these offerings into our strategy,” said Chief Commercial Officer of Saudia Arved von zur Muehlen.