The Jeddah Historic District Program has launched the Balad Al-Fann project under the theme 'Past Forward', which will feature four art exhibitions, music programs, theatrical performances, local culinary experiences and various interactive events for schoolchildren, to enrich their appreciation of the arts.
The project, which will run until March 9, 2024, seeks to revive the historical significance of Jeddah, create unique sensory experiences, enrich the cultural scene in the Kingdom, and encourage people to visit the Jeddah Historic District of Al Balad.
Director-General of the program Abdulaziz Al-Issa said that as part of the program's endeavor to contribute to achieving the goals of the Kingdom's Vision 2030, Balad Al-Fann was launched to make the Jeddah Historic District a significant cultural destination and a major creative hub for businesses and entrepreneurs.