Amazon to Start Ads on Prime Video from 2024

FILE PHOTO: The logo of Amazon is seen, November 15, 2022.  REUTERS/Pascal Rossignol/File Photo
FILE PHOTO: The logo of Amazon is seen, November 15, 2022. REUTERS/Pascal Rossignol/File Photo
TT

Amazon to Start Ads on Prime Video from 2024

FILE PHOTO: The logo of Amazon is seen, November 15, 2022.  REUTERS/Pascal Rossignol/File Photo
FILE PHOTO: The logo of Amazon is seen, November 15, 2022. REUTERS/Pascal Rossignol/File Photo

Amazon.com said on Friday Prime Video shows and movies will include limited advertisements from early 2024.
The US tech giant said the advertisements will be introduced in the United States, the UK, Germany and Canada in early 2024, followed by France, Italy, Spain, Mexico and Australia later in the year.
Amazon will roll out an ad-free subscription tier for an additional $2.99 per month for US Prime members. Prime subscription in the US costs $14.99 per month or $139 per year.
Live event content such as sports will continue to include advertising even if the subscriber has paid for the ad-free plan, Amazon said.



Don’t Panic! Taylor Swift Warns Fans to Expect Sirens for WWII Anniversary in Warsaw Before Concert 

A steward guides fans of US singer Taylor Swift, also known as Swifties, as they arrive to buy merchandise outside the National Stadium in Warsaw on July 31, 2024, a day before the first of three shows of the pop star's Eras Tour. (AFP)
A steward guides fans of US singer Taylor Swift, also known as Swifties, as they arrive to buy merchandise outside the National Stadium in Warsaw on July 31, 2024, a day before the first of three shows of the pop star's Eras Tour. (AFP)
TT

Don’t Panic! Taylor Swift Warns Fans to Expect Sirens for WWII Anniversary in Warsaw Before Concert 

A steward guides fans of US singer Taylor Swift, also known as Swifties, as they arrive to buy merchandise outside the National Stadium in Warsaw on July 31, 2024, a day before the first of three shows of the pop star's Eras Tour. (AFP)
A steward guides fans of US singer Taylor Swift, also known as Swifties, as they arrive to buy merchandise outside the National Stadium in Warsaw on July 31, 2024, a day before the first of three shows of the pop star's Eras Tour. (AFP)

Taylor Swift is telling fans traveling to her concert in Warsaw on Thursday to not panic, and expect to hear loud sirens in the afternoon honoring a key World War II anniversary.

The Polish capital is holding observances to mark the 80th anniversary of the start of the 1944 Warsaw Uprising, a 63-day revolt by Polish insurgents after five years of brutal Nazi German occupation. The entire city stops and alarm sirens sound every year on Aug. 1 at the exact time in the afternoon when the revolt was launched.

“To the people who are coming to the concert on August 1st don’t panic if you heard sirens alarm about 5p.m. It will be 80th anniversary & planes!” Swift's “The Eras Tour” posted on social media.

Thousands of ticket-holders, many who are traveling to Warsaw from afar, will be in or near the stadium at that time already for the evening performance.

A Polish news site, Onet, also published an “important message for all Swifties who are going to the concert” explaining the significance of the day.

“We ask you to remain calm and not to panic. In this way every year residents pay tribute to the heroes of 1944. Those who will be at that moment already outside the stadium, please remain quiet and get up.”

Swift is performing for three consecutive nights in Warsaw starting Thursday.

On Aug. 1, 1944, poorly armed young city residents rose up against the German forces that had brutally occupied their nation for five years, battling them in the streets of the capital for over two months. The Soviets were approaching in their march westward against the German forces, and the Poles held out hope for help.

The Germans, with their professional army and superior weaponry, killed 200,000 Polish fighters and civilians and razed the city in revenge.

Germany in past decades has made many gestures of remorse, helping to bring about reconciliation.

Poles, however, remain bitter toward the Soviets for allowing the slaughter when they could have intervened.

Today the uprising is remembered by Poles as one of the most important moments in a long history of independence struggles against Russia and Germany.