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‘Day of Reckoning’ Boxing Film Exceeds 150 Million Views in Just One Week

‘Day of Reckoning’ new trailer has officially accumulated over 150 million views since its launch only a week ago.
‘Day of Reckoning’ new trailer has officially accumulated over 150 million views since its launch only a week ago.
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‘Day of Reckoning’ Boxing Film Exceeds 150 Million Views in Just One Week

‘Day of Reckoning’ new trailer has officially accumulated over 150 million views since its launch only a week ago.
‘Day of Reckoning’ new trailer has officially accumulated over 150 million views since its launch only a week ago.

‘Day of Reckoning’, the much talked about new trailer starring an array of titan names from the world of boxing, has now officially accumulated over 150 million views since its launch only a week ago.

The video, lauded by many for pushing the boundaries of sports promo films with its impressive cinematic quality and originality, was unveiled by Turki Alalshikh, Chairman of the General Entertainment Authority (GEA) a week ago to promote what is an unparalleled fight card by the same name ‘Day of Reckoning’, set to take place on December 23 in Riyadh, Saudi Arabia.

The gripping short film stars a number of the big-name boxers that are due to feature on the night transformed into zombies, and has earned praise globally since its launch across Instagram, X, TikTok, Facebook and YouTube, having accumulated more than 150 million views, including 123 million on X alone.

‘Day of Reckoning’ was directly supervised by Turki Alalshikh, who worked alongside Big Time Creative Shop, the agency founded by GEA as the creative arm of its organization, on its script and production to bring the concept to life, and was directed by Romain Chassaing.

Leading media outlets around the world have described it as ‘one of the greatest fight promos ever’ suggesting it has ‘a hint of Hollywood’, which has ‘ignited the internet’ and left fans ‘buzzing’ for the big night itself this coming Saturday. It includes scenes such as former WBC world title holder Deontay Wilder and Frank Warren, owner of Queensbury Promotions, careering around a corner in a van and two-time Unified World Heavyweight Champion Anthony Joshua signing a contract in blood with Eddie Hearn watching on as he smokes a cigar.

Another heavyweight contender Filip Hrgovic is seen casually replacing one of his eyeballs, while Otto Wallin decapitates a zombie with a single punch.

Director Romain Chassaing said: “The shoot was very, very fun. The boxers really enjoyed it. There was something very cool between [Anthony] Joshua and Eddie [Hearn], they were laughing a lot, and the scene with Frank [Warren] in the van with a crazy [Deontay] Wilder was very fun to shoot, because Wilder is playing it very well.

"With just three days to go until the unprecedented fight night, ‘Day of Reckoning’ sees a co-main event which features Anthony Joshua going up against Otto Wallin, alongside Joseph Parker taking on the Bronze Bomber Deontay Wilder.

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‘Dirty Dancing,’ ‘Beverly Hills Cop,’ ‘Up in Smoke’ among Movies Entering the National Film Registry

This image released by the Library of Congress shows James Cagney, right, in a scene from the 1938 film "Angels with Dirty Faces." (Warner Bros/Discovery/Library of Congress via AP)
This image released by the Library of Congress shows James Cagney, right, in a scene from the 1938 film "Angels with Dirty Faces." (Warner Bros/Discovery/Library of Congress via AP)
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‘Dirty Dancing,’ ‘Beverly Hills Cop,’ ‘Up in Smoke’ among Movies Entering the National Film Registry

This image released by the Library of Congress shows James Cagney, right, in a scene from the 1938 film "Angels with Dirty Faces." (Warner Bros/Discovery/Library of Congress via AP)
This image released by the Library of Congress shows James Cagney, right, in a scene from the 1938 film "Angels with Dirty Faces." (Warner Bros/Discovery/Library of Congress via AP)

Nobody puts baby in a corner, but they're putting her in the National Film Registry.

“Dirty Dancing,” along with another 1980s culture-changer, “Beverly Hills Cop,” are entering the Library of Congress' registry, part of an annual group of 25 announced Wednesday that spans 115 years of filmmaking.

“Dirty Dancing” from 1987 used the physicality and chemistry of Patrick Swayze as Johnny Castle and Jennifer Grey as Frances “Baby” Houseman to charm generations of moviegoers, while also taking on issues like abortion, classism and antisemitism. In the climactic moment, Swayze defiantly declares, “Nobody puts baby in a corner” before taking Grey to dance to “(I’ve Had) The Time of My Life.”

1984's “Beverly Hills Cop,” the first Eddie Murphy film in the registry, arguably made him the world's biggest movie star at the time and made action comedies a blockbuster staple for a decade.

Since 1988, the Librarian of Congress has annually selected movies for preservation that are “culturally, historically or aesthetically” significant. The current picks bring the registry to 900 films. Turner Classic Movies will host a TV special on Wednesday, screening a selection of the class of 2024.

The oldest film is from 1895 and brought its own form of dirty dancing: “Annabelle Serpentine Dance” is a minute-long short of a shimmying Annabelle Moore that was decried by many as a public indecency for the suggestiveness of her moves. The newest is David Fincher's “The Social Network" from 2010.

A look at some of the films entering the registry “Pride of the Yankees” (1942): The film became the model for the modern sports tear-jerker, with Gary Cooper playing Lou Gehrig and delivering the classic real-life line: “Today I consider myself the luckiest man on the face of the Earth.”

“The Miracle Worker” (1962): Anne Bancroft won an Oscar for best actress for playing title character Anne Sullivan and 16-year-old Patty Duke won best supporting actress for playing her deaf and blind protege Helen Keller in director Arthur Penn's film.

“Up in Smoke” (1978): The first feature to star the duo of Cheech Marin and Tommy Chong established a template for the stoner genre and brought weed culture to the mainstream. Marin, who also appears in the inductee “Spy Kids” from 2001, is one of many Latinos with prominent roles in this year's crop of films.

“Star Trek II: Wrath of Khan” (1982): The second movie in the “Star Trek” franchise featured one of filmdom's great villains in Ricardo Montalban's Khan, and showed that the world of Captain Kirk and Mr. Spock could bring vital thrills to the cinema.

“Common Threads: Stories from the Quilt” (1989): The Oscar-winning documentary on the NAMES Project Aids Memorial Quilt was a landmark telling of the devastation wrought by the disease.

“My Own Private Idaho” (1991): Director Gus Van Sant's film featured perhaps the greatest performance of River Phoenix, a year before the actor's death at age 23.

“American Me” (1992): Edward James Olmos starred and made his film directorial debut in this tale of Chicano gang life in Los Angeles and the brutal prison experience of its main character.

“No Country for Old Men” (2007): Joel and Ethan Coen broke through at the Oscars with their adaptation of Cormac McCarthy's novel, winning best picture, best director and best adapted screenplay, while Javier Bardem won best supporting actor for playing a relentless killer with an unforgettable haircut.