Puma Shares Dive After Warning of Full Year Loss 

 A view of a logo at the PUMA flagship store in New York City, US, July 16, 2025. (Reuters)
A view of a logo at the PUMA flagship store in New York City, US, July 16, 2025. (Reuters)
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Puma Shares Dive After Warning of Full Year Loss 

 A view of a logo at the PUMA flagship store in New York City, US, July 16, 2025. (Reuters)
A view of a logo at the PUMA flagship store in New York City, US, July 16, 2025. (Reuters)

Puma's shares were seen down around 20% in early trade on Friday after the German sportswear brand slashed its full-year outlook and posted weaker-than-expected quarterly results on Thursday, citing increased currency headwinds and impacts from US tariffs

The company now expects an earnings before interest and taxes (EBIT) loss for 2025.

It also expects annual sales to decline by a low double digit percentage, having previously forecast of low-to mid single digit-growth.

US President Donald Trump's sweeping tariffs and uncertainty over his trade policies have sent global markets into a tailspin and significantly dampened investors' economic optimism.

Analysts at J.P. Morgan said in a note that Puma's quarterly results and revised outlook came in significantly lower than the broker's expectations.

"We expect consensus earnings per share (EPS) to come down accordingly following the revised guidance and expect a negative share reaction as the market opens," analysts added.

Puma will host a press conference and analyst calls on Friday.



Burberry’s Strong US Sales Offset Iran War Impact in Europe

A Burberry trench coat with the Burberry label is displayed at the Burberry flagship store in Regent Street, London, Britain, September 8, 2025. (Reuters)
A Burberry trench coat with the Burberry label is displayed at the Burberry flagship store in Regent Street, London, Britain, September 8, 2025. (Reuters)
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Burberry’s Strong US Sales Offset Iran War Impact in Europe

A Burberry trench coat with the Burberry label is displayed at the Burberry flagship store in Regent Street, London, Britain, September 8, 2025. (Reuters)
A Burberry trench coat with the Burberry label is displayed at the Burberry flagship store in Regent Street, London, Britain, September 8, 2025. (Reuters)

Burberry's recovery continued in the April-June quarter thanks to strong sales in the US and China, while it said conflict in the Middle East dented ‌tourist spending ‌in Europe.

CEO Joshua ‌Schulman, ⁠who has led ⁠a turnaround since taking the helm two years ago, has said he is focused on the two "must-win" markets of the ⁠US and China as ‌he ‌tries to revive the luxury brand.

The strategy ‌appeared to be working, ‌with Burberry saying on Friday that Gen Z customers in China helped sales increase 9% ‌in that key market from a year earlier, while ⁠sales ⁠in the Americas grew 12% as the brand attracted new customers.

Overall, comparable store sales in Burberry's first financial quarter grew 5%, in line with analysts' expectations, while sales in the Europe and Middle East region fell 3%.


Frasers Withholds Outlook as Hugo Boss and Accent Bids Cloud Forecast

People walk past a Flannels store in London, Britain, December 4, 2025. REUTERS/Hannah McKay
People walk past a Flannels store in London, Britain, December 4, 2025. REUTERS/Hannah McKay
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Frasers Withholds Outlook as Hugo Boss and Accent Bids Cloud Forecast

People walk past a Flannels store in London, Britain, December 4, 2025. REUTERS/Hannah McKay
People walk past a Flannels store in London, Britain, December 4, 2025. REUTERS/Hannah McKay

British retailer Frasers on Thursday withheld its fiscal 2027 outlook, saying ongoing takeover bids for German fashion house Hugo Boss and Australian footwear chain Accent made it difficult to forecast the year ahead.

The announcement, which accompanied news that the group had missed profit forecasts for the year to April 26, ‌sparked a near 6% ‌drop in the Mike Ashley-owned sportswear and ‌fashion retailer's ⁠shares in early ⁠trade.

The results highlight the growing complexity of CEO Michael Murray's acquisition-led strategy, which has expanded the Sports Direct owner's global footprint but also generated heavy goodwill writedowns and operating costs.

"We think (Frasers') complexity and its lack of liquidity will continue to weigh on its valuation, and we think its proposed acquisition of Hugo Boss may add ⁠to execution risk and its financial leverage," said ‌RBC Capital Markets analyst Richard Chamberlain.

The ‌group said adjusted pre-tax profit fell 4% to £538 million ($727.9 million) in fiscal 2026, ‌missing its own forecast of £550 million to £600 million and analysts' ‌consensus of £564.2 million, according to LSEG data.

BIDS YET TO YIELD RESULTS

Hugo Boss earlier this month rejected Frasers' takeover bid as "financially inadequate", while an independent committee of Accent's board also recommended that a takeover proposal from the group ‌be rejected.

Frasers booked £249.9 million of impairment charges in fiscal 2026, up sharply from a £9.6 million reversal ⁠in the prior ⁠year, after fully writing down goodwill assigned to Nordic sports retailer XXL, Dutch chain Twinsport and own-brand Everlast.

It also partially impaired goodwill relating to its South African acquisition Holdsport due to weaker growth expectations.

Frasers has also been hit by challenging market conditions, subdued consumer confidence and excess inventory in recent months, which it said continued through the second half of the year and into the starting months of fiscal 2027.

"These pressures are weighing on the entire sector, creating a prolonged and challenging environment, meaning the full potential of this progress has not yet been realised," the company said in a statement.


Kering Appoints LVMH Fragrance Chief Spitzer as New Bottega Veneta CEO

The logo of French luxury group Kering is seen at the company's headquarters in Paris, France, April 24, 2025. (Reuters)
The logo of French luxury group Kering is seen at the company's headquarters in Paris, France, April 24, 2025. (Reuters)
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Kering Appoints LVMH Fragrance Chief Spitzer as New Bottega Veneta CEO

The logo of French luxury group Kering is seen at the company's headquarters in Paris, France, April 24, 2025. (Reuters)
The logo of French luxury group Kering is seen at the company's headquarters in Paris, France, April 24, 2025. (Reuters)

French luxury group Kering has appointed Romain Spitzer as the new CEO of Bottega Veneta, it said on Wednesday.

Spitzer, currently president and CEO of Fragrance Group LVMH Beauty, will ‌join the ‌Italian fashion ‌brand ⁠from September 1, the ⁠company said in a statement.

Bottega Veneta had been without a CEO since March 31.

The previous ⁠CEO, Bartolomeo Rongone, left ‌the ‌label earlier this year to ‌lead Italy's Moncler.

Spitzer ‌is a fragrance industry veteran.

His career includes stints at Jean Paul Gaultier, ‌Yves Saint Laurent, Christian Dior and LVMH.

He ⁠was ⁠promoted in October 2025 to lead the Fragrance business at LVMH Beauty.

Kering said Spitzer will focus on enhancing Bottega Veneta's desirability, deepening connections with clients worldwide and driving retail excellence across markets.