Nissan Shareholders Approve Post-Ghosn Governance Overhaul

Shareholders arrive for Nissan's general meeting of shareholders in Yokohama, near Tokyo, Tuesday, June 25, 2019. Japanese automaker Nissan faces shareholders as profits and sales tumble after its former star chairman faces trial on financial misconduct allegations.(AP Photo/Koji Sasahara)
Shareholders arrive for Nissan's general meeting of shareholders in Yokohama, near Tokyo, Tuesday, June 25, 2019. Japanese automaker Nissan faces shareholders as profits and sales tumble after its former star chairman faces trial on financial misconduct allegations.(AP Photo/Koji Sasahara)
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Nissan Shareholders Approve Post-Ghosn Governance Overhaul

Shareholders arrive for Nissan's general meeting of shareholders in Yokohama, near Tokyo, Tuesday, June 25, 2019. Japanese automaker Nissan faces shareholders as profits and sales tumble after its former star chairman faces trial on financial misconduct allegations.(AP Photo/Koji Sasahara)
Shareholders arrive for Nissan's general meeting of shareholders in Yokohama, near Tokyo, Tuesday, June 25, 2019. Japanese automaker Nissan faces shareholders as profits and sales tumble after its former star chairman faces trial on financial misconduct allegations.(AP Photo/Koji Sasahara)

Nissan shareholders Tuesday approved an overhaul intended to strengthen governance at the crisis-hit Japanese automaker, still reeling from the Carlos Ghosn scandal and facing tensions with its French partner Renault.

Shareholders voted in favor of a series of reforms, including the establishment of three new oversight committees responsible for the appointment of senior officials, pay issues and auditing.

They also approved the election of 11 directors as the firm restructures, among them two Renault executives as well as current Nissan CEO Hiroto Saikawa.

The reforms are designed to put Nissan on a more stable footing after the shock caused by former boss Ghosn's arrest on multiple financial misconduct charges.

Adding to the company's operational woes, net profit fell to a near-decade low in the last business year and it has already warned of "a difficult business environment" for the next 12 months.

But the reform plan nearly fell apart after Renault, which owns 43 percent of Nissan, complained it did not have enough of a say in the new structure.

Crisis was averted when Nissan suggested Renault chairman Jean-Dominique Senard sit on the appointments committee, and CEO Thierry Bollore on the audit committee.

However, Renault will not be represented on the new committee on pay -- possibly reflecting longstanding rancor in Japan over Ghosn's high compensation compared to most Japanese CEOs.

- Under pressure -

Saikawa has himself come under pressure, both for the disastrous financial performance of the firm and because the Ghosn protege is seen as a legacy of that era.

He opened the meeting Tuesday at Nissan's headquarters in Yokohama outside Tokyo by offering "sincere regrets" over the tumult that has engulfed the firm in recent months.

Saikawa assured shareholders he would protect the independence of Nissan, part of a three-way alliance with Renault and Japan's Mitsubishi Motors.

Ghosn has accused Nissan executives of seeking to block his plans to more closely integrate the Japanese firm with Renault.

And Saikawa said Tuesday that "autonomy" would remain important for Nissan, while vowing to work with Senard to keep the alliance going in "the most sustainable way".

He said the sensitive issue of the current structure of the tie-up could need to be reconsidered "if imbalance becomes a factor of instability".

The three-way alliance is the world's biggest-selling auto group, but it has been seriously strained by November's shock arrest of Ghosn, considered one of the auto industry's most powerful executives.

Since then, Nissan has accused Renault of having too much weight in the group, and of keeping it in the dark over its tie-up plans with Fiat Chrysler (FCA), which collapsed over reservations expressed by the French government.

"Rebuilding a bond of trust is not very easy," noted Tatsuo Yoshida, an analyst at Sawakami Asset Management.

Senard told shareholders the FCA merger talks were meant to strengthen Renault's alliance with Nissan.

"I beg you to believe me on that. There was no aggressive intention towards the company I am the director at," he said.

Senard told a small group of journalists after the meeting that the recovery of Nissan was "the absolute priority."

"In the state the company finds itself, you would have to be blind or deaf not to understand that it is the main priority. The rest is secondary," said Senard.

Ghosn, who has been sacked from all his roles at the auto firms, awaits trial in Japan on charges of under-reporting millions of dollars in salary and of using company funds for personal expenses.

Ahead of the meeting, 67-year-old shareholder Hideo Yamada said he thought "there will be another round of tensions ahead" between Renault and Nissan, as they struggle to rebuild their relationship.

Kiyoshi Shimizu, 70, said he was "70 percent in favor" of the proposed governance reforms, but "30 percent worried that it may slow the (management) speed".

"It will be impossible to make quick top-down decisions," he said.



Digital Marketing Emerges as Engine of Economic Efficiency

Digital Marketing Emerges as Engine of Economic Efficiency
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Digital Marketing Emerges as Engine of Economic Efficiency

Digital Marketing Emerges as Engine of Economic Efficiency

In an era increasingly defined by data and rapid technological transformation, digital marketing has evolved from a simple promotional tool into a core driver of economic productivity. Experts say the discipline is reshaping business models by enabling precise targeting, reducing waste, and maximizing returns.

Financial and economic advisor Dr. Hussein Al-Attas told Asharq Al-Awsat that digital marketing is now an economic necessity rather than a luxury. “Digital transformation has become a key lever for productivity and return on investment,” he said, noting that analytics and artificial intelligence are redefining the rules of competition.

According to Al-Attas, the shift from broad-based marketing to highly personalized campaigns has allowed companies to forecast demand with greater accuracy, cut unnecessary costs, and accelerate sales cycles. He emphasized that this transformation offers smaller firms a chance to compete with major players by reaching their target audiences more efficiently and experimenting in new markets without heavy infrastructure spending.

“Today, the market value of a company is measured not just by its products but by the depth and quality of its data,” Al-Attas added, predicting that AI and predictive analytics will continue to revolutionize marketing by automating content, refining targeting, and driving higher returns. He also stressed the importance of respecting data ethics to build consumer trust and long-term growth.

Economic analyst Rowan bin Rabeean echoed these views, describing digital marketing as a true driver of productivity and economic expansion. She explained that the shift to real-time analytics has fundamentally changed supply and demand dynamics, as companies no longer rely on historical estimates but react to live market signals.

Bin Rabeean said that in today’s digital economy, smaller enterprises are finding unprecedented opportunities to expand their reach and enhance competitiveness. Affordable tools such as social media campaigns and search engine optimization allow them to reach customers more effectively than traditional channels ever could.

Looking ahead, she predicted that AI-powered marketing will help businesses anticipate customer needs before they are even expressed, driving smarter, faster decisions and elevating economic efficiency overall.

Bin Rabeean concluded that in this new landscape, those who own and understand data will hold the competitive advantage. However, she emphasized the growing imperative to protect consumer privacy alongside the rise of data-driven business models.