UNWTO Launches AlUla Framework for Community Development

AlUla, Saudi Arabia. Reuters file photo
AlUla, Saudi Arabia. Reuters file photo
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UNWTO Launches AlUla Framework for Community Development

AlUla, Saudi Arabia. Reuters file photo
AlUla, Saudi Arabia. Reuters file photo

The World Tourism Organization (UNWTO) has launched the “AlUla Framework for Inclusive Community Development Through Tourism”, with a set of transformative tourism practices sustaining livelihoods in local communities.

Tourism Ministers of the G20 nations have committed to stepping up their efforts to place sustainability and inclusion at the heart of tourism recovery and future growth. The implementation of the Framework, presented on the occasion of the Ministerial Meeting, was welcomed by the G20 Tourism Ministers as a tool for achieving a fairer and more inclusive sector.

The Framework provides specific recommendations and tools to support both governments as well as all other key stakeholders in the tourism sector – including regional and local governments, the private sector, industry associations, civil society, communities and tourists – fostering a truly holistic and integrated approach to inclusive community development through tourism.

Calling for a model of tourism development based on Public-Private-Community (PPC) partnerships, the Framework includes a set of concrete programs and initiatives based around four pillars of action – empowerment, safeguarding, prosperity and collaboration. It further defines the key areas of measurement for the impact of tourism in the communities in line with the Measuring Sustainable Tourism Initiative, led by UNWTO.



Iran Envoy: Jareesh is Part of Our Culture, I Prefer It to Mandi

Enayati says regional ties run deep through shared history (Photo: Turki Al-Oqaili)
Enayati says regional ties run deep through shared history (Photo: Turki Al-Oqaili)
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Iran Envoy: Jareesh is Part of Our Culture, I Prefer It to Mandi

Enayati says regional ties run deep through shared history (Photo: Turki Al-Oqaili)
Enayati says regional ties run deep through shared history (Photo: Turki Al-Oqaili)

With a warm smile and a calm tone, Dr. Alireza Enayati, Iran’s ambassador to Saudi Arabia, reflects on nearly two years in Riyadh, describing a personal journey shaped by culture, cuisine, and diplomacy.

“I’ve visited different regions and tasted traditional Saudi dishes,” Enayati told Asharq Al-Awsat in an interview. “Jareesh –a dish made from cracked wheat and cooked with meat, spices, and vegetables– has become my favorite—I choose it over mandi and other dishes on any occasion.”

According to the Iranian envoy, the two countries share more than just geography. “There are many common dishes between Saudi Arabia and Iran,” he said.

But food is only one layer of the ambassador’s experience. Enayati, who has spent over two decades immersed in Middle East diplomacy, sees deep historical ties binding the region’s peoples together.

“I recently read Al-Hadaqi, a novel about Al-Jahiz—Abu Uthman Amr ibn Bahr—and his life between Baghdad, Basra, and Iran. It left me with a strong sense that the relationships among peoples in this region go far back in history,” he said. “Reading it felt like tracing our steps backward to better understand the present.”

“These are not new connections,” he added. “We’re not creating the relationship—we’re nurturing what has always existed. The cultural and civilizational dialogue has never ceased.”

His comments come against the backdrop of a thaw in relations between Tehran and Riyadh, after both sides agreed in March 2023—under Chinese mediation—to restore diplomatic ties following a seven-year rift.

The ambassador pointed to culinary overlaps as another reflection of cultural convergence. “Stews, for example, are common in both countries,” he said. “Jareesh is part of Iranian culture too, as are lamb and camel meat. And as everyone knows, kebab originated in Iran, but it’s also very popular here in the Kingdom.”

Enayati has built his career around the region. “I’ve spent more than 20 years working on regional affairs and never served outside this part of the world,” he said with a smile. “I’m not sure if that’s a strength or a limitation, but my focus has always been here.”

Appointed to Riyadh as part of a diplomatic breakthrough, Enayati said he is proud to represent Iran in Saudi Arabia. “It’s a great honor. I dedicate my efforts to enhancing bilateral ties and supporting regional peace and stability.”

Looking ahead, Enayati hopes to help build stronger cultural bridges—not only between Saudi Arabia and Iran, but across the broader region. “Arabic and Persian cultures both occupy a distinguished place,” he said. “We must deepen mutual understanding between them.”

He concluded with a nod to Tehran’s long-term vision for cooperation with Riyadh. “Iran and Saudi Arabia are both pillars of regional stability,” he said. “This region belongs to its people, and we view our relationship with the Kingdom through that lens.”