Google Workers Form New Labor Union, a Tech Industry Rarity

This Oct. 20, 2015, file photo, shows signage outside Google headquarters in Mountain View, Calif. (AP)
This Oct. 20, 2015, file photo, shows signage outside Google headquarters in Mountain View, Calif. (AP)
TT
20

Google Workers Form New Labor Union, a Tech Industry Rarity

This Oct. 20, 2015, file photo, shows signage outside Google headquarters in Mountain View, Calif. (AP)
This Oct. 20, 2015, file photo, shows signage outside Google headquarters in Mountain View, Calif. (AP)

A group of Google engineers and other workers announced Monday they have formed a union, creating a rare foothold for the labor movement in the tech industry.

About 225 employees at Google and its parent company Alphabet are the first dues-paying members of the Alphabet Workers Union. They represent a fraction of Alphabet's workforce, far short of the threshold needed to get formal recognition as a collective bargaining group in the US.

But the new union, which will be affiliated with the larger Communication Workers of America, says it will serve as a “structure that ensures Google workers can actively push for real changes at the company." Its members say they want more of a voice not just on wages, benefits and protections against discrimination and harassment but also broader ethical questions about how Google pursues its business ventures.

Google said Monday that it's tried to create a supportive and rewarding workplace but suggested it won't be negotiating directly with the union.

“Of course our employees have protected labor rights that we support,” said a statement from Kara Silverstein, the company's director of people operations. “But as we’ve always done, we’ll continue engaging directly with all our employees.”

Unionization campaigns haven’t historically been able to gain much traction among elite tech workers, who earn big salaries and other perks like free food and shuttle rides to work. But workplace activism at Google and other big tech firms has grown in recent years as employers call for better handling of workplace sexual harassment and discrimination, opposition to Trump administration policies and avoiding harmful uses of the products they’re helping to build and sell.

Google software engineer Chewy Shaw, who has been elected to the new union's executive council, said he and others decided to form the group after seeing colleagues pushed out of the company for their activism.

“We want to have a counterforce to protect workers who are speaking up,” Shaw said.

The union's first members include engineers, as well as sales associates, administrative assistants and the workers who test self-driving vehicles at Alphabet automotive division Waymo. Many work at Google's Silicon Valley headquarters, while others are at offices in Massachusetts, New York and Colorado.



UK Plans to Increase Control over Google in search

The new Google logo is seen in this illustration taken May 13, 2025. REUTERS/Dado Ruvic/Illustration/File Photo
The new Google logo is seen in this illustration taken May 13, 2025. REUTERS/Dado Ruvic/Illustration/File Photo
TT
20

UK Plans to Increase Control over Google in search

The new Google logo is seen in this illustration taken May 13, 2025. REUTERS/Dado Ruvic/Illustration/File Photo
The new Google logo is seen in this illustration taken May 13, 2025. REUTERS/Dado Ruvic/Illustration/File Photo

Britain's competition regulator on Tuesday said it was proposing to designate Google with "strategic market status" to give it greater control over how the US tech giant operates search services.

The Competition and Markets Authority (CMA) said steps it could take included making it easier for users to access different search providers and ensuring fair ranking principles for businesses appearing on Google search, Reuters reported.

It also proposed more transparency and control for publishers whose content appeared in search results if it goes ahead with the designation in October.

Google will be the first company designated since the regulator gained new powers this year.

Google said the move could have significant implications for businesses and consumers in Britain.

"We're concerned that the scope of the CMA's considerations remains broad and unfocused, with a range of interventions being considered before any evidence has been provided," said Oliver Bethell, Google's senior director for competition.