Already saddled with one of the world's highest rates of smoking, Jordan has seen the numbers lighting up soar since coronavirus restrictions began last year, sparking fears of a double epidemic.
Mounir Shana, who sells hookah waterpipes in the capital Amman, was rarely seen without a cigarette dangling from his lips even before the crisis.
But draconian restrictions imposed by the government have increased his intake.
"I've been smoking more and more for the past year because of the psychological pressure of lockdowns," said 24-year-old Shana, lighting a fresh cigarette from the butt of his previous smoke as he talked.
"From one to two packs a day before the epidemic, I went to four to five today,” he told AFP.
A survey by the University of Jordan's Center for Strategic Studies in April 2020 found 52 percent said they were smoking more since pandemic restrictions began.
Shana spends some 300 dinars ($425) each month just to fuel his smoking addiction.
"I know the dangers and I suffer from chest pains," he said.
"But what do you want me to do? When I am locked between four walls at home, tobacco gives me psychological comfort."
Jordan has one of the highest rates of tobacco smokers in the world, with 70 percent of men lighting up, according to the World Health Organization in 2015 -- second only to Indonesia, at 76 percent.
Eight out of 10 men aged 18 to 69 smoke, according to government statistics. Jordanians smoke an average of 23 cigarettes per day.
But medics fear the situation has grown worse since then.
"With the pandemic, tobacco consumption has increased because of the psychological state of the population," said Abeer Mowaswas, a health ministry information official.
Since the coronavirus pandemic broke out, Jordan has imposed a series of restrictions, including curfews.
As the Covid-19 pandemic drags on in Jordan -- recording over 700,000 cases including 8,800 deaths in a country of 10 million -- smoking adds to the worries.
The WHO warns that since smoking impairs lung function -- making it harder for the body to fight off respiratory diseases -- smokers are likely "at higher risk of developing severe Covid outcomes and death.”
Faced with the problem, the government has increased the number of addiction centers to help people stop smoking from five to 20, launched a social media campaign and set up telephone hotlines, said Mowaswas.
Over half of deaths in Jordan every year are due to smoking, she said.
"Every year, 9,000 people die because of tobacco and tobacco-related diseases," she said, adding that tobacco costs the state some $300 million.
Last year, the government banned smoking in enclosed public places, but from cafes to malls, the rules are widely flouted.