The "Amaala" and "Red Sea" projects in western Saudi Arabia will attract a wide range of various markets given the multiple services they offer, according to the Executive Director at the Red Sea Development Company (TRSDC), Rosanna Chopra.
Chopra stressed that TRSDC aspires to provide the destination with clean and renewable energy while achieving an environmental conservation rate of 30 percent by 2040.
The projects continue their efforts to search for partners in different technology and innovation as they search for innovative ways of entertainment.
She explained that work is underway to provide the destination with renewable energy resources without relying on electricity, stressing that the Red Sea projects and resorts will be the most critical sustainable destinations that preserve the environment.
During an interview with Asharq Al-Awsat, Chopra said the Red Sea and Amaala destinations would be the most important examples of sustainable tourism developments.
She explained that improving the biodiversity of natural habitats, including mangroves, marine plants, coral reefs, and wild plants will help conserve the environment.
The innovative approach to tourism and places with heritage aligns with the Kingdom’s Vision 2030, indicated Chopra, adding: "We study all possible ways to create unforgettable tourism experiences."
The projects overlooking the Red Sea enjoy an ideal location that qualifies them to keep pace with global tourism trends and seize part of the potential of the tourism sector in the Kingdom, estimated at $2.9 billion.
It is expected to create 120,000 new job opportunities and contribute about $8.8 billion to the annual GDP.
Chopra confirmed that the Amaala and the Red Sea destinations would attract many tourists with their various activities and environments.
Tourists will also experience diverse activities such as underwater treasure hunts, adventures in dunes, mountain biking, kayaking, and exploring the mangrove forests.
Chopra noted that all the adventures, events, and festivals at the Red Sea resorts would be green, noting that the cameras and lights would be used with minimal industrial intervention.