Borja Bastón: How Swansea Striker Went From Misfit to Undroppable Force

 Borja Bastón celebrates one of the five goals he has scored in five games for Swansea this season. Photograph: Athena Pictures/Getty Images
Borja Bastón celebrates one of the five goals he has scored in five games for Swansea this season. Photograph: Athena Pictures/Getty Images
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Borja Bastón: How Swansea Striker Went From Misfit to Undroppable Force

 Borja Bastón celebrates one of the five goals he has scored in five games for Swansea this season. Photograph: Athena Pictures/Getty Images
Borja Bastón celebrates one of the five goals he has scored in five games for Swansea this season. Photograph: Athena Pictures/Getty Images

Thirty-eight days ago Borja Bastón replaced Oli McBurnie in the final throes of Swansea’s third pre-season friendly. It was there at St James Park in Exeter where the Spaniard’s improbable resurrection began in earnest, with his return to the first-team fold after an 805-day hiatus paving the way for an extraordinary rebirth that has led to the striker firing Swansea to second in the Championship and topping the goalscoring charts, with five goals in five games. In weeks Borja has gone from a lesser-spotted misfit to something of an undroppable force. A £15.5m club-record signing three years ago, Borja proved a poster boy for the wrong reasons, a footnote of Swansea’s sorry decline after one goal from 20 top-flight matches en route to relegation.

When Borja struck on the opening day this season, it was his first Swansea goal for 1,022 days, only his fifth league start and his first 90 minutes for the club since November 2016, when Bob Bradley was in charge. The numbers provide some perspective for a player afforded a second chance under Steve Cooper, who is yet to taste defeat as Swansea’s head coach. The club have made their best start to a league campaign for 41 years and have a tasty clash at the leaders, Leeds United, on Saturday to follow Wednesday’s Carabao Cup tie at home to Cambridge. Swansea’s home form has been particularly irresistible; only Manchester City have won at the Liberty Stadium since Boxing Day. Borja’s renaissance was envisaged by few fans, with the forward – who spent the past two seasons on loan in La Liga – explicitly for sale this summer and absent from the 24-man squad that travelled to Andalucía in pre-season, when he stayed at home to train with the under-23s. “He has been a bit ‘out of sight, out of mind’ in the last couple of years and he didn’t really do anything in Spain to grab the attention,” says Steve Carroll, the editor of the Swansea Oh Swansea fanzine.

“No one really expected him to come back and what he has done has been a big surprise. There was always a belief that he had that ability but you just didn’t think we’d ever see it at Swansea.” When McBurnie, Swansea’s talisman, was sold on the eve of the season, Borja was handed the No 9 shirt. Borja is in the final year of his contract but together with André Ayew – the club’s highest-earner and also made available by the chairman, Trevor Birch, during another summer of upheaval – £33.5m-worth of talent is determined not to go quietly. Jefferson Montero and Jordan Ayew have been offloaded and it is not impossible Borja or André Ayew – or both – will depart before the European deadline on Monday, though the sales of McBurnie to Sheffield United and Daniel James, who came within minutes of signing for Leeds in January, to Manchester United have given Swansea, who expect the pair to stay, some financial leeway.

“We had been desperately hoping that somebody would come in and take them off our hands; now we’re looking at it and thinking: ‘What happens if we do let them go and if we lose them?’” says Nigel Davies, the editor of the fanzine A Touch Far Vetched. Borja’s transformation has been particularly costly for Davies, who, along with fellow season-ticket holder Aaron O’Shea, has pledged to donate £1 for every Championship point and goal Swansea score this season to the local Samaritans branch. “Every time Borja scores now, there is a bit of a cheer and then it’s: ‘That’s another quid gone but, if he can hold off on the hat-trick until my next payday, I’d appreciate it,” Davies says, laughing.

“It will help them with some of their training costs, which in turn may save someone’s life.” Cooper, a former academy manager at Liverpool who won the Under-17 World Cup with England two years ago, has continued where Graham Potter left off, handing a core of young players responsibility and opportunity to thrive, with the Jamaica-born winger Jordon Garrick the latest youngster to follow a path from the under-23s to the first team, in the manner of James, Connor Roberts and Joe Rodon. Garrick’s explosive speed and trickery helped win a penalty at QPR (where Swansea were cheered on by McBurnie in the away end) and the 21-year-old has not looked back since swapping Ossett Albion and training with the rugby league side Bradford Bulls for Swansea 18 months ago.

“He has pace to burn and a box of tricks to go with it,” says Davies. “For a fan-base trying to get over the loss of Dan James, Garrick has filled that little niche and, as for Borja, he is filling the McBurnie role, getting goals and working his nuts off. It looked as though his Swansea career would go down as an unmitigated disaster but it’s probably the greatest comeback since Morecambe and Wise went back to ITV after nine years at the Beeb.” Comparisons to Michu are far‑fetched but the hope is that there is more to come, with Borja settled in Swansea with his partner and seven‑month-old son, Enzo. “The first time he was here, he was in and out of a struggling team when we were fighting relegation at the bottom of the Premier League,” says Lee Trundle, the former Swansea striker.

“I don’t think he ever really felt that love but I think Cooper has had him in, talked to him, put his arm round him and I think he feels wanted more than anything. “That has given the freedom to go and play. And I don’t care who you are, as a striker you need that love off the fans, off your manager. When you have that, you can have a totally different mindset. Sometimes I would try a trick or try a shot and sometimes it wouldn’t come off – but the fans always got behind me – and when you are playing with that freedom you are not scared to make mistakes or get your shots off, and Borja is really benefiting from that at the moment.”

The Guardian Sport



Man City Boss Guardiola Backs Marmoush to Play Big Role in Run-in

Football - Premier League - Manchester City v Brentford - Etihad Stadium, Manchester, Britain - May 9, 2026 Manchester City's Omar Marmoush celebrates scoring their third goal. (Action Images via Reuters)
Football - Premier League - Manchester City v Brentford - Etihad Stadium, Manchester, Britain - May 9, 2026 Manchester City's Omar Marmoush celebrates scoring their third goal. (Action Images via Reuters)
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Man City Boss Guardiola Backs Marmoush to Play Big Role in Run-in

Football - Premier League - Manchester City v Brentford - Etihad Stadium, Manchester, Britain - May 9, 2026 Manchester City's Omar Marmoush celebrates scoring their third goal. (Action Images via Reuters)
Football - Premier League - Manchester City v Brentford - Etihad Stadium, Manchester, Britain - May 9, 2026 Manchester City's Omar Marmoush celebrates scoring their third goal. (Action Images via Reuters)

Pep Guardiola expects Manchester City striker Omar Marmoush to have a key role in the closing stages of the English season.

City have four games left this campaign, including the FA Cup final, in a busy 12-day spell that could yet see them finish with a domestic treble following their League Cup success.

Such is City's squad strength, Egypt forward Marmoush has made just seven Premier League starts this season, but he proved his worth with a goal off the bench in Saturday's 3-0 defeat of Brentford.

City manager Guardiola now hopes Marmoush and other fringe players can step up when called upon as his side, who have a game in hand, look to overhaul a five-point gap to Premier League leaders Arsenal with three matches to play.

"We've talked many times," said Guardiola. "I know it's not easy for them, but I'm pretty sure in the next games they're going to play.

"I want to rotate the team because otherwise we cannot arrive in the final or Bournemouth a little bit (fresh).

"Especially Omar. It's not easy because normally you just want one striker. He's a proper striker but Erling (Haaland) is there.

"Erling is so important for us but the contribution of Omar -- the amount of goals for the minutes played -- is so high."

The prolific form of Haaland has been largely responsible for Marmoush's prolonged spell on the sidelines, with the Norway international Haaland scoring his 50th goal of the season for club and country at the weekend.

"It's incredible, and there was a period when he was so tired in November when he came back from Norway qualification," said Guardiola.

"It was a struggle."


Argentine Plazas Buzz with World Cup Sticker Trading Fever

This photograph taken in Namur on May 6, 2026, shows Panini collectible stickers featuring Belgian football players for the upcoming 2026 FIFA World Cup hosted by the US, Canada and Mexico. (AFP)
This photograph taken in Namur on May 6, 2026, shows Panini collectible stickers featuring Belgian football players for the upcoming 2026 FIFA World Cup hosted by the US, Canada and Mexico. (AFP)
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Argentine Plazas Buzz with World Cup Sticker Trading Fever

This photograph taken in Namur on May 6, 2026, shows Panini collectible stickers featuring Belgian football players for the upcoming 2026 FIFA World Cup hosted by the US, Canada and Mexico. (AFP)
This photograph taken in Namur on May 6, 2026, shows Panini collectible stickers featuring Belgian football players for the upcoming 2026 FIFA World Cup hosted by the US, Canada and Mexico. (AFP)

With just under a month until the FIFA World Cup kicks off, thousands of people are filling Argentine plazas strategizing to win a different game that has become a beloved part of the quadrennial competition: collecting and trading stickers to complete the official World Cup stickerbook.

For more than half a century, Panini stickerbooks have been a treasured part of the World Cup experience, with schools, plazas and even offices becoming zones to barter for coveted rare stickers and duplicates laid out ready to be discarded.

In South America, swapping stickers is even more important than simply collecting them, with WhatsApp groups, apps and websites popping up to facilitate the trades.

On Sunday, throngs of people gathered in the heart of Buenos Aires exchanging multicolored decks of stickers with the faces of some of the world’s most famous football players.

Children cradle books where they carefully paste the stickers.

“This connects you with the world. Everyone does it,” said Juan Valora, a fan who was collecting stickers with his girlfriend. “And if this was virtual, you wouldn’t be face to face looking at the cards and trading them. I think you’d miss out a bit on the human touch.”

Panini launched its largest sticker collection ever for this World Cup, coinciding with the increase in participating countries from 32 to 48. Each pack contains seven stickers, and the price in both Argentina and Uruguay is around $1.50. The legendary stickerbooks, which can sell online for thousands of dollars, will come to an end after the 2030 World Cup when Fanatics takes over as FIFA’s exclusive sticker partner.

Some sticker collectors now avoid trading by buying boxes of up to 104 sticker packs for $180, payable in installments, and bundled packages with albums. Even the so-called “rare” stickers, like those of Lionel Messi, Cristiano Ronaldo or Kylian Mbappé, are available.

“It’s a way to avoid spending extra money to finally complete it,” said Matías Inglesi, a software developer and father of 9-year-old Lucas, who spends about $20 a week on the hobby.

For many children, completing the album is an even more cherished goal than their national team winning the World Cup, and parents, eager to please them, take over to help them meet their goal.

Child psychologist Agustina Zerbinatti says that more than just a fun challenge, the activity helps children develop fine motor skills and learn, “from geography, knowing which languages are spoken in each country, number sequencing and notions of cardinality and ordinality.”


West Ham’s Bowen Questions VAR Consistency After Wilson’s Equalizer Rule Out

Football - Premier League - West Ham United v Arsenal - London Stadium, London, Britain - May 10, 2026 General view of the big screen after West Ham United's Callum Wilson goal that was later disallowed. (Action Images via Reuters)
Football - Premier League - West Ham United v Arsenal - London Stadium, London, Britain - May 10, 2026 General view of the big screen after West Ham United's Callum Wilson goal that was later disallowed. (Action Images via Reuters)
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West Ham’s Bowen Questions VAR Consistency After Wilson’s Equalizer Rule Out

Football - Premier League - West Ham United v Arsenal - London Stadium, London, Britain - May 10, 2026 General view of the big screen after West Ham United's Callum Wilson goal that was later disallowed. (Action Images via Reuters)
Football - Premier League - West Ham United v Arsenal - London Stadium, London, Britain - May 10, 2026 General view of the big screen after West Ham United's Callum Wilson goal that was later disallowed. (Action Images via Reuters)

West Ham United captain ‌Jarrod Bowen questioned the consistency of VAR reviews after Callum Wilson’s stoppage-time equalizer against Arsenal on Sunday was controversially ruled out.

Wilson fired home in a goalmouth scramble following a corner, but his effort was disallowed for a foul on Arsenal keeper David Raya after a lengthy VAR check.

"When you look at the screen for five minutes, you'll find something - a lot of grappling and a lot of holding," ‌Bowen told ‌the BBC. "I'm sure if you look ‌long ⁠enough, you'll find ⁠something. Do I think it's the right decision? No.

"Where's the consistency? As a fan you don't want to celebrate a goal and then wait eight minutes and it's taken off you."

Arsenal have previously faced criticism for crowding goalkeepers at corners, while Bowen ⁠also pointed to a decision earlier this ‌month when West Ham ‌were denied a penalty during a 3-0 loss at ‌Brentford after Tomas Soucek was held in the ‌box.

"Corners are physical. The Premier League is physical. That's why everyone loves it," Bowen added.

"You have to expect contact at corners. If you give that you have to ‌give all the holding calls in the world and that's not the way ⁠people want ⁠the game to go down."

The defeat left West Ham 18th in the league, one point from safety, while Arsenal extended their lead to five points over Manchester City.

VAR has come under intense scrutiny this season, with a survey by a football supporters group in March showing 75% of Premier League fans do not support the continued use of the system.

The Premier League says VAR has led to more accurate outcomes while remaining less disruptive than in other European competitions.