Changing an "inkjet printer" for skincare, taking care of the aesthetics and glow of the skin, and reducing make up time…all these features and more are available in a $600 printer that uses a new "make up" technique. This innovative device helps you cover blemishes like teenage acne, broken capillaries, patchy spots, enlarged pores and the sun mustache across the upper lip, according to Tribune Media Services.
Weirdly enough, "printer" is a fair representation of what Opte is. It is the size and shape of an electric razor. The manufacturing company claims that the new device works with a tiny computer that detects and camouflages hyperpigmentation with a series of gentle swipes.
The product deposits extremely small blends of white, yellow, and red pigments to hide discoloration using a blue LED and a hypersensitive camera that scans 200 photos per second. Opte then relies on an algorithm to apply color—housed in replaceable serum cartridges, delivered through 120 thermal inkjet nozzles—only onto contrasting patches of melanin via what CEO Matt Petersen calls "the world's smallest inkjet printer."
Opte is a 15-year, 500,000 hour project developed under Procter & Gamble Ventures, officially launched in 2020. While targeting hyperpigmentation was an end goal, the broader mission looked at focusing on precision skincare.
By putting down a much smaller amount of product to create an illusion of evenness, Opte reasons that a user's natural radiance—that healthy glow we pay buckets to replicate—can shine through.
Additionally, for consumers with freckles or other features they want to keep, Opte allows them to swipe over the patches they want to tone down, without the stark contrast of spot treatment or foundation, while also delivering skin-healing ingredients like niacinamide to help fade trouble areas over time.
