Cinema ElHoush Champions Independent Films

Cinema ElHoush aims to revive the forgotten archive of classic cinema.
Cinema ElHoush aims to revive the forgotten archive of classic cinema.
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Cinema ElHoush Champions Independent Films

Cinema ElHoush aims to revive the forgotten archive of classic cinema.
Cinema ElHoush aims to revive the forgotten archive of classic cinema.

Saudi Arabia's firs art house, Cinema ElHoush is championing independent movies, which veer away from mainstream commercial film-making. Independent films are often described as the cinema of the elite, given that they target an audience of refined taste and they do not make major revenues at the box office. They do, however, reap major global cinema awards.

Located in the Al Jadida neighborhood in AlUla, Cinema ElHoush is celebrating films that were screened at the 2021 Cannes Film Festival.

Cinema ElHoush is seeking to prove its standing as a hub for arts and cultural heritage by selecting films that back this ambition. Its selection of movies boasts the best productions from Japan, Norway, Italy, Thailand, the United States, Egypt, Morocco and other countries. Saudi cinema will also be highlighted as film-making in the Kingdom takes steady steps towards claiming its spot on the global scene.

Cinema ElHoush aims to revive the forgotten archive of classic cinema from the 1970s and 80s. It will screen films from Arab and global icons, such as Ingmar Bergman, Federico Fellini and Khairy Beshara.

Director Mahmoud Sabbagh described the new season at Cinema ElHoush as being three times greater than the previous one that was held in Jeddah al-Balad in 2019.

As winter grips AlUla, he said: "The weather is not our main concern as the cinema is still operating independently and temporarily without clear licenses."

"We are awaiting the necessary permits so that it can operate on a regular basis and expand its reach," he explained.

"We are the first art house in Saudi Arabia. This gives us an extraordinary drive to keep going, but also places a lot of responsibilities on our shoulders in raising the quality of the movie-going experience," he remarked.

Five days a week, Cinema ElHoush attracts movie-goers who are seeking a refined film experience. On offer is a selection of local independent movies and global productions.

Cinema ElHoush also boasts a cafe dedicated to receiving the audience before and after the screening of movies. On the menu are light meals and various drinks, such as sahlab and hot chocolate. Sabbagh recommends that moviegoers try the sweet popcorn offered at the cinema while they enjoy their movies.

This week, movie-goers will have the opportunity to watch the latest masterpieces that were screened at the Cannes Film Festival. Cinema ElHoush will screen award-winning films, such as "Memoria", by Thai director Apichatpong Weerasethakul. The film won the Jury Prize at Cannes last year.

Another selection is "Drive My Car", directed by Ryusuke Hamaguchi. The movie is an adaptation of a novel by acclaimed author Haruki Murakami. The film explores the avenues of love, loss, acceptance and peace. It won three prizes at Cannes and has since racked up a slew of awards.

"Annette", directed by Leos Carax, made its premiere at Cannes. The musical explores themes of love, passion and stardom.

Norway's "The Worst Person in the World", directed by Joachim Trier, tackles the story of a 30-year-old woman and her chaotic life.

The screenings at Cinema ElHoush will continue through March 10.

It will also feature Saudi movies, such as "Had Al Tar", "Carnaval City" and "Forty Years and One Night". It will go on to screen classics, such as the "La Dolce Vita" and "Youm Mor We Youm Helw", and later contemporary Arabic films, such as "Feathers" and "Gaza Mon Amour". Movies from Afghanistan will be also be featured, followed by documentary films.

Cinema ElHoush will conclude with a selection of movies by director Wong Kar-wai, whose works often explore themes of romance or loneliness. The art house will have the privilege of screening five of his movies for the first time in Saudi Arabia. The films have been restored for the best viewing experience.



'Moana' Crashes to Shore with Underwhelming Splash at Box Office

Executive producer Auli’i Cravalho attends the world premiere for the film Moana at the Hollywood Bowl in Los Angeles, California, US July 7, 2026. REUTERS/Mario Anzuoni
Executive producer Auli’i Cravalho attends the world premiere for the film Moana at the Hollywood Bowl in Los Angeles, California, US July 7, 2026. REUTERS/Mario Anzuoni
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'Moana' Crashes to Shore with Underwhelming Splash at Box Office

Executive producer Auli’i Cravalho attends the world premiere for the film Moana at the Hollywood Bowl in Los Angeles, California, US July 7, 2026. REUTERS/Mario Anzuoni
Executive producer Auli’i Cravalho attends the world premiere for the film Moana at the Hollywood Bowl in Los Angeles, California, US July 7, 2026. REUTERS/Mario Anzuoni

The Walt Disney Company’s live action “Moana” may be the No. 1 movie at the domestic box office, but it did not make a big splash in its first weekend in theaters.

The movie, which cost a reported $250 million to produce, earned just $43 million from ticket sales in the US and Canada, according to studio estimates Sunday.

Internationally, it earned $52 million from 50 markets, adding up to a $95 million global debut, The Associated Press reported.

The studio bet big on “Moana,” one of its most popular franchises. The 2016 animated film is the most watched movie on Disney+. Its sequel, which was stitched together from a planned streaming series, made over $1 billion and scored a Thanksgiving record when it opened with $225 million in 2024.

“Moana 2” was also released just 19 months ago.

This latest “Moana,” directed by Thomas Kail, brings Dwayne Johnson back as the demigod Maui and introduces Catherine Lagaʻaia as the adventuring Polynesian princess. Despite praise for Lagaʻaia, the film set sail on a wave of dismal reviews from critics for being essentially a shot-for-shot remake of the original.

It’s currently sitting at a 34% on Rotten Tomatoes. Audiences, the majority of whom were women (66%), were less negative: According to PostTrak, 63% said they would “definitely” recommend the film to their friends. Parent reactions were even stronger, with 78% saying they would recommend it to other parents. It also got a promising A- CinemaScore.

Disney’s live action remakes of beloved animated films, new and old, have had their share of successes and disappointments. Some have made over $1 billion, including “Lilo & Stitch,” “The Lion King” and “Beauty and the Beast.” Others have floundered, most notably last year’s “Snow White,” which made only $205 million worldwide.

Paul Dergarabedian, the head of marketplace trends for Rentrak, said “Moana's” debut could also be a product of PG-rated oversaturation in the marketplace: Universal’s “Minions & Monsters” was in second place with $20.5 million and “Toy Story 5” was close behind in third place with $18.5 million.

“Families love going to the movies, but right now there are three of them,” Dergarabedian said. “That’s a lot of competition.”

PG-rated films outgrossed others in 2024 and 2025, so “Moana's” performance may not be a case of “family movie fatigue,” he said, but simply shows there can be a ceiling. Families have to make a choice, and after four weekends, “Toy Story 5” is still going strong with a running global total of $879.1 million.

There also are signs that these movies might not sink or swim based on the opening weekend alone. Although “Minions & Monsters” opened below expectations over the Fourth of July holiday, it also had a modest 45% drop this weekend. Its running domestic total is currently sitting at $108.3 million

The weekend’s other big new opener was definitely not PG: The R-rated horror “Evil Dead Burn,” a Warner Bros. release, opened to $13.7 million and landed in fourth place.

Angel Studios’ George Washington movie “Young Washington” rounded out the top five in its second weekend in theaters, with $6.4 million.


US Rapper Pitbull Sets Bald Cap World Record at London Show

Members of the crowd sporting "bald caps" gather in the sunshine ahead of a concert by US rapper and singer Pitbull in Hyde Park, London, on July 10, 2026. (AFP)
Members of the crowd sporting "bald caps" gather in the sunshine ahead of a concert by US rapper and singer Pitbull in Hyde Park, London, on July 10, 2026. (AFP)
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US Rapper Pitbull Sets Bald Cap World Record at London Show

Members of the crowd sporting "bald caps" gather in the sunshine ahead of a concert by US rapper and singer Pitbull in Hyde Park, London, on July 10, 2026. (AFP)
Members of the crowd sporting "bald caps" gather in the sunshine ahead of a concert by US rapper and singer Pitbull in Hyde Park, London, on July 10, 2026. (AFP)

US rapper Pitbull has set the first Guinness World Record for the largest gathering of people wearing bald caps.

A total of 22,141 fans wore the caps in London's Hyde Park on Friday ahead of his set at the British Summer Time (BST) festival.

Many also sported other elements of the singer's signature style -- a suit, black aviator sunglasses and stick-on dark goatees.

"Record breaking, record making, history in the making," the 45-year-old hip hop artist said before being presented with his certificate.

"Thank you London, thank you to the fans, thank you Hyde Park, thank you to the bald-es," he added, as temperatures reached 31C in the British capital.

In recent years, it has become a trend for fans to dress as Pitbull while attending his performances.

"I think I put it (the bald cap) on too early," 21-year-old student Connie McGovern told AFP.

"I can't take it off now because my hair and my make-up's messed up, so I've got to commit -- it's not coming off."

Her sister Ella, 23, said it was "good to be a part of something".

"We're going to make history today," she added.

Pitbull was the first person to attempt the feat under official adjudication, meaning there was no previous record to beat.

The Miami-born star's hits include "Fireball", "Timber", "Time Of Our Lives", and "On the Floor".


Music Industry Launches AI-Generated Content Labels

AI (Artificial Intelligence) letters and robot hand miniature in this illustration taken, June 23, 2023. (Reuters)
AI (Artificial Intelligence) letters and robot hand miniature in this illustration taken, June 23, 2023. (Reuters)
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Music Industry Launches AI-Generated Content Labels

AI (Artificial Intelligence) letters and robot hand miniature in this illustration taken, June 23, 2023. (Reuters)
AI (Artificial Intelligence) letters and robot hand miniature in this illustration taken, June 23, 2023. (Reuters)

Several major music industry organizations on Friday unveiled a labeling system for content created with generative artificial intelligence that they would like to see widely adopted.

The International Federation of the Phonographic Industry (IFPI) and the Recording Industry Association of America (RIAA) announced the voluntary labels alongside six other groups including the Grammys.

"Fans want to know whether and how generative AI has been used," the chief executives of IFPI and RIAA said in a prepared statement.

"These labels will provide an immediately understandable and easily scalable approach to transparency."

They unveiled two labels. The first would indicate music that is primarily "AI-generated" -- cases where artificial intelligence "was used to generate the entirety or the primary portion of the creative elements of the recording."

This includes tracks generated "entirely" from AI prompts, as well as lead vocals and "key" instrumental tracks that are AI-generated, according to the statement.

The second label applies to "AI-assisted" music recording which are still "created substantially by humans and expresses human creativity" but contain "some expressive elements" that were generated with AI.

However, humans must perform the lead vocals and primary instrumental tracks.

This voluntary labeling system is designed for "broad, global adoption," including on streaming services.

Music streaming site Deezer systematically flags tracks generated with AI, which the company recently said appear in close to half of new uploads. In June, it launched an "AI music detector" which it said is 99.8% accurate.

Earlier this year, an Apple Music executive told Billboard that more than one third of new uploads were entirely created with AI.

The Digital Media Association, a trade group representing streaming companies including Apple Music, Amazon and Spotify, said it was following the labeling announcement closely and looks forward to receiving more detailed and accurate AI metadata as a way to "strengthen our ability to give fans the transparency they deserve."

"DIMA has long advocated for the creators, owners, and distributors of music to provide accurate and timely metadata on all music released and distributed to streaming services," the association's CEO Graham Davies said in a statement.

In April, Spotify launched a "Verified by Spotify" label to signal that users can "trust the authenticity" of an artist, and last year the company announced new efforts to support AI disclosure and combat impersonation.

Spotify declined to comment on Friday. Apple Music and the Digital Media Association did not respond to requests for comment.