The Saudi Data and Artificial Intelligence Authority, known as SDAIA, has expanded the technological transformation Saudi Arabia is driving during the Hajj season, rolling out programs designed to boost operational efficiency and strengthen coordination among government agencies in one of the world’s largest annual logistical operations.
The aim is to deliver faster and better services to pilgrims.
SDAIA’s work included operating and supporting 75 sites in the holy sites and 14 sorting sites and security control centers by providing technical systems and services. It also supported Hajj operations at air, land and sea ports across the Kingdom in cooperation with the Ministry of Interior, while running technical systems and platforms in the holy sites.
Makkah Route
Dr. Majid AlShehry, official spokesman for SDAIA, told Asharq Al-Awsat that the authority had continued to support the Ministry of Interior’s Makkah Route initiative, now in its eighth year and implemented with several government agencies.
He said SDAIA provided advanced technical services in 10 countries through 17 international ports, equipping the initiative’s halls with the latest digital solutions powered by data and artificial intelligence. The services helped pilgrims complete procedures at airports in their home countries before arriving in Saudi Arabia.
Mobile device
AlShehry said SDAIA, in partnership with the Ministry of Interior, had developed a mobile device this year supported by data and AI technologies to help authorities complete pilgrims’ procedures automatically and flexibly, particularly for the elderly and people with disabilities.
The device verifies travel documents and visas with high accuracy, ensuring a smoother and safer experience from departure. It can capture biometrics, take a facial image and read a pilgrim’s passport data in no more than 40 seconds, helping improve performance and ease the Hajj journey this year, 1447 AH.
SDAIA also supported Hajj operations at air, land and sea ports across the Kingdom in cooperation with the Ministry of Interior, while running technical systems and platforms in the holy sites and supporting sorting sites and security control centers, AlShehry said.
He said the work strengthens technical integration with relevant government agencies, speeds up procedures, supports business continuity and improves operational efficiency during the season.
SDAIA has reinforced its technical capabilities at the Kingdom’s air, land and sea ports with specialized teams working around the clock to ensure the continuity of technical services and primary and backup communication networks, maintaining uninterrupted operational readiness.
It provided technical services at several key ports, including King Abdulaziz International Airport in Jeddah, Prince Mohammad bin Abdulaziz International Airport in Madinah, Taif Airport, Jeddah Islamic Port, the Empty Quarter crossing, Al Batha, Salwa, Al Ruqi, King Fahd Causeway, Halat Ammar, Neom Port, Jadidat Arar, Al Haditha and Al Wadiah.
Operating 75 sites in the holy sites
AlShehry said SDAIA’s work extended to operating and supporting 75 sites in the holy sites and about 14 sorting sites and security control centers. This included providing technical systems and services, supervising infrastructure and communication rooms, preparing workstations and connecting them to SDAIA’s network under approved cybersecurity standards.
The work also covered preventive maintenance, receiving and immediately handling technical reports, and training participating staff to use modern systems and platforms.
AlShehry described the Smart Makkah Operations Center, SMART MOC, in Makkah as one of the main operational and technical pillars supporting SDAIA’s Hajj work this year. The center monitors the performance of systems and digital platforms supervised by the authority and tracks response indicators and business continuity around the clock.
He said specialized Saudi staff monitor data flow, detect technical challenges and address them proactively, helping maintain stable and reliable digital services in line with operational requirements and cybersecurity standards.
Surveillance cameras
SDAIA, in partnership with the Ministry of Interior, developed a smart digital system for security surveillance cameras through the Sawaher platform, AlShehry said.
The platform included infrastructure for smart surveillance cameras, security monitoring rooms and operational platforms to support field monitoring and crowd management in the holy sites and on roads leading to them during Hajj.
The system analyzes data, grouping indicators and crowd behavior using advanced algorithms to measure density and crowd numbers.
AlShehry also cited the Baseer platform, which SDAIA developed with the Ministry of Interior through advanced technical work based on AI technologies and algorithms, including computer vision and large language models.
He said Baseer monitors crowds, supports their safety and helps smooth their movement as they enter the Two Holy Mosques during the Hajj 1447 season. The platform is integrated with security and service agencies, providing field commanders with accurate, immediate analysis, supporting decision-making and improving pilgrim safety.
19 languages
AlShehry said the comprehensive national application Tawakkalna accompanied pilgrims during this year’s Hajj through an integrated package of services available in 19 languages.
Pilgrims can log in easily to view services relevant to their journey, including Hajj permits available through Tawakkalna in integration with the unified digital Hajj permit platform, Tasreeh. The application also allows users to view all types of Hajj permits issued by government agencies.
On charitable work, AlShehry said the national platform Ehsan continued to support projects serving pilgrims by offering trusted opportunities to support Hajj-related initiatives.
He said Ehsan also enabled the electronic performance of the udhiyah sacrifice ritual in line with Islamic guidelines and organized digital mechanisms that ensure efficiency and reliability, while strengthening the sustainability of charitable impact through the Ehsan Endowment Fund.