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Saudi Tourism Authority Participates in Phocuswright Conference in Florida

Saudi Tourism Authority Participates in Phocuswright Conference in Florida
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Saudi Tourism Authority Participates in Phocuswright Conference in Florida

Saudi Tourism Authority Participates in Phocuswright Conference in Florida

The Saudi Tourism Authority participated in the Phocuswright Conference, a leading gathering of the travel and technology industry.
Held from November 13 to 16 in Florida, US, under the theme "You, Me and the Machine," the conference aimed to boost communication, develop relationships among current partners, establish new strategic partnerships, and increase investment in the tourism sector.
Saudi Tourism Authority CEO Fahd Hamidaddin participated in a session titled "Innovating Travel & Tourism for the Future," where he shed light on the successful transformation of the tourism sector in the Kingdom.
He tackled the culture of innovation in the country, the development and qualification of national talents, the endeavor to enhance the tourists' experience, and the creative approach in setting goals and overcoming challenges, all of which aim to achieve the targets of the tourism sector and the Kingdom's Vision 2030.
Hamidaddin stressed that the Saudi Tourism Authority participates in significant international exhibitions and conferences with the aim of attracting investment in the tourism sector in the Kingdom, and that one of the key targeted markets is the American.

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Culture

Saudi Arabia, UK Announce 2029 as Saudi-UK Year of Culture

Saudi Arabia, UK Announce 2029 as Saudi-UK Year of Culture
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Saudi Arabia, UK Announce 2029 as Saudi-UK Year of Culture

Saudi Arabia, UK Announce 2029 as Saudi-UK Year of Culture

The Saudi Ministry of Culture and the UK Department for Culture, Media and Sport have announced the year 2029 as the official Saudi-UK Year of Culture, reported the Saudi Press Agency on Wednesday. The announcement follows an official visit by Britain’s Prince William to Saudi Arabia this week.

For nearly a century, formal relations between Saudi Arabia and the UK and Northern Ireland have evolved into a multifaceted international relationship that has expanded across culture, education, and innovation, reflecting shared values and a mutual commitment to long-term cooperation.

In recent years, cultural exchange has emerged as a cornerstone of Saudi-British relations, driven by joint initiatives in heritage conservation, visual and culinary arts, architecture, and higher education.

This ongoing expansion of cultural exchange lays the foundation for the Saudi-UK Year of Culture 2029, a year-long program celebrating creative dialogue and the shared heritage of Saudi Arabia and the UK, while deepening cultural ties for generations to come. It will also be a great opportunity for young people in both countries to connect in new ways.

Supported by Saudi Vision 2030 and the United Kingdom’s continued promotion of cultural innovation and creativity, the Saudi-UK Year of Culture 2029 will be an important milestone for both countries.

Culture

Prince William Visits Historic, Natural Sites in AlUla Accompanied by Saudi Culture Minister

The visit reflects the depth of Saudi-British relations and their growing cooperation in culture, arts, environmental sustainability, and human capability development. (SPA)
The visit reflects the depth of Saudi-British relations and their growing cooperation in culture, arts, environmental sustainability, and human capability development. (SPA)
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Prince William Visits Historic, Natural Sites in AlUla Accompanied by Saudi Culture Minister

The visit reflects the depth of Saudi-British relations and their growing cooperation in culture, arts, environmental sustainability, and human capability development. (SPA)
The visit reflects the depth of Saudi-British relations and their growing cooperation in culture, arts, environmental sustainability, and human capability development. (SPA)

Britain’s Prince William visited a number of historic, natural, and cultural sites in Saudi Arabia’s AlUla, accompanied by Saudi Minister of Culture and Governor of the Royal Commission for AlUla Prince Bader bin Abdullah bin Farhan, reported the Saudi Press Agency on Wednesday.

The visit reflects the depth of Saudi-British relations and their growing cooperation in culture, arts, environmental sustainability, and human capability development, in line with the objectives of Saudi Vision 2030.

During his tour, Prince William reviewed a number of environmental initiatives at Sharaan Nature Reserve, including ecosystem restoration and biodiversity conservation efforts. He was briefed on programs to rehabilitate natural habitats, restore ecological balance, and reintroduce species such as the Arabian oryx and mountain ibex, contributing to long-term goals for the recovery of the Arabian leopard in its natural environment.

He received an overview of the history of AlUla Old Town and the Incense Road, and the role of culture and arts as a bridge for cultural exchange between the two countries. The visit included viewing artworks at AlUla Arts Festival 2026.

Prince William met with Saudi youths participating in joint cultural programs and initiatives between the two countries. The visit also featured a tour of AlUla Oasis Cultural District.

The visit highlighted the strategic importance of the partnership between the Royal Commission for AlUla and British cultural institutions within an organized framework of cooperation encompassing cultural, educational, and environmental entities, supporting balanced and sustainable development in AlUla and reinforcing its status as a global destination for heritage, culture, and nature.

Culture

Workshop Held to Develop Cultural Heritage Documentation, Digital Archiving Guide in Saudi Arabia

The workshop brought together representatives from relevant cultural entities, along with stakeholders, experts, and practitioners. SPA
The workshop brought together representatives from relevant cultural entities, along with stakeholders, experts, and practitioners. SPA
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Workshop Held to Develop Cultural Heritage Documentation, Digital Archiving Guide in Saudi Arabia

The workshop brought together representatives from relevant cultural entities, along with stakeholders, experts, and practitioners. SPA
The workshop brought together representatives from relevant cultural entities, along with stakeholders, experts, and practitioners. SPA

The Saudi Ministry of Culture organized a specialized workshop to review and develop the third edition of the Cultural Heritage Documentation and Digital Archiving Guide in the Kingdom.

The workshop brought together representatives from relevant cultural entities, along with stakeholders, experts, and practitioners, as part of the center’s efforts to standardize methodologies for documenting and archiving cultural heritage and to enhance institutional practices for managing national cultural memory.

The workshop forms part of the Ministry of Culture’s ongoing efforts to establish national standard frameworks for the management and digital documentation of cultural heritage, strengthen integration among entities, and equip practitioners with the necessary tools and methodologies.

These efforts reinforce the role of the Saudi cultural memory center in preserving the Kingdom’s cultural memory and support the objectives of the National Culture Strategy under Saudi Vision 2030.