Saudi Arabia, a Hub for Global Sporting Events, Breathtaking Landmarks

As part of Saudi Arabia’s Vision 2030, the Quality of Life Program has contributed to turning the Kingdom into a regional and international attraction with numerous international sporting events, including the 2023 FIFA Club World Cup. (SPA)
As part of Saudi Arabia’s Vision 2030, the Quality of Life Program has contributed to turning the Kingdom into a regional and international attraction with numerous international sporting events, including the 2023 FIFA Club World Cup. (SPA)
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Saudi Arabia, a Hub for Global Sporting Events, Breathtaking Landmarks

As part of Saudi Arabia’s Vision 2030, the Quality of Life Program has contributed to turning the Kingdom into a regional and international attraction with numerous international sporting events, including the 2023 FIFA Club World Cup. (SPA)
As part of Saudi Arabia’s Vision 2030, the Quality of Life Program has contributed to turning the Kingdom into a regional and international attraction with numerous international sporting events, including the 2023 FIFA Club World Cup. (SPA)

As part of Saudi Arabia’s Vision 2030, the Quality of Life Program has contributed to turning the Kingdom into a regional and international attraction with numerous international sporting events, including the 2023 FIFA Club World Cup that the Kingdom will soon host for the first time in Jeddah from December 12 to 22, SPA said on Thursday.
In anticipation of this global landmark tournament, the Saudi Press Agency (SPA) is highlighting several tourist, heritage, and cultural sites that Jeddah proudly embraces. One of these sites is Historic Jeddah (Al Balad), which stands out thanks to the support it has received by the Saudi leadership throughout the Kingdom’s history.
‘Historic Jeddah’
Historic Jeddah has received special attention from Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister, who launched the "Revitalize Historic Jeddah" project as part of "Historic Jeddah Development Project.” The revitalization project aims to enhance the living environment in the area, making it a vibrant hub for business and cultural projects and a prime destination for ambitious entrepreneurs.
The project serves as a testament of the leadership's commitment to preserving and rehabilitating historical sites, aligning with the objectives of Vision 2030, while showcasing the Arabian and Islamic heritage of the Kingdom as a pillar of the vision.
Historic Jeddah gains significance as a historical crossroads and a maritime gateway for pilgrims heading towards Makkah and a hub for interaction between civilizations. Al Balad was the second area to be listed by UNESCO as a World Heritage Site following the Hegra (Mada'in Saleh).
‘Breathtaking waterfront’
Additionally, Jeddah, the Bride of the Red Sea, is famous for its waterfront. This vista makes the city a major tourist destination with visitors from all over the country flocking to enjoy its stunning beachscapes, soft sands, and extensive facilities. Jeddah has also become a year-round hotspot for leisure activities, sports, and entertainment. Visitors line up to enjoy the breathtaking view of the sea and the sky's vibrant colors during sunset. Photography enthusiasts do not miss the chance to capture this moment.
Adding to Jeddah’s maritime magic, the Jeddah Yacht Club and Marina was established on the city’s waterfront, becoming the Kingdom's first tourist marina.
‘Jeddah Flagpole’
The Jeddah Flagpole is another example of the beautiful landmarks that the city embraces, carrying the words of monotheism at a height of 172 meters. Green areas of 9,000 square meters surround the flagpole and thirteen lights are there to represent the thirteen provinces of the Kingdom.
‘South Obhur Waterfront’
Jeddah also embraces its newly inaugurated South Obhur Waterfront project, which features swimming beaches covering an area of 5,800 square meters and dry sandy beaches spanning 10,350 square meters. The project also includes pathways and squares with a total area of 42,000 square meters, entertainment spots covering 560 square meters, and green spaces measuring 27,000 square meters.
‘Jeddah Superdome’
Furthermore, the Jeddah Superdome takes the lead as the world's largest column-free dome. Located on the Madinah Road, west of King Abdullah Sports City, the superdome has an indoor area exceeding 34,000 square meters with a height of 46 meters and a diameter of 210 meters, accommodating 5,200 parking spaces.
The construction of the dome aims to allow the area to host various events and conferences in the governorate.



The Women behind Zimbabwe’s Striking Hut Painting Art

A general view of a mud painted house seen through a window of a house under construction in Matobo, Matabeleland on September 29, 2024. (AFP)
A general view of a mud painted house seen through a window of a house under construction in Matobo, Matabeleland on September 29, 2024. (AFP)
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The Women behind Zimbabwe’s Striking Hut Painting Art

A general view of a mud painted house seen through a window of a house under construction in Matobo, Matabeleland on September 29, 2024. (AFP)
A general view of a mud painted house seen through a window of a house under construction in Matobo, Matabeleland on September 29, 2024. (AFP)

The golden rays of the afternoon sun enhance the bold, hand-painted patterns on the mud walls of a round, thatched hut in Peggy Masuku's village of Matobo in southwestern Zimbabwe.

Outside, at a small table with two curved seats -- all fashioned out of mud -- Masuku shows visitors how she mixes soil pigments, charcoal and ash to create the earth tones that make the striking motifs.

The 54-year-old is admired as one of the best among hundreds of women who practice the traditional art of hut painting in the picturesque granite hills of Matobo, where the rocks hold spiritual value.

The art is gaining recognition beyond this part of rural Zimbabwe, with the bold patterns incorporated into fashion and designs that are finding a small market as far away as Europe and bringing income to its village artists.

For the self-effacing Masuku, it all started when her stepmother assigned her, as the youngest girl in the family, the duty of smearing a cow-dung paste onto the walls and floors of the family huts, a traditional technique to maintain the structures.

"My stepmother would oversee this chore and make sure I did it to perfection. Initially, I thought this was abuse but I later realized it was good training," Masuku told AFP.

"I graduated to doing the hut painting, which elderly women did, and over time became quite good at it."

- International interest -

Masuku's talent first found recognition through a competition called My Beautiful Home, in which she has featured among the winners several times since its launch in 2014.

The annual event is the brainchild of Veronique Attala, a French woman who stumbled on "a beautifully decorated hut" when lost while hiking in the Matobo Hills, a UNESCO heritage site that has one of the highest concentrations of rock paintings in Africa.

Attala, who has lived in Zimbabwe for more than 30 years, was inspired to nurture the tradition and support the women artists and their farming communities.

A new project headed by the German Embassy has also started testing out the commercial promise of these designs.

In collaboration with Zimbabwe's National Gallery and Fashion Council, it has launched the Matobo Collection featuring the work of selected artists reproduced on saleable items such as textiles, flowerpots and lampshades.

The project is helping to find markets in other parts of Zimbabwe and also abroad, mainly in Germany, with the artists receiving a license fee for their designs and royalties for every sale.

To help the women navigate issues of copyright and compensation, the embassy has also brought in intellectual property lawyers.

"The aim is to further promote the artistry of the ladies of Matobo and, subsequently, create greater awareness of this unique cultural heritage, nationally as well as internationally," the embassy's cultural attache Katrin Simon told AFP.

One of those selected for the Matobo Collection is Elgar Maphosa, who is impressed that the traditions of her community have "come this far".

"It is something that we do as routine," the 58-year-old villager said. "I never at any time imagined that I would one day get an income out of it while also learning new things."

- Younger generation -

Hut painting is an ancient Ndebele tradition in which the motifs were originally imbued with meaning.

It was a "mode of communicating the worldview or beliefs, as well as ideals and values of communities that lived long ago," said cultural historian Pathisa Nyathi.

"Over time the meanings got lost and, owing to the interaction with other cultures including Western, emphasis is now on aesthetics," Nyathi told AFP.

Emboldened by her success at My Beautiful Home, Masuku has been commissioned to paint buildings at Zimbabwe's top tourist resort town of Victoria Falls, which she hopes will lead to more projects.

Younger women are also learning the craft, including 26-year-old Nozipho, a development studies graduate and civil servant who is currently learning the art from her mother, and hopes to follow the steps of the older women in her community.